Skip to content
Toolradar
Zapier logo

Zapier

Claim this toolEditor reviewed

Automate workflows across 8,000+ apps without code

Workflow AutomationNo-CodeAI AgentsProductivity
Visit Website
Reviews onPeerSpotG2
2146 reviews tracked

The Bottom Line

Entry price

Free plan available, paid tiers above

Biggest pro

Largest app ecosystem (8,000+ integrations)

Biggest con

Task-based pricing gets expensive at scale

TL;DR - Zapier

  • No-code automation connecting 8,000+ apps via multi-step Zaps
  • Free tier with 100 tasks/month, paid plans offer more tasks
  • AI agents, chatbots, and MCP support let AI tools trigger your workflows
Pricing: Free plan available
Best for: Growing teams
4.1/5 across review platforms

What is Zapier?

Editorial review
Zapier connects 8,000+ apps to automate workflows without code. Build multi-step Zaps that trigger actions across your entire stack, from lead capture to customer support to internal ops. Core products include Zaps (workflow automation), Tables (built-in database), Forms (input capture), and Canvas (visual workflow planning). AI features let you build custom agents and chatbots that work across your connected apps. Used by teams at Nvidia, Airbnb, Meta, and Disney. Free tier includes 100 tasks/month with basic Zaps. Paid plans offer more tasks and advanced features, starting at a paid tier. Team plans add shared workspaces, SSO, and unlimited users. Zapier MCP (Model Context Protocol) lets AI assistants like advanced models trigger your Zaps directly, turning any automation into an AI-callable action.

Available on: Web

how we evaluateSourcezapier.com ↗

Pros & Cons

Pros

  • Largest app ecosystem (8,000+ integrations)
  • Genuinely easy for non-technical users
  • Generous free tier (100 tasks/month)
  • Reliable uptime and execution
  • AI features included in all plans
  • Strong enterprise security (SOC 2, SSO)

Cons

  • Task-based pricing gets expensive at scale
  • Free plan limited to single-step Zaps
  • Some triggers have 1-15 min polling delay
  • Complex logic requires higher-tier plans
  • No self-hosted option

Ratings Across the Web

4.1(2,146 reviews)

Zapier holds an aggregate rating of 4.1 out of 5 from 2,146 reviews across PeerSpot and G2, last checked July 17, 2026.

PeerSpot49 reviews
4.2/5
G22,097 reviews
4/5

What people say

“Zapier offers the best features through the capability to make our own webhooks and the delay functionalities, which stand out in Zapier.”via PeerSpot
“The pricing gets expensive pretty quickly and it makes starting with automation more expensive than it needs to be.”via G2

Ratings aggregated from independent review platforms. Learn more

Preview

Key Features

8000+ app integrationsMulti-step ZapsTables (built-in database)FormsAI Agents & ChatbotsCanvas (visual workflow builder)Webhooks & APIFilters, paths & formattersScheduled triggersZapier MCP for AI

Pricing Plans

Free Trial

Pricing checked Aug 20, 2026

Free

  • 100 tasks/month
  • Single-step Zaps
  • Tables, Forms included
  • AI features included

Professional

$19.99/month

  • 750+ tasks/month
  • Multi-step Zaps
  • Filters & formatters
  • Webhooks
  • 33% off annual billing

Team

$69/month

  • 2,000 tasks/month
  • Shared workspaces
  • Unlimited users
  • Premier support
  • SSO & admin controls

Enterprise

Custom

  • Custom task volume
  • Advanced admin
  • SAML SSO
  • Dedicated account manager
  • 99.9% uptime SLA
Calculate your costView full pricing

Is Zapier worth the price?

50/100

Zapier is the most expensive workflow automation tool by a wide margin.

At $0.04/task, a team running 50 workflows (100 executions/day) pays ~$265/mo for ~9,000 tasks. That is 5-10x more than Make or n8n for equivalent output.

The convenience tax is real: Zapier has the largest app library (7,000+) and the lowest learning curve, but every action step in a multi-step Zap burns a task. Teams with complex, multi-step workflows see costs balloon fast.

Best justified when you need breadth of integrations, zero technical overhead, and your volumes stay under 2,000 tasks/month.

