CleverTap vs OneSignal: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for CleverTap and OneSignal side by side. This page compares data; it is not a hands-on review.
On the data: On the data below, OneSignal leads on a free plan. We do not name an overall winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
CleverTap
All-in-one customer engagement platform
OneSignal
Customer messaging platform for push and more
Best for you if:
- • You want a free tier before you commit
| At a Glance | CleverTap | OneSignal |
|---|---|---|
Starts at | Not published | Free plan, paid from $19/mo flat, billed monthly Growth plan |
Category | Marketing Automation Analytics | Marketing Automation Push Notifications |
Rating | 4.5/5 G2 4.6 · Capterra 4.4 740 reviews | n/a |
Free plan | No | Yes |
Choose CleverTap or OneSignal?
Choose CleverTap if
- You need marketing automation features specifically.
Choose OneSignal if
- You want a free tier before you commit
In-Depth Analysis
CleverTap
All-in-one customer engagement platform
CleverTap's pricing, based on custom quotes tied to MAUs, is typical for enterprise-grade customer engagement platforms.
Strengths
- Pro: All-in-one platform
- Pro: Strong mobile focus
- Pro: Good analytics
- Pro: Competitive pricing
- Pro: AI features included
Weaknesses
- Con: Complex interface
- Con: Learning curve
- Con: Support can be slow
- Con: Less known in US/EU
Key features
OneSignal
Customer messaging platform for push and more
OneSignal offers a very generous free tier, allowing up to 10,000 subscribers, which is excellent for startups and small projects.
Strengths
- Pro: Generous free tier
- Pro: Easy to implement
- Pro: Multi-channel support
- Pro: Good documentation
- Pro: Affordable paid plans
Weaknesses
- Con: Less sophisticated than Braze
- Con: Limited analytics
- Con: Basic segmentation
- Con: Support can be slow
Key features
Plans and prices: CleverTap vs OneSignal
| Tool | Plans and prices | Source |
|---|---|---|
| CleverTap |
| clevertap.com/pricing read Nov 7, 2026 |
| OneSignal |
| onesignal.com/pricing read Nov 13, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on CleverTap pricing and OneSignal pricing.
Key Takeaways
CleverTap
- Worth considering for marketing automation
OneSignal
- Has a free plan
What the data shows
On the data below, OneSignal leads on a free plan. We do not name an overall winner for this pair.
- Only CleverTap has a published user rating (4.5/5 from 740 reviews); OneSignal has none we can show.
- OneSignal starts at $19/mo flat, billed monthly; CleverTap has no public paid plan price on file.
- Only OneSignal has a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do CleverTap and OneSignal compare in 2026?
On the data below, OneSignal leads on a free plan. We do not name an overall winner for this pair. Only CleverTap has a published user rating (4.5/5 from 740 reviews); OneSignal has none we can show. OneSignal starts at $19/mo flat, billed monthly; CleverTap has no public paid plan price on file. Only OneSignal has a free plan.
What are CleverTap and OneSignal used for?
CleverTap: All-in-one customer engagement platform. OneSignal: Customer messaging platform for push and more.
What does CleverTap cost vs OneSignal?
CleverTap has no public paid-plan price on file. OneSignal's cheapest paid plan is Growth at $19/mo flat, billed monthly; it also has a free plan. Prices read on the vendors' pricing pages, latest check Nov 13, 2026.
What's the main difference between CleverTap and OneSignal?
CleverTap's main strength: all-in-one platform. OneSignal's main strength: generous free tier.
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