ADP vs GoCo: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for ADP and GoCo side by side. This page compares data; it is not a hands-on review.
On the data: On the data below the two are close or not directly comparable, so we do not name a winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
ADP
Enterprise payroll and HR management
Best for you if:
- • You want industry leader and most established
GoCo
All-in-one HR software for online HR, payroll, and benefits management.
Best for you if:
- • You want comprehensive HR, payroll, and benefits solution
| At a Glance | ADP | GoCo |
|---|---|---|
Starts at | From $59/employee/mo, billed monthly RUN (Small Business) plan | Not published |
Category | HR & Recruiting Payroll | HR & Recruiting Payroll |
Rating | 4.2/5 G2 4.2 · SourceForge 4.3 12,314 reviews | 4.2/5 G2 4.6 · Capterra 4.4 · SourceForge 2.3 525 reviews |
Free plan | No | No |
Watch out for | Add-on modules for specific features | n/a |
Choose ADP or GoCo?
Choose ADP if
- You want industry leader and most established
- You want global payroll expertise
Choose GoCo if
- You want comprehensive HR, payroll, and benefits solution
- You want backed by Intuit, promising future integrations and enhancements
In-Depth Analysis
ADP
Enterprise payroll and HR management
ADP's RUN pricing starts at a reasonable $59/month + $4/employee, which is fairly standard for basic payroll services for small businesses.
Watch out
Add-on modules for specific features
Strengths
- Pro: Industry leader and most established
- Pro: Global payroll expertise
- Pro: Strong compliance
- Pro: Comprehensive feature set
- Pro: Reliable and proven
Weaknesses
- Con: Can be expensive
- Con: Complex implementation
- Con: Less modern UX
- Con: Add-on costs add up
Key features
GoCo
All-in-one HR software for online HR, payroll, and benefits management.
Strengths
- Pro: Comprehensive HR, payroll, and benefits solution.
- Pro: Backed by Intuit, promising future integrations and enhancements.
- Pro: Existing users maintain current workflows and support.
- Pro: Strong focus on data privacy and security.
- Pro: Supports migration for TriNet HR Platform customers.
Weaknesses
- Con: Specific new features and integrations with Intuit are still 'looking ahead' and not yet fully implemented.
- Con: Pricing details are not explicitly mentioned on the provided page, only that it's not changing for now.
- Con: No immediate bundling or payment through Intuit accounts available.
Key features
Plans and prices: ADP vs GoCo
| Tool | Plans and prices | Source |
|---|---|---|
| ADP |
| adp.com read Oct 7, 2026 |
| GoCo | No plan prices on file | goco.io |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on ADP pricing and GoCo pricing.
Key Takeaways
ADP
- Choose if you want enterprise payroll and HR management
GoCo
- Choose if you want all-in-one HR software for online HR, payroll, and benefits management
What the data shows
On the data below the two are close or not directly comparable, so we do not name a winner for this pair.
- User ratings are within 0.2 points (4.2/5 from 12,314 reviews for ADP, 4.2/5 from 525 reviews for GoCo).
- ADP starts at $59/employee/mo, billed monthly; GoCo has no public paid plan price on file.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do ADP and GoCo compare in 2026?
On the data below the two are close or not directly comparable, so we do not name a winner for this pair. User ratings are within 0.2 points (4.2/5 from 12,314 reviews for ADP, 4.2/5 from 525 reviews for GoCo). ADP starts at $59/employee/mo, billed monthly; GoCo has no public paid plan price on file.
What are ADP and GoCo used for?
ADP: Enterprise payroll and HR management. GoCo: All-in-one HR software for online HR, payroll, and benefits management.
What does ADP cost vs GoCo?
ADP's cheapest paid plan is RUN (Small Business) at $59/employee/mo, billed monthly. GoCo has no public paid-plan price on file. Prices read on the vendors' pricing pages, latest check Oct 7, 2026.
What's the main difference between ADP and GoCo?
ADP's main strength: industry leader and most established. GoCo's main strength: comprehensive HR, payroll, and benefits solution.