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Clay vs Rodz: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Clay and Rodz side by side. This page compares data; it is not a hands-on review.

On the data: On the data below the two are close or not directly comparable, so we do not name a winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 228 user reviews compared Pricing checked Oct 15, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Clay

Supercharge sales & marketing with enriched lead data

Best for you if:

  • • You want 100+ data sources

Rodz

Turn 46 real-time buying signals into enriched, deduplicated B2B leads

Best for you if:

  • • Data resellers, outbound agencies and B2B sales teams that want to contact prospects within 48 hours of a buying trigger
At a glance: Clay vs Rodz
At a Glance
Clay Clay
Rodz Rodz
Starts at
Free plan, paid from $134/mo, billed monthly Starter plan
Free plan
Category
Sales Intelligence Lead Generation
Sales Intelligence Lead Generation
Rating
4.6/5 G2 4.6 228 reviews n/a
Free plan
No Yes
Watch out for
Credit overages not detailed Minimum credit pack purchase of 500 credits

Choose Clay or Rodz?

Clay

Choose Clay if

  • You want 100+ data sources
  • You want AI research agent
Rodz

Choose Rodz if

  • Data resellers, outbound agencies and B2B sales teams that want to contact prospects within 48 hours of a buying trigger
  • You want a free tier before you commit
  • You want 46 signal types in one tool, from fundraisings and M&A to job changes and LinkedIn engagement
  • You want native push to Salesforce, HubSpot, Pipedrive, Attio, lemlist, Instantly and Smartlead, plus webhooks, REST API and MCP

In-Depth Analysis

Clay Clay

Supercharge sales & marketing with enriched lead data

Good value

Clay's pricing starts reasonably with a generous Free tier, but scales up quickly.

Watch out

Credit overages not detailed

Strengths

  • Pro: 100+ data sources
  • Pro: AI research agent
  • Pro: Powerful workflows

Weaknesses

  • Con: Can get expensive

Key features

Data enrichment Lead scoring Outbound automation AI research CRM sync 80+ data sources

Rodz Rodz

Turn 46 real-time buying signals into enriched, deduplicated B2B leads

Good value

Rodz's pricing is fair and flexible, offering a free 100-credit allowance and credit packs from €50, with volume discounts down to €0.05 per credit for large buyers.

Watch out

Minimum credit pack purchase of 500 credits

Strengths

  • Pro: 46 signal types in one tool, from fundraisings and M&A to job changes and LinkedIn engagement
  • Pro: Native push to Salesforce, HubSpot, Pipedrive, Attio, lemlist, Instantly and Smartlead, plus webhooks, REST API and MCP
  • Pro: No subscription: one-time credit packs, with 100 free credits to start
  • Pro: Leads arrive deduplicated and enriched with email, and phone on request
  • Pro: White-label delivery for data resellers and agencies

Weaknesses

  • Con: No native Zapier or Clay connector; those go through webhooks or the API
  • Con: Credit-based pricing means the monthly cost varies with lead volume
  • Con: Social engagement signals need tight persona filters to stay relevant
  • Con: Web app and API only, no mobile app

Key features

Native push to Salesforce, HubSpot, Pipedrive and Attio REST API, webhooks and MCP server to ingest signals and leads Per-signal filters on persona, company size, location and industry, with daily lead limits

Plans and prices: Clay vs Rodz

Plans and prices of Clay and Rodz, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
Clay
  • Free: Free
  • Starter: $134/mo, billed monthly
  • Explorer: $314/mo, billed monthly
  • Pro: $720/mo, billed monthly
clay.com/pricing read Oct 15, 2026
Rodz
  • Free: Free
  • Credit packs: Usage-based, one-time or minimum-commitment pricing
  • Volume: Custom pricing
rodz.io/en/pricing read Oct 12, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Clay pricing and Rodz pricing.

Key Takeaways

Clay

  • Choose if you want supercharge sales & marketing with enriched lead data

Rodz

  • Choose if you want turn 46 real-time buying signals into enriched, deduplicated B2B leads

What the data shows

On the data below the two are close or not directly comparable, so we do not name a winner for this pair.

  • Only Clay has a published user rating (4.6/5 from 228 reviews); Rodz has none we can show.
  • Clay starts at $134/mo, billed monthly; Rodz has no public paid plan price on file.
  • Both have a free plan.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do Clay and Rodz compare in 2026?

On the data below the two are close or not directly comparable, so we do not name a winner for this pair. Only Clay has a published user rating (4.6/5 from 228 reviews); Rodz has none we can show. Clay starts at $134/mo, billed monthly; Rodz has no public paid plan price on file. Both have a free plan.

What are Clay and Rodz used for?

Clay: Supercharge sales & marketing with enriched lead data. Rodz: Turn 46 real-time buying signals into enriched, deduplicated B2B leads.

What does Clay cost vs Rodz?

Clay's cheapest paid plan is Starter at $134/mo, billed monthly. Rodz has no public paid-plan price on file. Prices read on the vendors' pricing pages, latest check Oct 15, 2026.

What's the main difference between Clay and Rodz?

Clay's main strength: 100+ data sources. Rodz's main strength: 46 signal types in one tool, from fundraisings and M&A to job changes and LinkedIn engagement.

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