Bold Commerce vs Recurly: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Bold Commerce and Recurly side by side. This page compares data; it is not a hands-on review.
On the data: On the data below, Bold Commerce leads on a free plan; Recurly leads on higher user rating. We do not name an overall winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Bold Commerce
Unlock revenue potential and maximize customer lifetime value for Shopify stores with powerful apps.
Best for you if:
- • You want a free tier before you commit
Recurly
Automate exceptional digital subscription experiences to grow recurring revenue and improve retention.
Best for you if:
- • You want subscription management
| At a Glance | Bold Commerce | |
|---|---|---|
Starts at | Free plan | Not published |
Category | E-commerce Marketing Automation | Finance E-commerce |
Rating | 3.5/5 G2 3.5 23 reviews | 4.3/5 G2 4.1 · Capterra 4.6 · Trustpilot 4.0 290 reviews |
Free plan | Yes | No |
Watch out for | n/a | $249 monthly base fee on top of the 0.9% billing fee |
Choose Bold Commerce or Recurly?
Choose Bold Commerce if
- You want a free tier before you commit
- You want comprehensive suite of apps for Shopify merchants
- You want focus on maximizing revenue and customer lifetime value
- You work in e-commerce, not finance
Choose Recurly if
- You want subscription management
- You want good dunning
- You work in finance, not e-commerce
In-Depth Analysis
Bold Commerce
Unlock revenue potential and maximize customer lifetime value for Shopify stores with powerful apps.
Strengths
- Pro: Comprehensive suite of apps for Shopify merchants
- Pro: Focus on maximizing revenue and customer lifetime value
- Pro: Seamless integration between Bold Subscriptions and Bold Upsell
- Pro: Shopify Plus Certified App Partner
- Pro: Offers free, white-glove migration service for subscriptions with no downtime
Weaknesses
- Con: Transaction fees apply to subscription orders across all plans
- Con: Advanced retention features are only available on the highest-tier plan
- Con: Pricing can become more complex with transaction fees based on revenue
Key features
Recurly
Automate exceptional digital subscription experiences to grow recurring revenue and improve retention.
Recurly Starter costs $249/month plus 0.9% of billing volume, with the first $40K of monthly billings included, which is pricey for very small businesses.
Watch out
$249 monthly base fee on top of the 0.9% billing fee
Strengths
- Pro: Subscription management
- Pro: Good dunning
- Pro: Revenue optimization
- Pro: Analytics
- Pro: Enterprise ready
Weaknesses
- Con: Expensive
- Con: Monthly fee plus a percentage of billing volume
- Con: Complex
- Con: Implementation time
- Con: Better alternatives for SMBs
Key features
Plans and prices: Bold Commerce vs Recurly
| Tool | Plans and prices | Source |
|---|---|---|
| Bold Commerce | No plan prices on file | boldcommerce.com |
| Recurly |
| recurly.com/pricing read Nov 1, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Bold Commerce pricing and Recurly pricing.
Key Takeaways
Bold Commerce
- Has a free plan
Recurly
- Higher user rating: 4.3/5 vs 3.5/5
What the data shows
On the data below, Bold Commerce leads on a free plan; Recurly leads on higher user rating. We do not name an overall winner for this pair.
- Recurly has the higher user rating (3.5/5 from 23 reviews for Bold Commerce, 4.3/5 from 290 reviews for Recurly).
- Only Bold Commerce has a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do Bold Commerce and Recurly compare in 2026?
On the data below, Bold Commerce leads on a free plan; Recurly leads on higher user rating. We do not name an overall winner for this pair. Recurly has the higher user rating (3.5/5 from 23 reviews for Bold Commerce, 4.3/5 from 290 reviews for Recurly). Only Bold Commerce has a free plan.
What are Bold Commerce and Recurly used for?
Bold Commerce: Unlock revenue potential and maximize customer lifetime value for Shopify stores with powerful apps. Recurly: Automate exceptional digital subscription experiences to grow recurring revenue and improve retention.
What does Bold Commerce cost vs Recurly?
Bold Commerce has no public paid-plan price on file. Recurly has no public paid-plan price on file. Prices read on the vendors' pricing pages, latest check Nov 1, 2026.
What's the main difference between Bold Commerce and Recurly?
Bold Commerce's main strength: comprehensive suite of apps for Shopify merchants. Recurly's main strength: subscription management.