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Apollo.io vs Rocketship: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Apollo.io and Rocketship side by side. This page compares data; it is not a hands-on review.

On the data: On the data below, Apollo.io leads on a free plan. We do not name an overall winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 11,273 user reviews compared Pricing checked Nov 11, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Apollo.io

Find leads, enrich contacts, automate outreach, and track engagement

Best for you if:

  • • You want a free tier before you commit

Rocketship

Find buyers, email and follow up from Gmail, answer replies, and book meetings

Best for you if:

  • • Founders, startups and teams looking to grow who want new customers and want the outreach done for them
At a glance: Apollo.io vs Rocketship
At a Glance
Apollo.io Apollo.io
Rocketship Rocketship
Starts at
Free plan, paid from $49/seat/mo, billed yearly Basic plan
From $12/mo, billed monthly Starter plan
Category
Lead Generation Sales Intelligence
Sales Engagement Lead Generation
Rating
4.1/5 G2 4.7 · Trustpilot 2.9 · Capterra 4.5 11,273 reviews n/a
Free plan
Yes No
Watch out for
n/a No overage pricing disclosed for extra credits

Choose Apollo.io or Rocketship?

Apollo.io

Choose Apollo.io if

  • You want a free tier before you commit
  • You want to find leads, enrich contacts, automate outreach, and track engagement
Rocketship

Choose Rocketship if

  • Founders, startups and teams looking to grow who want new customers and want the outreach done for them
  • You can use Rocketship on the web, inside ChatGPT and Claude, and with a free Chrome extension

In-Depth Analysis

Apollo.io Apollo.io

Find leads, enrich contacts, automate outreach, and track engagement

Good value

Apollo.io's pricing is fair for a sales intelligence and outreach platform.

Strengths

  • Pro: Massive B2B contact database with 275M+ contacts
  • Pro: Generous free tier with 50 credits/month
  • Pro: All-in-one prospecting and engagement platform
  • Pro: Strong CRM integrations with Salesforce and HubSpot
  • Pro: AI-powered lead scoring and recommendations

Weaknesses

  • Con: Data accuracy varies by region and industry
  • Con: Credit system can be confusing
  • Con: Email deliverability requires careful setup
  • Con: Higher tiers needed for advanced features
  • Con: Learning curve for full platform utilization

Key features

275M+ contact database Email finder & verification Sales engagement sequences CRM integrations Chrome extension AI insights

Rocketship Rocketship

Find buyers, email and follow up from Gmail, answer replies, and book meetings

Fair value

The pricing is fair for small teams but expensive for larger ones.

Watch out

No overage pricing disclosed for extra credits

Key features

Finds buyers by job, industry and place, with their work email Emails them from your own Gmail, follows up and answers replies Books the meeting on your calendar Researches each company's own website before the first email Finds people asking for what you sell on Reddit, LinkedIn and Quora Works on the web, in ChatGPT and Claude, and with a free Chrome extension

Plans and prices: Apollo.io vs Rocketship

Plans and prices of Apollo.io and Rocketship, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
Apollo.io
  • Free: Free
  • Basic: $49/seat/mo, billed yearly
  • Professional: $79/seat/mo, billed yearly
  • Custom: Custom pricing
apollo.io/pricing read Nov 4, 2026
Rocketship
  • Starter: $12/mo, billed monthly
  • Launch: $24.99/mo, billed monthly
  • Frontier: $79/mo, billed monthly
  • Mission Control: Custom pricing
deployrocketship.com/pricing read Nov 11, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Apollo.io pricing and Rocketship pricing.

Key Takeaways

Apollo.io

  • Has a free plan

Rocketship

  • Choose Rocketship if you want to find buyers, email and follow up from Gmail, answer replies, and book meetings

What the data shows

On the data below, Apollo.io leads on a free plan. We do not name an overall winner for this pair.

  • Only Apollo.io has a published user rating (4.1/5 from 11,273 reviews); Rocketship has none we can show.
  • Entry prices are not ranked, they are charged on different bases: Apollo.io $49/seat/mo, billed yearly; Rocketship $12/mo, billed monthly.
  • Only Apollo.io has a free plan.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do Apollo.io and Rocketship compare in 2026?

On the data below, Apollo.io leads on a free plan. We do not name an overall winner for this pair. Only Apollo.io has a published user rating (4.1/5 from 11,273 reviews); Rocketship has none we can show. Entry prices are not ranked, they are charged on different bases: Apollo.io $49/seat/mo, billed yearly; Rocketship $12/mo, billed monthly. Only Apollo.io has a free plan.

What are Apollo.io and Rocketship used for?

Apollo.io: Find leads, enrich contacts, automate outreach, and track engagement. Rocketship: Find buyers, email and follow up from Gmail, answer replies, and book meetings.

What does Apollo.io cost vs Rocketship?

Apollo.io's cheapest paid plan is Basic at $49/seat/mo, billed yearly; it also has a free plan. Rocketship's cheapest paid plan is Starter at $12/mo, billed monthly. Prices read on the vendors' pricing pages, latest check Nov 11, 2026.

What's the main difference between Apollo.io and Rocketship?

Apollo.io's main strength: massive B2B contact database with 275M+ contacts. Rocketship focuses on find buyers, email and follow up from Gmail, answer replies, and book meetings.

Spotted an outdated price or a wrong fact? Suggest a correction: we check it against the vendor's own page. Work for one of these vendors? Claim your listing to update it yourself.

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