Cloudinary vs Hippo Video: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Cloudinary and Hippo Video side by side. This page compares data; it is not a hands-on review.
On the data: On the data below, Hippo Video leads on lower entry price. We do not name an overall winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Cloudinary
Manage, transform, and deliver images and videos at scale
Best for you if:
- • You want powerful transformations
Hippo Video
Video platform for sales and marketing
Best for you if:
- • You want sales-focused features
| At a Glance | Cloudinary | Hippo Video |
|---|---|---|
Starts at | Free plan, paid from $89/mo, billed monthly Plus plan | Free plan, paid from $20/user/mo, billed monthly Pro plan |
Category | Video & Media Developer Tools | Video & Media Screen Recording |
Rating | 4.5/5 G2 4.4 · Capterra 4.7 304 reviews | 4.4/5 G2 4.5 · TrustRadius 4.1 738 reviews |
Free plan | Yes | Yes |
Watch out for | Credit system bundles transformations, storage, and bandwidth, hard to predict actual costs | Potential overage fees for storage/bandwidth |
Choose Cloudinary or Hippo Video?
Choose Cloudinary if
- You want powerful transformations
- You want auto optimization
Choose Hippo Video if
- You want sales-focused features
- You want good integrations
- Budget matters ($20/user/mo, billed monthly vs $89/mo, billed monthly)
In-Depth Analysis
Cloudinary
Manage, transform, and deliver images and videos at scale
Cloudinary is the most feature-rich media management platform but its credit-based pricing is deliberately confusing.
Watch out
Credit system bundles transformations, storage, and bandwidth, hard to predict actual costs
Strengths
- Pro: Powerful transformations
- Pro: Auto optimization
- Pro: Great free tier
Weaknesses
- Con: Can get expensive
- Con: Complex pricing
Key features
Hippo Video
Video platform for sales and marketing
Hippo Video's pricing structure is generally fair, offering a generous Free tier and a well-priced Pro tier at $20/user/month for essential features.
Watch out
Potential overage fees for storage/bandwidth
Strengths
- Pro: Sales-focused features
- Pro: Good integrations
- Pro: Analytics
Weaknesses
- Con: Learning curve
- Con: Pricing can add up
Key features
Plans and prices: Cloudinary vs Hippo Video
| Tool | Plans and prices | Source |
|---|---|---|
| Cloudinary |
| cloudinary.com/pricing read Oct 28, 2026 |
| Hippo Video |
| hippovideo.io/pricing read Oct 22, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Cloudinary pricing and Hippo Video pricing.
Key Takeaways
Cloudinary
- Choose if you want manage, transform, and deliver images and videos at scale
Hippo Video
- Lower entry price: $20/user/mo, billed monthly vs $89/mo, billed monthly
What the data shows
On the data below, Hippo Video leads on lower entry price. We do not name an overall winner for this pair.
- User ratings are within 0.2 points (4.5/5 from 304 reviews for Cloudinary, 4.4/5 from 738 reviews for Hippo Video).
- Hippo Video has the lower entry price: $20/user/mo, billed monthly (Pro) against $89/mo, billed monthly (Plus) for Cloudinary.
- Both have a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do Cloudinary and Hippo Video compare in 2026?
On the data below, Hippo Video leads on lower entry price. We do not name an overall winner for this pair. User ratings are within 0.2 points (4.5/5 from 304 reviews for Cloudinary, 4.4/5 from 738 reviews for Hippo Video). Hippo Video has the lower entry price: $20/user/mo, billed monthly (Pro) against $89/mo, billed monthly (Plus) for Cloudinary. Both have a free plan.
What are Cloudinary and Hippo Video used for?
Cloudinary: Manage, transform, and deliver images and videos at scale. Hippo Video: Video platform for sales and marketing.
What does Cloudinary cost vs Hippo Video?
Cloudinary's cheapest paid plan is Plus at $89/mo, billed monthly; it also has a free plan. Hippo Video's cheapest paid plan is Pro at $20/user/mo, billed monthly; it also has a free plan. Prices read on the vendors' pricing pages, latest check Oct 28, 2026.
What's the main difference between Cloudinary and Hippo Video?
Cloudinary's main strength: powerful transformations. Hippo Video's main strength: sales-focused features.