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Affinity Designer vs SVGOMG: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Affinity Designer and SVGOMG side by side. This page compares data; it is not a hands-on review.

On the data: On the data below, SVGOMG leads on a free plan. We do not name an overall winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 479 user reviews compared Pricing checked Sep 28, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Affinity Designer

Vector and raster design for branding, UI, and illustration

Best for you if:

  • • You want one-time purchase

SVGOMG

Optimize and minify SVG files with a user-friendly graphical interface.

Best for you if:

  • • You want a fully free tool (Affinity Designer requires payment)
At a glance: Affinity Designer vs SVGOMG
At a Glance
Affinity Designer Affinity Designer
SVGOMG SVGOMG
Starts at
From $169.99/mo Universal License plan
Free 100% free
Category
UI/UX Design Graphic Design
UI/UX Design Image Editing
Rating
4.5/5 G2 4.5 454 reviews 4.6/5 G2 4.6 25 reviews
Free plan
No Yes
Watch out for
No subscription means no cloud storage n/a

Choose Affinity Designer or SVGOMG?

Affinity Designer

Choose Affinity Designer if

  • You want one-time purchase
  • You want fast performance
SVGOMG

Choose SVGOMG if

  • You want a fully free tool (Affinity Designer requires payment)
  • You want easy to use with a visual interface
  • You want provides granular control over optimization settings

In-Depth Analysis

Affinity Designer Affinity Designer

Vector and raster design for branding, UI, and illustration

Great value

Affinity Designer's pricing is incredibly generous compared to the market.

Watch out

No subscription means no cloud storage

Strengths

  • Pro: One-time purchase
  • Pro: Fast performance
  • Pro: Cross-platform

Weaknesses

  • Con: Smaller ecosystem
  • Con: Fewer tutorials

Key features

Vector graphics Pixel persona Artboards Symbols One-time purchase Cross-platform

SVGOMG SVGOMG

Optimize and minify SVG files with a user-friendly graphical interface.

Strengths

  • Pro: Easy to use with a visual interface
  • Pro: Provides granular control over optimization settings
  • Pro: Helps significantly reduce SVG file sizes
  • Pro: Offers immediate visual feedback and comparisons
  • Pro: Completely free and web-based

Weaknesses

  • Con: Requires manual upload and download for each optimization
  • Con: No batch processing for multiple SVG files
  • Con: Relies on an internet connection to function

Key features

Graphical user interface for SVGO Real-time comparison of original vs. optimized SVG Gzip comparison for optimized SVG Adjustable number and transform precision Removal of various SVG elements (doctype, comments, metadata, etc.) Cleaning up attributes and whitespace

Plans and prices: Affinity Designer vs SVGOMG

Plans and prices of Affinity Designer and SVGOMG, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
Affinity Designer
  • Desktop: Usage-based, one-time or minimum-commitment pricing
  • Universal License: $169.99/mo
affinity.serif.com/designer read Sep 28, 2026
SVGOMG No plan prices on file jakearchibald.github.io/svgomg

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Affinity Designer pricing and SVGOMG pricing.

Key Takeaways

Affinity Designer

  • Choose if you want vector and raster design for branding, UI, and illustration

SVGOMG

  • Has a free plan

What the data shows

On the data below, SVGOMG leads on a free plan. We do not name an overall winner for this pair.

  • User ratings are within 0.2 points (4.5/5 from 454 reviews for Affinity Designer, 4.6/5 from 25 reviews for SVGOMG).
  • Affinity Designer starts at $169.99/mo; SVGOMG has no public paid plan price on file.
  • Only SVGOMG has a free plan.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

What Users Say

Affinity Designer Reviews

★★★★★

Great bit of design software

This is really easy to use and navigate. Like how Canva is integrated into the software to.

View all reviews →

SVGOMG Reviews

No reviews yet

View all reviews →

Frequently Asked Questions

How do Affinity Designer and SVGOMG compare in 2026?

On the data below, SVGOMG leads on a free plan. We do not name an overall winner for this pair. User ratings are within 0.2 points (4.5/5 from 454 reviews for Affinity Designer, 4.6/5 from 25 reviews for SVGOMG). Affinity Designer starts at $169.99/mo; SVGOMG has no public paid plan price on file. Only SVGOMG has a free plan.

What are Affinity Designer and SVGOMG used for?

Affinity Designer: Vector and raster design for branding, UI, and illustration. SVGOMG: Optimize and minify SVG files with a user-friendly graphical interface.

What does Affinity Designer cost vs SVGOMG?

Affinity Designer's cheapest paid plan is Universal License at $169.99/mo. SVGOMG is free. Prices read on the vendors' pricing pages, latest check Sep 28, 2026.

What's the main difference between Affinity Designer and SVGOMG?

Affinity Designer's main strength: one-time purchase. SVGOMG's main strength: easy to use with a visual interface.

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