Cognito Forms vs Growform: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Cognito Forms and Growform side by side. This page compares data; it is not a hands-on review.
On the data: On the data below, Cognito Forms leads on a free plan. We do not name an overall winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Cognito Forms
Build sophisticated forms with conditional logic and payments
Best for you if:
- • You want good form builder
Growform
Build high-converting multi-step forms to capture more qualified leads without coding.
Best for you if:
- • You want significantly increases lead conversion rates (up to 2x)
| At a Glance | Cognito Forms | Growform |
|---|---|---|
Starts at | Free plan, paid from $24/mo flat, billed monthly Pro plan | Not published |
Category | Form Builders No-Code | Form Builders No-Code |
Rating | 4.6/5 G2 4.6 137 reviews | 5.0/5 Capterra 5.0 · G2 5.0 9 reviews |
Free plan | No | No |
Watch out for | n/a | Minimum contract values |
Choose Cognito Forms or Growform?
Choose Cognito Forms if
- You want good form builder
- You want conditional logic
Choose Growform if
- You want significantly increases lead conversion rates (up to 2x)
- You want no coding required, making it accessible for non-developers
In-Depth Analysis
Cognito Forms
Build sophisticated forms with conditional logic and payments
Cognito Forms offers a very generous free tier, making it highly accessible for individuals and small projects.
Strengths
- Pro: Good form builder
- Pro: Conditional logic
- Pro: Payment integration
- Pro: Good free tier
- Pro: Fair pricing
Weaknesses
- Con: UI dated
- Con: Limited integrations
- Con: Customization limited
- Con: Template selection basic
- Con: Less known
Key features
Growform
Build high-converting multi-step forms to capture more qualified leads without coding.
Watch out
Minimum contract values
Strengths
- Pro: Significantly increases lead conversion rates (up to 2x)
- Pro: No coding required, making it accessible for non-developers
- Pro: Extensive customization options to match brand aesthetics
- Pro: Robust integration capabilities with popular marketing tools
- Pro: Reliable and fast performance with global hosting infrastructure
Weaknesses
- Con: No free tier, only a 14-day free trial
- Con: Advanced features like A/B testing and analytics are listed as 'upcoming'
- Con: Pricing details are not explicitly listed on the pricing page, requiring contact for comparison
Key features
Plans and prices: Cognito Forms vs Growform
| Tool | Plans and prices | Source |
|---|---|---|
| Cognito Forms |
| cognitoforms.com/pricing read Nov 2, 2026 |
| Growform |
| growform.co/pricing read Oct 24, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Cognito Forms pricing and Growform pricing.
Key Takeaways
Cognito Forms
- Has a free plan
Growform
- Choose if you want build high-converting multi-step forms to capture more qualified leads without coding
What the data shows
On the data below, Cognito Forms leads on a free plan. We do not name an overall winner for this pair.
- User ratings rest on too few reviews to rank (4.6/5 from 137 reviews for Cognito Forms, 5.0/5 from 9 reviews for Growform; we compare ratings only above 20 reviews on both sides).
- Cognito Forms starts at $24/mo flat, billed monthly; Growform has no public paid plan price on file.
- Only Cognito Forms has a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do Cognito Forms and Growform compare in 2026?
On the data below, Cognito Forms leads on a free plan. We do not name an overall winner for this pair. User ratings rest on too few reviews to rank (4.6/5 from 137 reviews for Cognito Forms, 5.0/5 from 9 reviews for Growform; we compare ratings only above 20 reviews on both sides). Cognito Forms starts at $24/mo flat, billed monthly; Growform has no public paid plan price on file. Only Cognito Forms has a free plan.
What are Cognito Forms and Growform used for?
Cognito Forms: Build sophisticated forms with conditional logic and payments. Growform: Build high-converting multi-step forms to capture more qualified leads without coding.
What does Cognito Forms cost vs Growform?
Cognito Forms's cheapest paid plan is Pro at $24/mo flat, billed monthly. Growform has no public paid-plan price on file. Prices read on the vendors' pricing pages, latest check Nov 2, 2026.
What's the main difference between Cognito Forms and Growform?
Cognito Forms's main strength: good form builder. Growform's main strength: significantly increases lead conversion rates (up to 2x).