Fluency
UnclaimedCentralize, automate, and scale digital advertising across all major channels with an operating system.
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TL;DR - Fluency
- Automates and scales digital advertising across multiple channels.
- Centralizes data and processes for efficient campaign management.
- Reduces manual effort and improves campaign performance and budget control.
Pricing: Paid only
Best for: Enterprises & pros
Pros & Cons
Pros
- Significantly reduces time spent on digital advertising execution (90% average time savings)
- Increases team efficiency, allowing management of 3-5x more accounts per team member
- Improves portfolio performance with an average 42% growth across ad accounts
- Eliminates manual errors and ensures budget compliance across all campaigns
- Provides a unified platform for managing complex, multi-channel advertising portfolios
Cons
- No free tier or trial mentioned, indicating a potentially high barrier to entry.
- Requires integration with existing data sources, which might involve initial setup complexity.
- The full extent of AI capabilities and user control over them is not explicitly detailed.
Key Features
Centralized advertising management across search, social, display, and programmatic channelsIntegration of key data sources (CRM, DAM) into a single systemEnd-to-end automation of omnichannel campaign launch, management, and optimizationDynamic campaign scaling and real-time optimization based on data sourcesAutomated budgeting and pacing to prevent overspend and underspendReal-time portfolio-wide notifications and custom alerts for issue preventionComprehensive, customizable performance reporting and insights with BI tool integrationAutomated report creation and distribution to stakeholders
Pricing Plans
Enterprise
Contact us
- Centralize, automate, and scale advertising across search, social, display and programmatic channels
- Launch and manage 1,000s of campaigns effortlessly
- Transformational resource savings (90% average time savings)
- Improved portfolio performance (42% average growth)
- Increased efficiency (3-5x increase in accounts teams can manage)
- Unlimited growth potential (2.5B+ in annual spend under management)
- Connect your data and processes (CRM, DAM integration)
- Automate omnichannel campaigns - from end to end
- Build and execute limitless localized content and creatives
- View and manage entire ad portfolio from a single platform
- Run any volume of campaigns dynamically from your data sources
- Precision targeting across channels and locations
- Data integration and media planning
- Optimize your media plan
- Streamline sales and planning
- Manage every key channel from one place (walled gardens and programmatic media)
- Build content and creative at scale
- Eliminate overspend and underspend (automatic pacing)
- Monitor your portfolio 24/7 (stack-ranked notifications and alerts)
- Analyze performance instantly (comprehensive, customizable insights)
- Automate report creation and distribution
- Run campaigns that adapt in real time—directly from your data
- Connect creative and campaign execution
- Collaborate with local clients
- Professional advertisers support (implementation, on-demand support, lasting partnership)
About Fluency
By Toolradar Team·
Fluency is a digital advertising operating system designed to eliminate operational bottlenecks and manual processes for agencies and enterprise brands. It centralizes data, automates campaign execution, and scales advertising efforts across search, social, display, and programmatic channels.
The platform allows users to launch and manage thousands of campaigns effortlessly, integrating key data sources like CRMs and DAMs into a single system. It focuses on improving performance, increasing efficiency, and providing unlimited growth potential by automating tasks like budgeting, pacing, and real-time optimization. Fluency aims to free up teams from tedious work, allowing them to focus on strategy and client success, ultimately leading to significant resource savings and improved portfolio performance.
Fluency is built for organizations managing complex advertising programs, offering solutions tailored for both agencies looking to maximize capacity and reduce overhead, and enterprise brands seeking to elevate strategy, de-risk their business, and scale performance with configurable business logic and tech stack integration.
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Fluency FAQ
What types of advertising channels can Fluency manage?
Fluency can manage digital advertising campaigns across search, social, display, and programmatic channels from a single, centralized platform.
How does Fluency help prevent overspend and underspend?
Fluency includes budgeting and pacing tools that automatically manage budgets portfolio-wide and pace campaigns towards performance goals, eliminating the need for manual adjustments.
What kind of data can be integrated into Fluency?
Fluency allows integration of all key data sources, including CRM and DAM systems, to centralize information and streamline advertising operations.
Can Fluency help with localized advertising campaigns?
Yes, Fluency enables the building and execution of limitless localized content and creatives at scale, ensuring compliance and precision targeting across various locations.
What kind of support does Fluency offer to its users?
Fluency provides comprehensive support from setup to scale, including implementation, on-demand assistance, and ongoing partnership, backed by professional advertisers.
How does Fluency improve team efficiency?
By automating repetitive and time-consuming tasks through robotic process automation and AI, Fluency allows teams to manage 3-5 times more accounts and focus on higher-value strategic work.
Source: fluency.inc