Elegant Themes
UnclaimedThe most popular WordPress themes and the ultimate visual page builder.
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1391 reviews trackedThe Bottom Line
Entry price
Paid plans only
Biggest pro
Enables no-code website design for beginners and professionals.
Biggest con
Requires a paid membership to access.
TL;DR - Elegant Themes
- A powerful visual drag-and-drop WordPress page builder and theme.
- Enables no-code website design with extensive customization options.
- Includes marketing tools, WooCommerce integration, and AI-powered site generation.
Pricing: Paid only
Best for: Enterprises & pros
4.8/5 across review platforms
What is Elegant Themes?
Elegant Themes offers Divi, a comprehensive WordPress theme and visual page builder designed to empower web design professionals, business owners, and individuals to create stunning websites without coding. Divi acts as a complete website building framework, replacing the standard WordPress editor with an advanced visual editor that allows for front-end design and customization of every element.
Beyond just a theme, Divi integrates powerful design tools, a vast library of pre-made layouts and building blocks, and advanced features like dynamic content, display conditions, and custom code integration. It's suitable for building various types of websites, including online stores with tailored WooCommerce integration, portfolios, and engaging blogs. The platform also includes marketing tools like Bloom for email opt-ins, Monarch for social media integration, and Divi Leads for A/B testing.
With upcoming AI capabilities, Divi aims to further streamline website creation, offering automated site generation, AI-powered content and image creation, and team collaboration features through Divi Dash and Divi Cloud. It provides a robust solution for anyone looking to build, design, and manage WordPress websites efficiently and effectively, regardless of their technical skill level.
Available on: Web
Pros & Cons
Pros
- Enables no-code website design for beginners and professionals.
- Extensive customization options for every part of a website.
- Includes marketing and e-commerce tools within the platform.
- Large library of pre-made layouts and building blocks.
- Strong community and 24/7 customer support.
Cons
- Requires a paid membership to access.
- Can have a learning curve for new users due to its extensive features.
- Performance can sometimes be impacted by the complexity of designs if not optimized.
Ratings Across the Web
4.8(1,391 reviews)
Ratings aggregated from independent review platforms. Learn more
Key Features
Visual Drag & Drop Building2,600+ Pre-made Layouts and TemplatesFull-Site Editing (headers, footers, post/product templates)WooCommerce Integration and CustomizationDivi AI for automated website generation and content creationBloom Email Optin PluginMonarch Social Media PluginDivi Leads A/B Testing (Split Testing)
Pricing Plans
Pricing checked Jun 2, 2026
Divi Pro
$23.08 / Month Billed Yearly At $277 Per Year
Everything in all plans, plus:
- Full access to Divi, Extra, Bloom and Monarch
- Divi AI (unlimited layout, text, image, & code generation)
- AI Website Builder (unlimited Divi websites using Quick Sites)
- Divi Cloud (unlimited cloud storage)
- Divi VIP (24/7 premium support in 30min or less)
- 10% Off in the Divi Marketplace
- Divi Teams (invite 4 team members)
- $50 Divi Marketplace Credit
Divi
$7.42 / Month Billed Yearly At $89 Per Year
Everything in all plans, plus:
- Full access to Divi, Extra, Bloom and Monarch
- Divi Quick Sites
- 300+ Website Packs
- 24/7 Premium Support
Divi Lifetime + Pro Services
$297 / Today + $212 Each Following Year For Pro Services
Everything in all plans, plus:
- Lifetime access to Divi, Extra, Bloom and Monarch
- Divi AI (unlimited layout, text, image, & code generation)
- AI Website Builder (unlimited Divi websites using Quick Sites)
- Divi Cloud (unlimited cloud storage)
- Divi VIP (24/7 premium support in 30min or less)
- 10% Off in the Divi Marketplace
- Divi Teams (invite 4 team members)
- $50 Divi Marketplace Credit
Included in all plans
- Unlimited website usage
- All Divi features
- Divi Dash (manage unlimited sites)
Reviews
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4.8/5
Across 1,391 verified user reviews on Capterra, G2, SourceForge
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Elegant Themes FAQ
How does Elegant Themes facilitate website creation for users without coding knowledge?
Elegant Themes offers Divi, a visual page builder that replaces the standard WordPress editor with an advanced visual editor. This allows users to design and customize every website element from the front end without needing to write any code.
Which teams benefit most from using Elegant Themes' Divi?
Web design professionals, business owners, and individuals looking to build and manage WordPress websites efficiently can benefit from Divi. It provides a comprehensive framework for creating various site types, including online stores, portfolios, and blogs.
How is Elegant Themes priced?
Elegant Themes is a paid product, requiring a membership to access its features and tools. There is no permanently free tier available for its offerings.
Can Divi be used to build an online store?
Yes, Divi includes tailored WooCommerce integration, making it suitable for building online stores. It provides the tools necessary to design and manage e-commerce websites effectively.
What kind of marketing tools are integrated into the Elegant Themes platform?
The platform integrates marketing tools such as Bloom for email opt-ins and Monarch for social media integration. It also includes Divi Leads for A/B testing to optimize website performance.
How does Elegant Themes compare to Hostinger Website Builder?
Elegant Themes, through Divi, offers a comprehensive WordPress theme and visual page builder with extensive customization and marketing tools. Hostinger Website Builder is another platform for website creation, but Divi focuses specifically on enhancing the WordPress experience with its advanced visual editor and integrated features.
What are the main trade-offs when choosing Elegant Themes for website development?
A primary trade-off is that Elegant Themes requires a paid membership to access its features. Additionally, new users might experience a learning curve due to the extensive functionality offered by Divi.
Source: elegantthemes.com