Swapcard
UnclaimedRevenue-first event management platform unifying the full event lifecycle for measurable growth.
Visit WebsiteReviews onG2Capterra
231 reviews trackedThe Bottom Line
Entry price
Paid plans only
Biggest pro
Unifies multiple event management functions into a single platform, reducing tool fragmentation.
Biggest con
No explicit mention of a free tier or trial, suggesting it's a paid-only solution.
TL;DR - Swapcard
- Unifies event registration, engagement, and exhibitor management into one platform.
- Drives revenue growth through AI-powered matchmaking, lead capture, and monetization tools.
- Provides comprehensive analytics to measure event ROI and optimize future events.
Pricing: Paid only
Best for: Enterprises & pros
4.5/5 across review platforms
What is Swapcard?
Swapcard is an event management platform designed to unify the entire event lifecycle, from registration to post-event analytics, with a strong focus on revenue generation. It helps event organizers convert more attendees, maximize exhibitor ROI, and monetize various aspects of their events. The platform integrates registration, attendee engagement, exhibitor management, and monetization tools into a single system, aiming to replace fragmented tools with a comprehensive solution.
The platform caters to trade shows, exhibitions, B2B conferences, associations, and medical congresses. It offers features like flexible registration flows, AI-powered attendee matchmaking, a self-serve exhibitor marketplace, and detailed analytics to track engagement and revenue. By connecting attendee behavior signals with exhibitor interactions, Swapcard helps identify real buyers and opportunities, enabling organizers to embed monetization directly into the attendee and exhibitor journey.
Available on: Web, iOS, Android
Pros & Cons
Pros
- Unifies multiple event management functions into a single platform, reducing tool fragmentation.
- Strong focus on revenue generation and monetization opportunities for organizers and exhibitors.
- AI-powered features enhance attendee engagement and exhibitor lead quality.
- High reported attendee app adoption rates (70-80% vs. 30-40% industry average).
- Provides detailed analytics and reporting to measure ROI and optimize events.
Cons
- No explicit mention of a free tier or trial, suggesting it's a paid-only solution.
- The comprehensive nature might be complex for very small or simple events.
- Requires integration with existing systems like CRM/AMS for full benefit.
Ratings Across the Web
4.5(231 reviews)
Ratings aggregated from independent review platforms. Learn more
Preview
Key Features
Enterprise registration with AMS and CRM integrationAI-powered mobile/web app for attendee engagement (70%+ adoption)Sessions & Speaker Portal for content managementExhibitor Management Portal with pre-event logistics automationSelf-serve Exhibitor Marketplace for revenue generationExhibitor Lead Center with AI matchmaking and CRM syncUnified analytics and dashboards across all modulesFlexible registration flows with conditional logic, dynamic ticketing, and pricing
Pricing Plans
Free TrialPricing checked Jun 13, 2026
Starter
Contact us
- Attendee Volume Limit: Up to 1,000 per year
- Organizer Studio with unlimited number of seats
- SOC 2 Type 2 Compliant
- ISO27001 certification
- GDPR Compliant
- Security Review & MSA Support
Professional
Contact us
- Attendee Volume Limit: Up to 10,000 per year
- Organizer Studio with unlimited number of seats
- SOC 2 Type 2 Compliant
- ISO27001 certification
- GDPR Compliant
- Security Review & MSA Support
- Support Services
Enterprise
Contact us
- Attendee Volume Limit: Unlimited
- Organizer Studio with unlimited number of seats
- SOC 2 Type 2 Compliant
- ISO27001 certification
- GDPR Compliant
- Security Review & MSA Support
- Support Services
Basic
Contact us
- Virtual Booth: Exhibitor profile page with custom fields, video or image header, and background image, editable from Studio and Exhibitor Center.
- Documents and Items: Provide each exhibitor with a dedicated area where they can promote products, services, sales brochures or anything at all to attendees.
- Exhibitor Live Chat: Add a live chat to exhibitors' virtual booths to let them communicate with visitors in real time.
- Exhibitor Meetings: Participants can send meeting requests to the exhibitor booth, and meeting manager on the Exhibitor Center.
Advanced
Contact us
- Virtual Booth: Exhibitor profile page with custom fields, video or image header, and background image, editable from Studio and Exhibitor Center.
- Documents and Items: Provide each exhibitor with a dedicated area where they can promote products, services, sales brochures or anything at all to attendees.
- Exhibitor Live Chat: Add a live chat to exhibitors' virtual booths to let them communicate with visitors in real time.
- Exhibitor Meetings: Participants can send meeting requests to the exhibitor booth, and meeting manager on the Exhibitor Center.