Hidden Costs & Gotchas

Every action step counts as a task -- a 5-step Zap uses 4 tasks per run (trigger is free but every action counts)

Loops multiply tasks

processing 50 items in a loop uses 50 tasks per action step

Failed retries still burn tasks -- automatic retries on errors consume your quota even if they never succeed

~70 premium apps (Salesforce, Xero, Zendesk) require a paid plan -- you cannot use them on Free

AI Agents add-on is separate

$25/mo for 1,500 activities on top of your plan

Chatbots add-on is separate

$10-$50/mo depending on tier

Overage tasks are billed at ~1.25x the base per-task rate

Polling triggers check for data every 1-15 min and can trigger tasks even when no new data exists

How Zapier Compares to Competitors

Make is 5-14x cheaper for equivalent workflows because operations cost ~$0.001 each vs Zapier at $0.04/task. n8n counts whole workflow runs as 1 execution regardless of steps, making it the most predictable. Pipedream is developer-oriented with compute-time credits. Power Automate is cheapest per-user but locked to Microsoft ecosystem and requires premium licenses ($15/user/mo) for non-Microsoft connectors.

How Zapier's pricing compares

At $19.99/mo, Zapier is the most premium of its 3 direct competitors.

IFTTT
$2.99
FlowTask 2.0
$6
Make
$10.59
Zapier
$19.99

Entry paid plan, monthly. Pricing checked Aug 20, 2026.

Reviews

Improve Your Thinking Patterns Using ChatGPT cover
$99Free with your review

Review Zapier, get a free AI guide

Share your experience and we will send you Improve Your Thinking Patterns Using ChatGPT, free.

Write a review
4.1/5

Across 2,146 verified user reviews on G2, PeerSpot

Add your hands-on experience using the offer above to help the next buyer.

Best Zapier Alternatives

Top alternatives based on features, pricing, and user needs.

View full list →
airSlate logo
airSlateFreemium

Automation products that keep work moving

4.5
IFTTT logo
IFTTTFreemium

Every thing works better together

4.6
Workato logo
WorkatoPaid

Enterprise automation and integration platform

4.7
n8n logo
n8nFreemium

Workflow automation for technical teams

4.7
Tray.io logo
Tray.ioPaid

API integration platform for enterprises

4.6
Relay.app logo
Relay.appFreemium

Automate tasks and connect apps with AI-powered workflows

4.9
Make logo
MakeFreemium

Build complex automations with a drag-and-drop visual builder

4.0
FlowTask 2.0 logo
FlowTask 2.0Freemium

Turn conversations into automated, executable tasks

See all workflow automation tools →

Still deciding?

Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.

All Zapier alternatives8+ tools ranked, pricing + verdict per pickZapier vs airSlateHead-to-head: features, pricing, who winsZapier vs IFTTTHead-to-head: features, pricing, who winsZapier vs WorkatoHead-to-head: features, pricing, who wins

Explore More

Best Workflow Automation ToolsBest No-Code ToolsBest AI Agents ToolsBest Productivity ToolsBest Free Workflow AutomationBest Free No-CodeBest Free AI AgentsBest Free Productivity

Zapier FAQ

How does Zapier facilitate lead capture and customer support workflows?

Zapier connects over 8,000 apps to automate multi-step workflows, enabling seamless lead capture by integrating forms with CRM systems or automating customer support by linking helpdesk software with communication tools. Users can build Zaps that trigger actions across their entire application stack for these purposes.

Which teams benefit most from using Zapier?

Teams looking to automate repetitive tasks without writing code, such as marketing, sales, customer support, and operations, benefit significantly from Zapier. Its ease of use and extensive app ecosystem make it suitable for non-technical users across various departments.

How does Zapier's task-based pricing model impact large-scale automation?

Zapier's task-based pricing can become expensive as automation scales, as each action within a Zap consumes a task. While it offers a generous free tier and various paid plans, high-volume users might find costs increasing with extensive workflow execution.

Can Zapier integrate with AI assistants like Claude or ChatGPT?

Yes, Zapier's MCP (Model Context Protocol) allows AI assistants like Claude and ChatGPT to directly trigger Zaps. This functionality transforms any automation built in Zapier into an AI-callable action, extending the capabilities of these AI tools.

How does Zapier compare to Make in terms of app integrations?

Zapier boasts the largest app ecosystem with over 8,000 integrations, offering a broader range of connectivity compared to competitors like Make. This extensive network allows users to automate workflows across a vast array of software tools.

Does Zapier include a free tier?

Yes, Zapier includes a free tier that allows users to perform up to 100 tasks per month with basic, single-step Zaps. This tier provides an opportunity to explore the platform's core automation capabilities.

What kind of visual tools does Zapier offer for workflow planning?

Zapier provides Canvas, a visual tool designed for planning workflows. This feature allows users to map out their automation processes visually before building them, aiding in the design of multi-step Zaps.

Source: zapier.com

Guides & Articles

Best AI Workflow Automation Tools in 2026

Features Zapier

Best Automation Tools in 2026

Features Zapier

Best No-Code Platforms in 2026

Features Zapier

How AI Agents Choose Software (And Why They Get It Wrong)

11 min read

Workflow Management Software Compared: 9 Platforms for 2026

8 min read