Automate workflows across 8,000+ apps without code
Visit WebsiteReviews onG2CapterraTrustpilotTrustRadiusPeerSpot
2440 reviews trackedThe Bottom Line
Entry price
Free plan available, paid tiers above
Biggest pro
Largest app ecosystem (8,000+ integrations)
Biggest con
Task-based pricing gets expensive at scale
TL;DR - Zapier
- No-code automation connecting 8,000+ apps via multi-step Zaps
- Free tier with 100 tasks/month, Pro from $19.99/month for 750 tasks
- AI agents, chatbots, and MCP support let AI tools trigger your workflows
Pricing: Free plan available
Best for: Growing teams
4.3/5 across review platforms
What is Zapier?
Zapier connects 8,000+ apps to automate workflows without code. Build multi-step Zaps that trigger actions across your entire stack, from lead capture to customer support to internal ops. Core products include Zaps (workflow automation), Tables (built-in database), Forms (input capture), and Canvas (visual workflow planning). AI features let you build custom agents and chatbots that work across your connected apps.
Used by teams at Nvidia, Airbnb, Meta, and Disney. Free tier includes 100 tasks/month with basic Zaps. Pro plans start at $19.99/month for 750 tasks with multi-step workflows, filters, and formatters. Team plans ($69/month) add shared workspaces, SSO, and unlimited users.
Zapier MCP (Model Context Protocol) lets AI assistants like Claude and ChatGPT trigger your Zaps directly, turning any automation into an AI-callable action.
Available on: Web
Pros & Cons
Pros
- Largest app ecosystem (8,000+ integrations)
- Genuinely easy for non-technical users
- Generous free tier (100 tasks/month)
- Reliable uptime and execution
- AI features included in all plans
- Strong enterprise security (SOC 2, SSO)
Cons
- Task-based pricing gets expensive at scale
- Free plan limited to single-step Zaps
- Some triggers have 1-15 min polling delay
- Complex logic requires higher-tier plans
- No self-hosted option
Ratings Across the Web
4.3(2,440 reviews)
G21,000 reviews
4.5/5
Capterra1,000 reviews
4.7/5
Trustpilot280 reviews
1.4/5
TrustRadius112 reviews
4.5/5
PeerSpot48 reviews
4.2/5
Ratings aggregated from independent review platforms. Learn more
Preview
Key Features
8000+ app integrationsMulti-step ZapsTables (built-in database)FormsAI Agents & ChatbotsCanvas (visual workflow builder)Webhooks & APIFilters, paths & formattersScheduled triggersZapier MCP for AI
Pricing Plans
Free TrialPricing checked Jul 11, 2026
Free
Free
- 100 tasks/month
- Single-step Zaps
- Tables, Forms included
- AI features included
Professional
$19.99/month
- 750+ tasks/month
- Multi-step Zaps
- Filters & formatters
- Webhooks
- 33% off annual billing
Team
$69/month
- 2,000 tasks/month
- Shared workspaces
- Unlimited users
- Premier support
- SSO & admin controls
Enterprise
Custom
- Custom task volume
- Advanced admin
- SAML SSO
- Dedicated account manager
- 99.9% uptime SLA
How Zapier's pricing compares
At $19.99/mo, Zapier is the most premium of its 3 direct competitors.
Entry paid plan, monthly. Pricing checked Jul 11, 2026.
Reviews
$99Free with your review
Write a reviewReview Zapier, get a free AI guide
Share your experience and we will send you Improve Your Thinking Patterns Using ChatGPT, free.
4.3/5
Across 2,440 verified user reviews on G2, Capterra, Trustpilot
Add your hands-on experience using the offer above to help the next buyer.
Best Zapier Alternatives
Top alternatives based on features, pricing, and user needs.
IFTTTFreemium
Every thing works better together
WorkatoPaid
Enterprise automation and integration platform
n8nFreemium
Workflow automation for technical teams
Tray.ioPaid
API integration platform for enterprises
MakeFreemium
Build complex automations with a drag-and-drop visual builder
Pabbly ConnectFreemium
Automation with lifetime deals
Still deciding?
Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.
Explore More
Zapier FAQ
How does Zapier facilitate lead capture and customer support workflows?
Zapier connects over 8,000 apps to automate multi-step workflows, enabling seamless lead capture by integrating forms with CRM systems or automating customer support by linking helpdesk software with communication tools. Users can build Zaps that trigger actions across their entire application stack for these purposes.
Which teams benefit most from using Zapier?
Teams looking to automate repetitive tasks without writing code, such as marketing, sales, customer support, and operations, benefit significantly from Zapier. Its ease of use and extensive app ecosystem make it suitable for non-technical users across various departments.
How does Zapier's task-based pricing model impact large-scale automation?
Zapier's task-based pricing can become expensive as automation scales, as each action within a Zap consumes a task. While it offers a generous free tier and various paid plans, high-volume users might find costs increasing with extensive workflow execution.
Can Zapier integrate with AI assistants like Claude or ChatGPT?
Yes, Zapier's MCP (Model Context Protocol) allows AI assistants like Claude and ChatGPT to directly trigger Zaps. This functionality transforms any automation built in Zapier into an AI-callable action, extending the capabilities of these AI tools.
How does Zapier compare to Make in terms of app integrations?
Zapier boasts the largest app ecosystem with over 8,000 integrations, offering a broader range of connectivity compared to competitors like Make. This extensive network allows users to automate workflows across a vast array of software tools.
Does Zapier include a free tier?
Yes, Zapier includes a free tier that allows users to perform up to 100 tasks per month with basic, single-step Zaps. This tier provides an opportunity to explore the platform's core automation capabilities.
What kind of visual tools does Zapier offer for workflow planning?
Zapier provides Canvas, a visual tool designed for planning workflows. This feature allows users to map out their automation processes visually before building them, aiding in the design of multi-step Zaps.
Source: zapier.com