Cognito Forms vs Google Forms: Which Should You Choose in 2026?
Choosing between Cognito Forms and Google Forms comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
By Toolradar Team · Last updated February 28, 2026 · Methodology
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Cognito Forms
AWS authentication service
Best for you if:
- • You need lead generation features specifically
- • Cognito Forms is a form builder for creating online forms, surveys, and payment collection
- • It offers conditional logic, calculations, and integrations without coding knowledge
Google Forms
Free online forms by Google
Best for you if:
- • You want the higher-rated option (8.2/10 vs 7.9/10)
- • You need something completely free
- • You need survey tools features specifically
- • 100% free with unlimited responses
- • Perfect for surveys, quizzes, and RSVPs
| At a Glance | ||
|---|---|---|
Price | Free + Paid | Free |
Best For | Lead Generation | Survey Tools |
Rating | 79/100 | 82/100 |
| Feature | Cognito Forms | Google Forms |
|---|---|---|
| Pricing Model | Freemium | Free |
| Editorial Score | 79 | 82 |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 0 |
| Categories | Lead GenerationWorkflow Automation | Survey ToolsForm Builders |
How Cognito Forms and Google Forms Compare
Cognito Forms
AWS authentication service
Free tier available · 79/100 score
Google Forms
Free online forms by Google
Free · 82/100 score
Cognito Forms is a lead generation tool. Google Forms is in survey tools.
Who Should Use What?
On a budget?
Google Forms is free. Cognito Forms is freemium.
Go with: Google Forms
Want the highest-rated option?
Cognito Forms: 79/100. Google Forms: 82/100.
Go with: Google Forms
Value user reviews?
Neither has user reviews yet.
Go with: Google Forms
3 Questions to Help You Decide
What's your budget?
Cognito Forms is freemium. Google Forms is free. Go with Google Forms if free matters most.
What's your use case?
Cognito Forms is a lead generation tool. Google Forms is in survey tools. Pick the category that matches your needs.
How important are ratings?
Google Forms scores higher: 82/100 vs 79/100.
Key Takeaways
Google Forms
- Higher score: 82/100 vs 79
- Completely free
- Our pick for this comparison
Cognito Forms
- Better fit for lead generation
The Bottom Line
Google Forms (82/100) is our pick.
Frequently Asked Questions
Is Cognito Forms or Google Forms better?
Google Forms scores 82/100 in our evaluation. Cognito Forms is freemium and Google Forms is free.
What are Cognito Forms and Google Forms used for?
Cognito Forms: AWS authentication service. Google Forms: Free online forms by Google.
What does Cognito Forms cost vs Google Forms?
Cognito Forms is freemium (free tier + paid plans). Google Forms is completely free. Visit their websites for detailed pricing.

