Ahrefs vs DataForSEO: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Ahrefs and DataForSEO side by side. This page compares data; it is not a hands-on review.
On the data: On the data below, Ahrefs leads on a free plan. We do not name an overall winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Ahrefs
All-in-one SEO toolset for rankings and content discovery
Best for you if:
- • You want best-in-class backlink database
DataForSEO
Comprehensive API stack for SEO and digital marketing data solutions.
Best for you if:
- • You want extensive and granular SEO and search marketing insights
| At a Glance | ||
|---|---|---|
Starts at | Free plan | From $1/mo Trial plan |
Category | SEO Tools Marketing | SEO Tools Competitive Intelligence |
Rating | 4.5/5 G2 4.5 713 reviews | 4.2/5 G2 4.2 13 reviews |
Free plan | No | No |
Watch out for | Crawl credits are consumed per page crawled in Site Audit. A 50K-page site burns half of Lite's 100K monthly allocation in a single audit cycle. Standard's 500K credits handle larger sites but enterprise sites with 500K+ pages will need Advanced. | A SERP here means 10 results. Depth up to 700. Each extra 10 is 75% of the base price. |
Choose Ahrefs or DataForSEO?
Choose Ahrefs if
- You want best-in-class backlink database
- You want accurate keyword difficulty scores
Choose DataForSEO if
- You want extensive and granular SEO and search marketing insights
- You want wide spectrum of data types (SEO, PPC, backlink, e-commerce)
In-Depth Analysis
Ahrefs
All-in-one SEO toolset for rankings and content discovery
Ahrefs is the industry standard for backlink analysis and a serious contender for keyword research, but it remains one of the most expensive SEO tools on the market.
Watch out
Crawl credits are consumed per page crawled in Site Audit. A 50K-page site burns half of Lite's 100K monthly allocation in a single audit cycle. Standard's 500K credits handle larger sites but enterprise sites with 500K+ pages will need Advanced.
Strengths
- Pro: Best-in-class backlink database
- Pro: Accurate keyword difficulty scores
- Pro: Excellent competitor analysis
- Pro: Regular data updates
Weaknesses
- Con: Expensive for individuals
- Con: Learning curve for beginners
- Con: Limited local SEO features
Key features
DataForSEO
Comprehensive API stack for SEO and digital marketing data solutions.
DataForSEO is pay-as-you-go.
Watch out
A SERP here means 10 results. Depth up to 700. Each extra 10 is 75% of the base price.
Strengths
- Pro: Extensive and granular SEO and search marketing insights
- Pro: Wide spectrum of data types (SEO, PPC, backlink, e-commerce)
- Pro: Convenient pay-per-use pricing model
- Pro: Dedicated 24/7 customer support for integration assistance
- Pro: Empowers businesses to build custom SEO tools and solutions
Weaknesses
- Con: Requires technical knowledge to integrate and utilize APIs
- Con: Pricing can become complex with high usage across multiple APIs
Key features
Plans and prices: Ahrefs vs DataForSEO
| Tool | Plans and prices | Source |
|---|---|---|
| Ahrefs |
| ahrefs.com/pricing read Nov 1, 2026 |
| DataForSEO |
| dataforseo.com/apis/serp-api read Oct 22, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Ahrefs pricing and DataForSEO pricing.
Key Takeaways
Ahrefs
- Has a free plan
DataForSEO
- Choose if you want comprehensive API stack for SEO and digital marketing data solutions
What the data shows
On the data below, Ahrefs leads on a free plan. We do not name an overall winner for this pair.
- User ratings rest on too few reviews to rank (4.5/5 from 713 reviews for Ahrefs, 4.2/5 from 13 reviews for DataForSEO; we compare ratings only above 20 reviews on both sides).
- DataForSEO starts at $1/mo; Ahrefs has no public paid plan price on file.
- Only Ahrefs has a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do Ahrefs and DataForSEO compare in 2026?
On the data below, Ahrefs leads on a free plan. We do not name an overall winner for this pair. User ratings rest on too few reviews to rank (4.5/5 from 713 reviews for Ahrefs, 4.2/5 from 13 reviews for DataForSEO; we compare ratings only above 20 reviews on both sides). DataForSEO starts at $1/mo; Ahrefs has no public paid plan price on file. Only Ahrefs has a free plan.
What are Ahrefs and DataForSEO used for?
Ahrefs: All-in-one SEO toolset for rankings and content discovery. DataForSEO: Comprehensive API stack for SEO and digital marketing data solutions.
What does Ahrefs cost vs DataForSEO?
Ahrefs has no public paid-plan price on file. DataForSEO's cheapest paid plan is Trial at $1/mo. Prices read on the vendors' pricing pages, latest check Nov 1, 2026.
What's the main difference between Ahrefs and DataForSEO?
Ahrefs's main strength: best-in-class backlink database. DataForSEO's main strength: extensive and granular SEO and search marketing insights.