SMTP2GO vs Sparkpost: Which Should You Choose in 2026?
Choosing between SMTP2GO and Sparkpost comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
By Toolradar Team · Last updated February 28, 2026 · Methodology
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
SMTP2GO
Reliable and scalable email delivery service for businesses.
Best for you if:
- • You need email marketing features specifically
- • Ensures reliable and scalable email delivery for all types of emails.
- • Provides detailed analytics and reporting on email performance and deliverability.
Sparkpost
Email delivery and analytics
Best for you if:
- • You want the higher-rated option (8.2/10 vs 0.0/10)
- • You need email deliverability features specifically
- • SparkPost is an email delivery platform for transactional and marketing email
- • It provides high deliverability with real-time analytics
| At a Glance |  SMTP2GO |  Sparkpost |
|---|---|---|
Price | Free + Paid | Free + Paid |
Best For | Email Marketing | Email Deliverability |
Rating | —/100 | 82/100 |
| Feature | SMTP2GO | Sparkpost |
|---|---|---|
| Pricing Model | Freemium | Freemium |
| Editorial Score | — | 82 |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 0 |
| Categories | Email MarketingEmail Deliverability | Email DeliverabilityTransactional Email |
How SMTP2GO and Sparkpost Compare
SMTP2GO
Reliable and scalable email delivery service for businesses.
Free tier available
Sparkpost
Email delivery and analytics
Free tier available · 82/100 score
SMTP2GO is a email marketing tool. Sparkpost is in email deliverability.
Who Should Use What?
On a budget?
Both are freemium. Compare plans on their websites.
Go with: SMTP2GO
Want the highest-rated option?
Sparkpost scores 82/100. SMTP2GO is unrated.
Go with: Sparkpost
Value user reviews?
Neither has user reviews yet.
Go with: Sparkpost
3 Questions to Help You Decide
What's your budget?
Both are freemium. Pricing won't help you decide here.
What's your use case?
SMTP2GO is a email marketing tool. Sparkpost is in email deliverability. Pick the category that matches your needs.
How important are ratings?
Not all tools have been rated yet.
Key Takeaways
Sparkpost
- Higher score: 82/100 vs unrated
- Free tier available
- Our pick for this comparison
SMTP2GO
- Better fit for email marketing
The Bottom Line
Sparkpost (82/100) is our pick.
Frequently Asked Questions
Is SMTP2GO or Sparkpost better?
Sparkpost scores 82/100 in our evaluation. Both are freemium.
What are SMTP2GO and Sparkpost used for?
SMTP2GO: Reliable and scalable email delivery service for businesses.. Sparkpost: Email delivery and analytics.
What does SMTP2GO cost vs Sparkpost?
SMTP2GO is freemium (free tier + paid plans). Sparkpost is freemium (free tier + paid plans). Visit their websites for detailed pricing.