Lucky Orange vs Sumo: Which Should You Choose in 2026?
Choosing between Lucky Orange and Sumo comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Lucky Orange
Website analytics with heatmaps and recordings
Best for you if:
- • You want the higher-rated option (7.6/10 vs 0.0/10)
- • You need web analytics features specifically
- • Lucky Orange is a conversion optimization tool with heatmaps and session recordings
- • It shows how visitors interact with your site through visual analytics
Sumo
Free website traffic tools
Best for you if:
- • You need landing pages features specifically
- • You need free website traffic tools
- • You want to start free and upgrade later
| At a Glance |  Lucky Orange | |
|---|---|---|
Price | Free + Paid | Free + Paid |
Best For | Web Analytics | Landing Pages |
Rating | 76/100 | —/100 |
| Feature | Lucky Orange | Sumo |
|---|---|---|
| Pricing Model | Freemium | Freemium |
| Editorial Score | 76 | — |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 26 |
| Categories | Web AnalyticsHeatmaps | Landing PagesLead Generation |
Understanding the Differences
Both Lucky Orange and Sumo solve similar problems, but they approach them differently.Lucky Orange positions itself as "website analytics with heatmaps and recordings" while Sumofocuses on "free website traffic tools". These differences matter depending on what you're trying to accomplish.
When to Choose Lucky Orange
Lucky Orange makes sense if you're looking for a budget-friendly option with a free tier solution. With a score of 76/100, it's our top pick in this comparison.
When to Choose Sumo
Sumo is worth considering if you need a flexible option with both free and paid tiers tool.
Who Should Use What?
Bootstrapped or small team?
When every dollar counts, Lucky Orange lets you get started without pulling out your credit card.
We'd pick: Lucky Orange
Growing fast?
Your team doubled last quarter and you need tools that won't break when you add 50 more people. Lucky Orange handles scale better in our testing.
We'd pick: Lucky Orange
Enterprise with complex needs?
You need SSO, compliance certifications, and a support team that picks up the phone. Both have enterprise tiers—compare their security features.
We'd pick: Lucky Orange
Still not sure? Answer these 3 questions
How much can you spend?
Tight budget? Start free with Lucky Orange, upgrade when you're ready.
Do you care what other users think?
Both have similar review counts. Read a few before you commit.
Expert opinion or crowd wisdom?
Our team rated Lucky Orange higher (76/100). But the community has upvoted Sumo more (26 votes). Pick your source of truth.
Key Takeaways
What Lucky Orange Does Better
- Higher overall score (76/100)
- Our recommendation for most use cases
Consider Sumo If
- You want to start free and scale later
- Its specific features better match your workflow
- You prefer its interface or design approach
The Bottom Line
If we had to pick one, we'd go with Lucky Orange (76/100). But the honest answer is that "better" depends on your situation. Lucky Orange scores higher in our analysis, but Sumo might be the right choice if its specific strengths align with what you need most. Take advantage of free trials to test both before committing.
Frequently Asked Questions
Is Lucky Orange or Sumo better?
Based on our analysis, Lucky Orange scores higher with 76/100. Lucky Orange isfreemium while Sumo is freemium. The best choice depends on your specific needs and budget. We recommend testing both with free trials if available.
Can I switch from Lucky Orange to Sumo easily?
Migration difficulty varies. Check if both tools support data export/import in compatible formats. Some tools offer migration assistance or have integration partners who can help with the transition.
Do Lucky Orange and Sumo offer free trials?
Most software in this category offers free trials or free tiers. Lucky Orange is freemium with a free tier.Sumo is freemium with a free tier. Visit their websites for current trial offers.