Sendinblue Pricing 2026
Plans, hidden costs, and cheaper alternatives compared
Is Sendinblue worth the price?
Sendinblue's pricing structure, with its 'Contact us' for most tiers, lacks transparency and makes it difficult to assess fairness directly.
The Free tier is generous with 5,000 emails and AI features, making it excellent for startups and small businesses. However, the lack of public pricing for Starter, Standard, and Professional tiers could deter potential customers looking for clear cost breakdowns.
Pricing Plans
Free
Free
- From 5,000 emails per month
- Email & SMS
- Drag & Drop email editor
- Email templates
- AI content generator
- Advanced segmentation
- Forms
- Basic reporting & analytics
- Email support
- No Brevo logo
Starter
Contact us
- From 5,000 emails per month
- Email & SMS
- Drag & Drop email editor
- Email templates
- AI content generator
- Advanced segmentation
- Forms
- Basic reporting & analytics
- Email support
- No Brevo logo
Standard
Contact us
- Everything in Starter, plus:
- Marketing automation
- A/B testing
- Advanced email reporting
- Click heatmaps, geography & device reports
- AI send time optimization
- Web & event tracking
- Landing pages
- 1 page included
- No Brevo logo
Professional
Contact us
- Everything in Standard, plus:
- From 150,000 emails per month
- Additional marketing channels
- WhatsApp, Popups, Mobile & Web Push
- Multi-user access
- 10 seats included
- Contact scoring
- Advanced ecommerce features
- AI segmentation
- AI Data Analyst
- Phone support
- Deliverability Specialist support
Enterprise
Custom price
- Everything in Professional, plus:
- Multi-account management
- Custom objects
- Brevo Mobile Wallet
- Custom loyalty engine
- Custom data integrations
- Dedicated IPs
- SSO & SAML
- Tailored onboarding
- CSM support
Hidden Costs & Gotchas
Pricing for most tiers requires direct contact.
Potential for high costs for additional emails/users.
Enterprise features likely carry significant custom pricing.
Specific SMS/WhatsApp costs are not detailed.
Which Plan Do You Need?
Startups needing free email marketing
SMBs requiring marketing automation
Enterprises with complex CRM needs
How Sendinblue Compares to Competitors
Compared to Mailchimp, which offers clear tiered pricing starting around $15/month for basic features, Sendinblue's 'Contact us' approach for paid tiers is less user-friendly. While Sendinblue's Free tier is competitive with features like AI content, platforms like ActiveCampaign also provide transparent pricing for their automation capabilities, making direct cost comparison challenging for Sendinblue's mid-to-upper tiers.
Sendinblue Pricing FAQ
How much does Sendinblue cost?
Sendinblue uses custom pricing. Contact Sendinblue directly for a quote based on your team size and requirements.
Does Sendinblue have a free plan?
Yes. Sendinblue offers a free plan called "Free". It includes: From 5,000 emails per month, Email & SMS, Drag & Drop email editor.
Is there a cheaper alternative to Sendinblue?
Yes. Popular alternatives to Sendinblue include Mailjet, Reply.io, Salesloft, Pipedrive. Free alternatives include Mailjet. Compare them side-by-side on Toolradar.
Cheaper alternatives to Sendinblue
1 of 5 direct competitors below offer a free plan. Per-seat pricing varies up to 60% across this set.
