Apparent vs Appfigures: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Apparent and Appfigures side by side. This page compares data; it is not a hands-on review.
On the data: On the data below, Appfigures leads on lower entry price and a free plan. We do not name an overall winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Apparent
Simple analytics for iOS and Android apps, in plain words
Best for you if:
- • Indie and solo developers with one to a few iOS or Android apps who want plain answers instead of analytics jargon
Appfigures
All-in-one platform for app intelligence, ASO tools, and analytics across major app stores.
Best for you if:
- • You want a free tier before you commit
| At a Glance | Apparent | Appfigures |
|---|---|---|
Starts at | From $10/mo, billed monthly Solo plan | Free plan, paid from $7.99/mo, billed monthly Connect (Annual) plan |
Category | Product Analytics Mobile Analytics | Marketing Analytics |
Rating | n/a | 4.2/5 G2 4.0 · Capterra 4.5 22 reviews |
Free plan | No | Yes |
Watch out for | n/a | Additional apps cost $1.99 each after 5 |
Choose Apparent or Appfigures?
Choose Apparent if
- Indie and solo developers with one to a few iOS or Android apps who want plain answers instead of analytics jargon
- You want simple analytics for iOS and Android apps, in plain words
- You work in product analytics, not marketing
Choose Appfigures if
- You want a free tier before you commit
- You want centralized view of all app data from various sources
- You want accurate and reliable data for informed decision-making
- Budget matters ($7.99/mo, billed monthly vs $10/mo, billed monthly)
- You work in marketing, not product analytics
In-Depth Analysis
Apparent
Simple analytics for iOS and Android apps, in plain words
Key features
Appfigures
All-in-one platform for app intelligence, ASO tools, and analytics across major app stores.
Appfigures offers a tiered pricing model that starts generously with a free tier and scales up significantly.
Watch out
Additional apps cost $1.99 each after 5
Strengths
- Pro: Centralized view of all app data from various sources
- Pro: Accurate and reliable data for informed decision-making
- Pro: Tools for both organic (ASO) and paid (Apple Ads) growth
- Pro: Supports a wide range of user roles from indie developers to enterprises
- Pro: Offers a free Starter plan for up to 5 apps
Weaknesses
- Con: Meaningful ASO capability sits behind a steep pricing ladder, since hourly keyword rank updates and full app intelligence (downloads and revenue estimates) only unlock on the Optimize plan at 149.99 dollars per month or higher, while cheaper tiers show only last-month estimates.
- Con: Tracking an app portfolio gets expensive fast because every plan covers just 5 apps and then charges 1.99 dollars per month for each additional app on top of the base subscription.
- Con: Keyword tracking is tightly capped on lower tiers, with only 25 keywords on the entry Connect plan and 100 on Monitor, so teams monitoring hundreds of keywords are pushed up to the 149.99 dollar Optimize tier.
- Con: Competitor benchmarking is heavily gated, as the entry and Monitor plans include zero premium competitors and Optimize allows just one, meaning serious competitive analysis requires the 449.99 dollar Boost tier or the 999.99 dollar Amplify tier for unlimited tracking.
Key features
Plans and prices: Apparent vs Appfigures
| Tool | Plans and prices | Source |
|---|---|---|
| Apparent |
| apparent.fyi/pricing read Nov 2, 2026 |
| Appfigures |
| appfigures.com/pricing read Sep 28, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Apparent pricing and Appfigures pricing.
Key Takeaways
Apparent
- Choose if you want simple analytics for iOS and Android apps, in plain words
Appfigures
- Lower entry price: $7.99/mo, billed monthly vs $10/mo, billed monthly
- Has a free plan
What the data shows
On the data below, Appfigures leads on lower entry price and a free plan. We do not name an overall winner for this pair.
- Only Appfigures has a published user rating (4.2/5 from 22 reviews); Apparent has none we can show.
- Appfigures has the lower entry price: $7.99/mo, billed monthly (Connect (Annual)) against $10/mo, billed monthly (Solo) for Apparent.
- Only Appfigures has a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do Apparent and Appfigures compare in 2026?
On the data below, Appfigures leads on lower entry price and a free plan. We do not name an overall winner for this pair. Only Appfigures has a published user rating (4.2/5 from 22 reviews); Apparent has none we can show. Appfigures has the lower entry price: $7.99/mo, billed monthly (Connect (Annual)) against $10/mo, billed monthly (Solo) for Apparent. Only Appfigures has a free plan.
What are Apparent and Appfigures used for?
Apparent: Simple analytics for iOS and Android apps, in plain words. Appfigures: All-in-one platform for app intelligence, ASO tools, and analytics across major app stores.
What does Apparent cost vs Appfigures?
Apparent's cheapest paid plan is Solo at $10/mo, billed monthly. Appfigures's cheapest paid plan is Connect (Annual) at $7.99/mo, billed monthly; it also has a free plan. Prices read on the vendors' pricing pages, latest check Nov 2, 2026.
What's the main difference between Apparent and Appfigures?
Apparent focuses on simple analytics for iOS and Android apps, in plain words. Appfigures's main strength: centralized view of all app data from various sources.