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2440 reviews tracked

The Bottom Line

Entry price

Free plan available, paid tiers above

Biggest pro

Largest app ecosystem (8,000+ integrations)

Biggest con

Task-based pricing gets expensive at scale

TL;DR - Zapier

  • No-code automation connecting 8,000+ apps via multi-step Zaps
  • Free tier with 100 tasks/month, Pro from $19.99/month for 750 tasks
  • AI agents, chatbots, and MCP support let AI tools trigger your workflows
Pricing: Free plan available
Best for: Growing teams
4.3/5 across review platforms

What is Zapier?

Editorial review
Zapier connects 8,000+ apps to automate workflows without code. Build multi-step Zaps that trigger actions across your entire stack, from lead capture to customer support to internal ops. Core products include Zaps (workflow automation), Tables (built-in database), Forms (input capture), and Canvas (visual workflow planning). AI features let you build custom agents and chatbots that work across your connected apps. Used by teams at Nvidia, Airbnb, Meta, and Disney. Free tier includes 100 tasks/month with basic Zaps. Pro plans start at $19.99/month for 750 tasks with multi-step workflows, filters, and formatters. Team plans ($69/month) add shared workspaces, SSO, and unlimited users. Zapier MCP (Model Context Protocol) lets AI assistants like Claude and ChatGPT trigger your Zaps directly, turning any automation into an AI-callable action.

Available on: Web

Pros & Cons

Pros

  • Largest app ecosystem (8,000+ integrations)
  • Genuinely easy for non-technical users
  • Generous free tier (100 tasks/month)
  • Reliable uptime and execution
  • AI features included in all plans
  • Strong enterprise security (SOC 2, SSO)

Cons

  • Task-based pricing gets expensive at scale
  • Free plan limited to single-step Zaps
  • Some triggers have 1-15 min polling delay
  • Complex logic requires higher-tier plans
  • No self-hosted option

Ratings Across the Web

4.3(2,440 reviews)

Ratings aggregated from independent review platforms. Learn more

Preview

Key Features

8000+ app integrationsMulti-step ZapsTables (built-in database)FormsAI Agents & ChatbotsCanvas (visual workflow builder)Webhooks & APIFilters, paths & formattersScheduled triggersZapier MCP for AI

Pricing Plans

Free Trial

Free

$0

  • 100 tasks/month
  • Single-step Zaps
  • Tables, Forms included
  • AI features included

Professional

$19.99

  • 750+ tasks/month
  • Multi-step Zaps
  • Filters & formatters
  • Webhooks
  • 33% off annual billing

Team

$69

  • 2,000 tasks/month
  • Shared workspaces
  • Unlimited users
  • Premier support
  • SSO & admin controls

Enterprise

Custom

  • Custom task volume
  • Advanced admin
  • SAML SSO
  • Dedicated account manager
  • 99.9% uptime SLA

How Zapier's pricing compares

At $19.99/mo, Zapier is the most premium of its 3 direct competitors.

$2.99
$10.59
Zapier
$19.99

Entry paid plan, monthly.

Reviews

4.3/5

Across 2,440 verified user reviews on G2, Capterra, Trustpilot

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Zapier FAQ

What is Zapier?

Zapier is a no-code automation platform that connects 8,000+ apps. You create Zaps — automated workflows triggered by events in one app that perform actions in others. For example, a new form submission can auto-create a CRM contact, send a Slack message, and add a row to a spreadsheet.

How does Zapier pricing work?

Zapier uses task-based pricing. A task is counted each time a Zap action runs successfully. Free includes 100 tasks/month with single-step Zaps. Professional starts at $19.99/month for 750 tasks with multi-step workflows. Team ($69/month) adds shared workspaces and SSO. Annual billing saves 33%.

What is a Zapier task?

A task is counted each time Zapier successfully performs an action step. A 3-step Zap that runs once uses 3 tasks. Triggers (the event that starts a Zap) do not count as tasks. Filter steps that stop a Zap also do not count.

What is Zapier MCP?

Zapier MCP (Model Context Protocol) is an AI integration layer that lets AI assistants like Claude, ChatGPT, and Cursor trigger your Zaps directly. It turns any Zapier automation into an AI-callable tool, included in all plans.

How does Zapier compare to Make (Integromat)?

Zapier has more integrations (8,000+ vs 1,500+) and is simpler to use. Make offers more complex logic, visual workflow builder, and lower pricing per operation. Zapier is better for quick automations; Make for complex scenarios with branching logic.

Is Zapier secure for enterprise use?

Yes. Zapier is SOC 2 Type II certified, supports SAML SSO, offers role-based access controls, and provides a 99.9% uptime SLA on Enterprise plans. Data is encrypted in transit and at rest.

Source: zapier.com

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