
AgentFire
Claim this toolBrand-focused real estate websites designed to win every interaction and scale your business.
From $5/user/mo, billed monthly Visit WebsiteThe Bottom Line
- Price
- From $5/user/mo, billed monthly. Compare plans
Key facts
- Provides brand-focused, high-converting websites for real estate agents and teams.
- Integrates dynamic content, lead generation tools, and AI-powered marketing features.
- Offers custom design services and ongoing support to scale real estate businesses.
Pros
- Specialized for real estate, offering industry-specific features and content.
- Strong emphasis on branding and establishing local authority.
- Comprehensive lead generation and nurturing tools.
- Offers AI-powered marketing automation for content distribution.
- Includes a mobile app for on-the-go management and content sharing.
Cons
- Requires a significant upfront setup fee in addition to monthly plans.
- Advanced customization and premium features come at a higher cost.
- Some valuable features are offered as additional paid add-ons.
What is AgentFire?
Available on: Web, iOS, Android
Preview
Key Features
- Brand-Defining Design Packages (Ignite, Custom, Firebrand)
- Dynamic Area Guides
- Automated Market Reports
- Listings Hub with property marketing assets
- Engage CTAs and one-click Lead Pages
- AI-Powered Marketing (#DRIP for emails, texts, social posts)
- AgentFire Go: Mobile App for content sharing and lead management
- Built-in IDX with MLS coverage
Pricing Plans
Pricing checked Oct 25, 2026. Source: agentfire.com/pricing, read Oct 25, 2026
| Plan | Price | Details |
|---|---|---|
| Ignite | $700 / setup |
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| Custom | $2500 / setup |
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| Firebrand | $6000 / setup |
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| Pro | $149 / month |
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| Plus | $199 / month |
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| Team Link (1 to 49 users) | $10 / user a month | |
| Team Link (50 to 99 users) | $7 / user a month | |
| Team Link (100+ users) | $5 / user a month | |
| Google Business Profile (GBP) Optimization | $500 / mo |
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| AgentFire Plus Addon | $50 / mo |
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| Team Link Addon | From $5/mo/agent |
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| ClickMaps | From $400 |
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| Home Values | $29 / mo |
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| Neighborhood Quiz | $20 / mo |
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| Logo & Branding Design | From $1500 |
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| Auto-Newsletter | $400 |
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| Local SEO Setup | $250 / setup |
|
Is AgentFire worth the price?
AgentFire's pricing structure is a mix of setup fees for website design and recurring monthly subscriptions for platform access and add-ons.
The initial setup costs, ranging from $700 for 'Ignite' to $6000 for 'Firebrand', are on the higher side compared to some templated website builders, but reflect a more bespoke service. The monthly 'Pro' plan at $149/month is competitive for a specialized real estate platform.
This pricing is best for real estate agents or teams looking for a professionally designed, brand-focused website with ongoing marketing and support.
Hidden Costs & Gotchas
Many essential features are separate add-ons.
How AgentFire's pricing compares
At $5/user/mo, billed monthly, AgentFire is the most affordable of its 2 comparable direct competitors.
Entry paid plan, monthly price, per user, billed monthly. Pricing checked Oct 25, 2026.
AgentFire by the numbers
| Metric | AgentFire | Peer median | Position (1 is best) |
|---|---|---|---|
| Free plan | No | 61% have one | n/a |
| Listed as an alternative to | 1 tool | 1 | #40 of 80 (joint) |
Listed as an alternative to: #39 on 2026-10-16 to #40 on 2026-11-02 (rank among 80 tools, 1 is best).
Each position is counted among the tools that have data for that row, as noted under it. All CMS data · How we compute this. Advertising and placement fees are not inputs to any position.
Cite this: Toolradar, “AgentFire by the numbers”, Nov 2026.
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AgentFire FAQ
How does AgentFire help real estate agents generate leads?
Which teams benefit most from using AgentFire?
How is AgentFire priced?
What kind of content can real estate agents create with AgentFire?
Can AgentFire be managed on the go?
How does AgentFire compare to Placester?
What are the trade-offs of choosing AgentFire?
Source: agentfire.com