Stencil

Name: Stencil
Brand: Stencil
Price: 9 USD
Rating: 4.7 (486 reviews)

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Quickly create stunning visual content for social media, blogs, and ads.

Graphic Design Marketing Social Media Management

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4.7(486 across the web)

FreemiumVisit Website

Reviews onG2Capterra

486 reviews tracked

The Bottom Line

Entry price

Free plan available, paid tiers above

Biggest pro

Extremely fast and easy to use for graphic creation.

Biggest con

Each subscription is for a single user only, limiting team collaboration.

TL;DR - Stencil

Quickly create visual content with millions of royalty-free assets.
Offers instant resizing with preset and custom dimensions for various platforms.
Integrates with Buffer for direct image scheduling and provides live previews.

Pricing: Free plan available

Best for: Growing teams

4.7/5 across review platforms

What is Stencil?

Editorial review

Stencil is an online graphic design tool designed for speed and ease of use, enabling individuals and businesses to create engaging visual content without extensive design experience. It provides access to a vast library of royalty-free stock photos, icons, and templates, along with instant resizing capabilities tailored for various platforms like social media, blogs, and advertisements. The platform streamlines the content creation process by offering features like live previews for social sharing, direct integration with Buffer for scheduling, and custom sizing options. Stencil is ideal for marketers, social media managers, bloggers, and small business owners who need to produce high-quality graphics efficiently and consistently.

Available on: Web, Chrome

LCLouis CorneloupUpdated May 26, 2026 · how we evaluateSourcegetstencil.com ↗

Pros & Cons

Pros

Extremely fast and easy to use for graphic creation.
Vast library of royalty-free assets (photos, icons, templates) included.
Seamless integration with Buffer for social media scheduling.
Offers optimal preset sizes for various platforms, saving time.
Includes a free tier for hobbyists to get started.

Cons

Each subscription is for a single user only, limiting team collaboration.
Monthly recurring payments are non-refundable after the initial 7-day period.

Ratings Across the Web

4.7(486 reviews)

Stencil holds an aggregate rating of 4.7 out of 5 from 486 reviews across G2 and Capterra, last checked March 19, 2026.

Ratings aggregated from independent review platforms. Learn more

Preview

Key Features

5,000,000+ royalty-free stock photos3,100,000+ royalty-free icons & graphics1,350+ professional templatesInstant resizing with 140+ common presets and custom sizesLive previews for sharing on social mediaBuffer integration for scheduling imagesLogo/Watermark applicationGoogle Fonts and custom font uploads

Pricing Plans

Free Trial

Pricing checked Aug 18, 2026

Free

$0 / mo

Save up to 10 images /month
Limited photos
Limited icons
Upload up to 50 images
Create up to 10 collections
Keep up to 10 favorites
10 Instagram SMS /month

Pro

$9 / mo when paid annually

Save up to 50 images /month
5,000,000+ Photos
3,100,000+ Icons & Graphics
1,350+ Amazing templates
7,550+ Google Fonts
Logo / Watermarks
Font Uploads
Premium support

Unlimited

$12 / mo when paid annually

All Pro Features included
Save unlimited images
Upload unlimited images
Create unlimited collections
Keep unlimited favorites
100 Instagram SMS /month

Calculate your cost View full pricing

Is Stencil worth the price?

85/100

Stencil offers a very fair and generous pricing structure, especially with the Unlimited plan at $12/month when paid annually.

The Free tier is quite restrictive, but the Pro plan at $9/month is a solid value for most users. This pricing is best for individuals and small businesses needing an affordable, feature-rich design tool.

Hidden Costs & Gotchas

Annual commitment for advertised prices

Limited Instagram SMS on all plans

Monthly payment likely higher than advertised

How Stencil Compares to Competitors

Compared to Canva Pro, which starts around $12.99/month (or $119.99/year), Stencil's Unlimited plan at $12/month (annually) offers competitive features for a slightly lower or similar price point. Piktochart's Pro plan is $14/month (annually), making Stencil a more budget-friendly option for similar visual content creation.

How Stencil's pricing compares

At $9/mo, Stencil is mid-range of its 2 direct competitors ($3 to $9.99/mo across the set).

Noun Project

Stencil

Flaticon

$9.99

Entry paid plan, monthly. Pricing checked Aug 18, 2026.

Reviews

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4.7/5

Across 486 verified user reviews on Capterra, G2

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Best Stencil Alternatives

Top alternatives based on features, pricing, and user needs.

View full list →

LucideFree

Beautiful and consistent open-source icons

4.5

FlaticonFreemium

Millions of free vector icons for any project

4.7

Noun ProjectFreemium

Millions of icons and photos for all your visual needs

4.8

Creative MarketFreemium

Discover and download high-quality design assets created by independent artists worldwide.

4.1

Phosphor IconsFree

Flexible icon family for interfaces

Design CutsFreemium

Curated design resources, fonts, graphics, and assets for creative professionals.

See all graphic design tools →

Still deciding?

Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.

All Stencil alternatives6+ tools ranked, pricing + verdict per pick Stencil vs LucideHead-to-head: features, pricing, who wins Stencil vs FlaticonHead-to-head: features, pricing, who wins Stencil vs Noun ProjectHead-to-head: features, pricing, who wins

Explore More

Best Graphic Design Tools Best Marketing Tools Best Social Media Management Tools Best Free Graphic Design Best Free Marketing Best Free Social Media Management

Stencil FAQ

Are the images and icons provided by Stencil truly royalty-free for commercial use?

Yes, all photos and icons within Stencil are royalty-free and safe for both personal and commercial use, with no attribution required. They are sourced from trusted providers like Unsplash, Pixabay, and Pexels.

Can I share my Stencil account with multiple team members or other organizations?

Each Stencil subscription is intended for use by a single user. While it's acceptable for a virtual assistant within your organization to use it on your behalf, sharing accounts with other organizations is not permitted.

What happens if I exceed the image save limit on the free plan?

On the free plan, you can save, download, or share up to 10 images per month. This limit resets every month, refilling your free image count back to 10.

Is there a money-back guarantee for paid plans?

Yes, all paid plans include a 7-day money-back guarantee. If you are not satisfied with Stencil within the first 7 days of upgrading, you can request a full refund.

Does Stencil offer specific tools for social media marketing beyond image creation?

Stencil integrates with Buffer for direct scheduling of created images and provides Instagram SMS functionality. It also offers live previews to ensure images look correct when shared on platforms like Facebook, Twitter, Pinterest, and Instagram.

Source: getstencil.com

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