- AI Recommended Leads: Provide exhibitors with an AI-driven list of potential leads, spotlighting attendees who’ve shown interest in their booth.
- Leads dashboard & export: A dashboard in the Exhibitor Center that consolidates all team members’ connections, enabling lead assignment and convenient exporting as an XLSX file, or direct CRM sync via the Exhibitor API.
- Lead Capture: Use the app to scan participant badges for simple lead collection and sharing.
- Lead Qualification: Add value to exhibitors' lead collection by giving them a way to qualify leads by criteria they define.
Ultimate
Contact us
- Virtual Booth: Exhibitor profile page with custom fields, video or image header, and background image, editable from Studio and Exhibitor Center.
- Documents and Items: Provide each exhibitor with a dedicated area where they can promote products, services, sales brochures or anything at all to attendees.
- Exhibitor Live Chat: Add a live chat to exhibitors' virtual booths to let them communicate with visitors in real time.
- Exhibitor Meetings: Participants can send meeting requests to the exhibitor booth, and meeting manager on the Exhibitor Center.
- AI Recommended Leads: Provide exhibitors with an AI-driven list of potential leads, spotlighting attendees who’ve shown interest in their booth.
- Leads dashboard & export: A dashboard in the Exhibitor Center that consolidates all team members’ connections, enabling lead assignment and convenient exporting as an XLSX file, or direct CRM sync via the Exhibitor API.
- Lead Capture: Use the app to scan participant badges for simple lead collection and sharing.
- Lead Qualification: Add value to exhibitors' lead collection by giving them a way to qualify leads by criteria they define.
Bronze
Contact us
- Platform walkthrough
- Event strategy consulting
- Exhibitor onboarding
- Faster support service levels
- Access to tech specialists
- Support on integrations coordination
- Custom integration management
- Weekly follow-up
Silver
Contact us
- Platform walkthrough
- Event strategy consulting
- Exhibitor onboarding
- Faster support service levels
- Access to tech specialists
- Support on integrations coordination
- Custom integration management
- Weekly follow-up
Gold
Contact us
- Platform walkthrough
- Event strategy consulting
- Exhibitor onboarding
- Faster support service levels
- Access to tech specialists
- Support on integrations coordination
- Custom integration management
- Weekly follow-up
Reviews
$99Free with your review
Write a reviewReview Swapcard, get a free AI guide
Share your experience and we will send you Improve Your Thinking Patterns Using ChatGPT, free.
4.5/5
Across 231 verified user reviews on G2, Capterra
Add your hands-on experience using the offer above to help the next buyer.
Best Swapcard Alternatives
Top alternatives based on features, pricing, and user needs.
WhovaPaid
Event management and networking app
CventPaid
Manage in-person, virtual, and hybrid events
HopinPaid
Virtual and hybrid events platform
EventMobiPaid
Integrated event management software for small teams to execute complex events with ease.
BizzaboPaid
Manage in-person, virtual, and hybrid events from one platform
Still deciding?
Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.
Explore More
Swapcard FAQ
How does Swapcard help event organizers generate revenue?
Swapcard focuses on revenue generation by integrating monetization tools directly into the attendee and exhibitor journey. It helps organizers convert more attendees, maximize exhibitor ROI, and monetize various aspects of their events through features like flexible registration and an exhibitor marketplace.
Which teams benefit most from using Swapcard?
Swapcard is best suited for event organizers, marketing teams, and sales teams managing trade shows, exhibitions, B2B conferences, associations, and medical congresses. It provides tools for event management, attendee engagement, and detailed analytics to measure event success.
How does Swapcard compare to Cvent?
Swapcard unifies multiple event management functions into a single platform, similar to Cvent, but places a strong emphasis on revenue generation and monetization opportunities. It also highlights AI-powered attendee matchmaking and a self-serve exhibitor marketplace to enhance lead quality.
What kind of events is Swapcard designed to manage?
Swapcard is designed to manage a range of professional events including trade shows, exhibitions, B2B conferences, associations, and medical congresses. It offers a comprehensive solution for events that require robust registration, engagement, and monetization features.
Does Swapcard include a free tier?
Swapcard does not explicitly mention a free tier or trial, indicating it is a paid-only solution. Its comprehensive nature suggests it is designed for organizations looking for a full-featured event management platform.
What are the main limitations of using Swapcard?
The comprehensive nature of Swapcard might be complex for very small or simple events. Additionally, to gain full benefits, it requires integration with existing systems such as CRM or AMS platforms.
How does Swapcard enhance attendee engagement?
Swapcard enhances attendee engagement through AI-powered matchmaking, which connects attendees with relevant exhibitors and content. This feature aims to improve the overall event experience and drive higher attendee app adoption rates.
Source: swapcard.com