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Figma vs Wix Studio: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Figma and Wix Studio side by side. This page compares data; it is not a hands-on review.

On the data: On the data below, Wix Studio leads on higher user rating. We do not name an overall winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 3,248 user reviews compared Pricing checked Oct 30, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Figma

The collaborative design platform

Best for you if:

  • • You want best-in-class real-time collaboration eliminates file versioning headaches

Wix Studio

Build professional sites faster with advanced design and client tools

Best for you if:

  • • You want AI features
At a glance: Figma vs Wix Studio
At a Glance
Figma Figma
Wix Studio Wix Studio
Starts at
Free plan, paid from $16/mo, billed yearly Professional plan
Free plan, paid from $17/mo, billed monthly Light plan
Category
UI/UX Design Prototyping
Website Builders UI/UX Design
Rating
4.2/5 G2 4.7 · Capterra 4.7 · Trustpilot 2.5 3,131 reviews 4.6/5 G2 4.6 · Capterra 4.7 117 reviews
Free plan
Yes Yes
Watch out for
Organization plan ($55/seat) is the minimum for SSO, a 267% jump from Professional ($15/seat) with no mid-tier option Domain registration fees not included

Choose Figma or Wix Studio?

Figma

Choose Figma if

  • You want best-in-class real-time collaboration eliminates file versioning headaches
  • You want browser-based with no installation required, works on any OS
  • You work in UI/UX design, not website builders
Wix Studio

Choose Wix Studio if

  • You want AI features
  • You want easy for beginners
  • You work in website builders, not UI/UX design

In-Depth Analysis

Figma Figma

The collaborative design platform

Good value

Figma's March 2025 pricing overhaul replaced per-product seats with unified seat types (Full/Dev/Collab/View), bundling FigJam and Slides into every paid seat.

Watch out

Organization plan ($55/seat) is the minimum for SSO, a 267% jump from Professional ($15/seat) with no mid-tier option

Strengths

  • Pro: Best-in-class real-time collaboration eliminates file versioning headaches
  • Pro: Browser-based with no installation required, works on any OS
  • Pro: Generous free tier supports up to 3 projects with full editing features
  • Pro: Strong plugin ecosystem and active community resource library
  • Pro: Dev Mode bridges the design-to-development handoff gap effectively

Weaknesses

  • Con: Requires stable internet connection; limited offline functionality
  • Con: Performance degrades on very large files with hundreds of frames
  • Con: Advanced prototyping still less powerful than dedicated tools like ProtoPie
  • Con: Organization plan pricing jumps significantly from Professional tier
  • Con: Learning curve for developers new to design tools despite Dev Mode

Key features

Real-time multiplayer editing with live cursors and presence indicators Vector design tools with auto layout, constraints, and smart selection Interactive prototyping with transitions, animations, and device preview Design systems with shared component libraries and variant properties Dev Mode with code generation, redlines, and asset export FigJam collaborative whiteboard for brainstorming and diagramming

Wix Studio Wix Studio

Build professional sites faster with advanced design and client tools

Good value

Wix Studio's pricing is generally fair, offering a good progression of features.

Watch out

Domain registration fees not included

Strengths

  • Pro: AI features
  • Pro: Easy for beginners
  • Pro: Good templates

Weaknesses

  • Con: Less flexible than code

Key features

Visual web design Responsive design Animations CMS E-commerce Custom code

Plans and prices: Figma vs Wix Studio

Plans and prices of Figma and Wix Studio, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
Figma
  • Starter: Free
  • Professional: $16/mo, billed yearly
  • Organization: $55/mo, billed yearly
  • Enterprise: Custom pricing
figma.com/pricing read Oct 30, 2026
Wix Studio
  • Free: Free
  • Light: $17/mo, billed monthly
  • Core: $29/mo, billed monthly
  • Business: $36/mo, billed monthly
wix.com/studio read Sep 29, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Figma pricing and Wix Studio pricing.

Key Takeaways

Figma

  • Choose if you want the collaborative design platform

Wix Studio

  • Higher user rating: 4.6/5 vs 4.2/5

What the data shows

On the data below, Wix Studio leads on higher user rating. We do not name an overall winner for this pair.

  • Wix Studio has the higher user rating (4.2/5 from 3,131 reviews for Figma, 4.6/5 from 117 reviews for Wix Studio).
  • Entry prices are not ranked, they are charged on different bases: Figma $16/mo, billed yearly; Wix Studio $17/mo, billed monthly.
  • Both have a free plan.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do Figma and Wix Studio compare in 2026?

On the data below, Wix Studio leads on higher user rating. We do not name an overall winner for this pair. Wix Studio has the higher user rating (4.2/5 from 3,131 reviews for Figma, 4.6/5 from 117 reviews for Wix Studio). Entry prices are not ranked, they are charged on different bases: Figma $16/mo, billed yearly; Wix Studio $17/mo, billed monthly. Both have a free plan.

What are Figma and Wix Studio used for?

Figma: The collaborative design platform. Wix Studio: Build professional sites faster with advanced design and client tools.

What does Figma cost vs Wix Studio?

Figma's cheapest paid plan is Professional at $16/mo, billed yearly; it also has a free plan. Wix Studio's cheapest paid plan is Light at $17/mo, billed monthly; it also has a free plan. Prices read on the vendors' pricing pages, latest check Oct 30, 2026.

What's the main difference between Figma and Wix Studio?

Figma's main strength: best-in-class real-time collaboration eliminates file versioning headaches. Wix Studio's main strength: AI features.

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