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Sender Pricing 2026

Plans, hidden costs, and cheaper alternatives compared

Reviews onCapterra
4 plans tracked·Updated Jun 2026

Is Sender worth the price?

85/10

Sender offers a very generous 'Free Forever!' tier, providing substantial features for up to 2,500 subscribers and 15,000 emails/month, which is excellent for startups and small businesses.

The lack of visible pricing for Standard and Professional tiers makes it difficult to assess their value, but the feature set suggests a good progression. It's best for small to medium businesses looking for a feature-rich email marketing platform with a strong free offering.

Pricing Plans

Free Forever!

Free

  • 1 seat
  • Up to 2,500 subscribers
  • Up to 15,000 emails/month
  • Contains Sender branding
  • Email newsletters
  • Email automation
  • Landing pages
  • Signup forms & popups

Standard

Error occurred. Standard plans pricing is not available.

  • Everything in Free
  • 3 Role-based seats
  • No Sender branding
  • SMS messaging
  • Unlimited email & popup templates
  • Unlimited landing pages
  • Publish unlimited landing pages
  • Custom domain

Professional

Error occurred. Premium plans pricing is not available.

  • Everything in Standard
  • 10 role-based seats
  • Free SMS
  • Unlimited email editor features
  • Animated countdown timer
  • Review blocks and more
  • Advanced automation
  • Enables multichannel scenarios and other advanced features in Workflows

Enterprise

Custom price

  • Everything in Professional
  • Unlimited emails
  • Dedicated success manager
  • Advanced user permissions
  • Service level agreement
  • Activity logs for auditing
  • SSO (SAML v2)
  • Phone support

Hidden Costs & Gotchas

Standard/Professional pricing not transparent.

Dedicated IPs only for 20k+ subscriber plans.

Sender branding on free tier emails.

Which Plan Do You Need?

Startups on a tight budget

Small businesses needing automation

Users prioritizing email deliverability

How Sender Compares to Competitors

Compared to Mailchimp, Sender's free tier is more generous with 2,500 subscribers vs. Mailchimp's 500. While Mailchimp's paid plans start around $13/month for basic features, Sender's lack of transparent pricing for its Standard and Professional tiers makes a direct comparison challenging. However, the feature set on Sender's free and higher tiers appears competitive.

Sender Pricing FAQ

How much does Sender cost?

Sender uses custom pricing. Contact Sender directly for a quote based on your team size and requirements.

Does Sender have a free plan?

Yes. Sender offers a free plan called "Free Forever!". It includes: 1 seat, Up to 2,500 subscribers, Up to 15,000 emails/month.

Is there a cheaper alternative to Sender?

Yes. Popular alternatives to Sender include Mailchimp, ActiveCampaign, Klaviyo, ConvertKit. Free alternatives include Mailchimp, Klaviyo, ConvertKit. Compare them side-by-side on Toolradar.

Cheaper alternatives to Sender

4 of 6 direct competitors below offer a free plan. Per-seat pricing varies up to 60% across this set.