What is Wild Apricot?
Wild Apricot is a crm tool. Wild Apricot is a cloud-based membership management platform built for nonprofits, associations, clubs, and chambers of commerce. It combines a member database with automated renewals, event registration, email campaigns, a drag-and-drop website builder, online payments, donation management, and an online store—all in one system. Wild Apricot is paid-only, with most plans including a trial period. Buyers most often compare Wild Apricot against HubSpot, Mighty Networks, Tribe.
TL;DR - Wild Apricot
- All-in-one membership management for nonprofits, associations, and clubs
- Combines member database, events, email, website builder, payments, and donations
- Contact-based pricing starting at $66/mo for 100 contacts with 60-day free trial
Pricing: Paid only
Best for: Enterprises & pros
4.2/5 across review platforms
Pros & Cons
Pros
- True all-in-one for membership orgs: database, events, email, website, and payments
- Automated renewals reduce manual work and improve retention
- 60-day free trial with no credit card required—generous evaluation period
- Rated #1 membership management software six years running
- Mobile apps for both admin management and member self-service
Cons
- Contact-based pricing can get expensive for large organizations
- Website builder is functional but limited compared to dedicated platforms
- Email editor lacks the sophistication of tools like Mailchimp
- Limited customization options for the member-facing portal
- Add-ons like text messaging and job board cost extra
Ratings Across the Web
4.2(601 reviews)
Ratings aggregated from independent review platforms. Learn more
Preview
Key Features
Member database with segmentation and advanced searchAutomated membership renewals and recurring paymentsEvent management with registration, waitlists, and calendar syncDrag-and-drop website builder with mobile-responsive templatesEmail campaigns with scheduling, segmentation, and analyticsPCI Level 1 compliant payment processing (Personify Payments)Online donation forms with recurring giving and fundraising goalsOnline store for merchandise and ticket salesMobile apps for administrators and members1,600+ integrations via API and third-party connectors
Pricing Plans
About Wild Apricot
By Toolradar Team·
Wild Apricot is a cloud-based membership management platform built for nonprofits, associations, clubs, and chambers of commerce. It combines a member database with automated renewals, event registration, email campaigns, a drag-and-drop website builder, online payments, donation management, and an online store—all in one system. With mobile apps for both admins and members, 1,600+ third-party integrations, and PCI Level 1 compliant payment processing, Wild Apricot serves 15,000+ organizations and has been rated the #1 membership management software for six consecutive years.
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Wild Apricot FAQ
Who is Wild Apricot designed for?
Wild Apricot is built specifically for membership-based organizations: nonprofits, associations, chambers of commerce, clubs, charities, and professional societies.
How does Wild Apricot pricing work?
Pricing is based on the number of contacts in your database, starting at $66/mo for 100 contacts. All features are included at every tier—there are no feature-gated plans. Annual and two-year prepayment discounts of 10% and 15% are available.
Does Wild Apricot handle payments?
Yes. Wild Apricot includes PCI Level 1 compliant payment processing through Personify Payments with daily bank deposits. It handles membership dues, event fees, donations, and store purchases.
Can members manage their own accounts?
Yes. Members get a self-service portal and mobile app where they can update their profile, renew memberships, register for events, and make payments.
Is there a free trial?
Yes. Wild Apricot offers a 60-day free trial with no credit card required—one of the longest trials in the membership management category.
What integrations does Wild Apricot support?
Wild Apricot connects to 1,600+ third-party applications via direct integrations, API access, and connectors like Zapier. It also supports QuickBooks export for accounting.
Source: wildapricot.com