Exstats vs Se Ranking: Which is Better in 2026?
Choosing between Exstats and Se Ranking comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Bottom line: Se Ranking is our overall pick for SEO tools workflows. Pick Exstats if you need analytics.
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Exstats
Unified analytics for browser extension developers
Best for you if:
- • You want to try before committing
- • You need analytics features specifically
- • Unified analytics for Chrome, Edge, and Firefox extensions.
- • Track performance, competitors, and keyword rankings with historical data.
Se Ranking
All-in-one SEO platform for rank tracking, audits, and research
Best for you if:
- • You need SEO tools features specifically
- • SE Ranking is an all-in-one SEO platform for marketing agencies
- • It provides rank tracking, site audits, and competitor analysis
| At a Glance |  Exstats |  Se Ranking |
|---|---|---|
Starts at | Free tier + paid plansFree tier available | $47.2/monthEssential |
Best For | Analytics | SEO Tools |
Rating | - | - |
Choose Exstats or Se Ranking?
Choose Exstats if
Unified analytics for browser extension developers
- Provides a single view for analytics across multiple browser stores, saving time and effort.
- Offers historical data, which is typically unavailable in native extension store dashboards.
- Includes competitive analysis features to benchmark against other extensions.
- You want a free tier before you commit
- Your work is analytics-shaped, not SEO tools-shaped
Choose Se Ranking if
All-in-one SEO platform for rank tracking, audits, and research
- Affordable SEO tool
- Good features
- White label option
- Your work is SEO tools-shaped, not analytics-shaped
| Feature | Exstats | Se Ranking |
|---|---|---|
| Pricing Model | Freemium | Paid |
| User Rating | No ratings yet | ★4.9/5 1,730 reviews |
| Categories | AnalyticsSEO Tools | SEO ToolsMarketing |
In-Depth Analysis
Exstats
Unified analytics for browser extension developers
Strengths
- +Provides a single view for analytics across multiple browser stores, saving time and effort.
- +Offers historical data, which is typically unavailable in native extension store dashboards.
- +Includes competitive analysis features to benchmark against other extensions.
- +Automated alerts notify users of critical changes, preventing manual monitoring.
- +Market exploration tools help identify trends and new opportunities.
Weaknesses
- -The free tier has very limited historical data and tracking capacity.
- -Advanced features like Slack alerts and extensive data exports are reserved for higher-priced plans.
- -Team collaboration features are only available in the highest tier.
Key features
Se Ranking
All-in-one SEO platform for rank tracking, audits, and research
Strengths
- +Affordable SEO tool
- +Good features
- +White label option
- +Active development
- +Fair pricing
Weaknesses
- -Less data than Ahrefs
- -Learning curve
- -UI could improve
- -Better for agencies
- -Feature gaps
Key features
Pricing: Exstats vs Se Ranking
| Plan | Exstats | Se Ranking |
|---|---|---|
| Tier 1 | N/A | $47.2 month Essential |
| Tier 2 | N/A | $87.2 month Pro |
| Tier 3 | N/A | $188 month Business |
Pricing verified from each vendor's public pricing page. Compare in detail on Exstats pricing and Se Ranking pricing.
Who Should Use What?
On a budget?
Exstats has a free tier. Se Ranking is paid only.
Go with: Exstats
Want the highest-rated option?
Neither has user reviews yet.
Go with: Exstats
Value user reviews?
Neither has user reviews yet.
Go with: Se Ranking
3 Questions to Help You Decide
What's your budget?
Exstats is freemium. Se Ranking is paid. Exstats lets you start free.
What's your use case?
Exstats is a analytics tool. Se Ranking is in SEO tools. Pick the category that matches your needs.
How important are ratings?
Neither has user reviews yet.
Key Takeaways
Se Ranking
- Our pick for this comparison
Exstats
- Has a free tier
- Better fit for analytics
The Bottom Line
Se Ranking is our pick. Exstats has a free tier if you want to test without paying.
Frequently Asked Questions
Is Exstats or Se Ranking better?
Se Ranking is rated in our evaluation. Exstats is freemium and Se Ranking is paid.
What are Exstats and Se Ranking used for?
Exstats: Unified analytics for browser extension developers. Se Ranking: All-in-one SEO platform for rank tracking, audits, and research.
What does Exstats cost vs Se Ranking?
Exstats is freemium (free tier + paid plans). Se Ranking is a paid tool. Visit their websites for detailed pricing.