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Filmora vs MagicShot AI: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Filmora and MagicShot AI side by side. This page compares data; it is not a hands-on review.

On the data: On the data below, Filmora leads on lower entry price and a free plan. We do not name an overall winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 1,362 user reviews compared Pricing checked Oct 30, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Filmora

Edit video like a pro with AI-powered tools and creative assets.

Best for you if:

  • • You want a free tier before you commit

MagicShot AI

Generate and edit images, video, and audio with 500+ AI models

Best for you if:

  • • You want access to a wide array of AI models
At a glance: Filmora vs MagicShot AI
At a Glance
Filmora Filmora
MagicShot AI MagicShot AI
Starts at
Free plan, paid from $49.99/year Annual plan
From $19/mo Premium plan
Category
Video Editing AI Video Generation
AI Image Generation AI Video Generation
Rating
4.0/5 Capterra 4.5 · G2 4.4 · SourceForge 2.1 1,362 reviews n/a
Free plan
Yes No
Watch out for
Perpetual license does NOT include major version upgrades, Filmora 15 → 16 is a new purchase. Overage fees for exceeding monthly credits

Choose Filmora or MagicShot AI?

Filmora

Choose Filmora if

  • You want a free tier before you commit
  • You want easy video editing
  • You want good for beginners
  • Budget matters ($49.99/year vs $19/mo)
  • You work in video editing, not AI image generation
MagicShot AI

Choose MagicShot AI if

  • You want access to a wide array of AI models
  • You want numerous task-specific tools
  • You work in AI image generation, not video editing

In-Depth Analysis

Filmora Filmora

Edit video like a pro with AI-powered tools and creative assets.

Good value

Filmora is the oddball on this list, it's not an AI video generator, it's a full video editor with generative AI features bolted on.

Watch out

Perpetual license does NOT include major version upgrades, Filmora 15 → 16 is a new purchase.

Strengths

  • Pro: Easy video editing
  • Pro: Good for beginners
  • Pro: Many effects
  • Pro: Fair pricing
  • Pro: Templates

Weaknesses

  • Con: Watermark on free
  • Con: Pro features expensive
  • Con: Effects can be cheesy
  • Con: Performance varies
  • Con: Not for professionals

Key features

Video editing AI features Effects library Templates Mobile editing Screen recording

MagicShot AI MagicShot AI

Generate and edit images, video, and audio with 500+ AI models

Good value

At $19/month for 19,000 credits (6,000 images + 70 videos) and 85+ tools, MagicShot AI offers exceptional value compared to most specialized AI creative platforms, which often charge similar or higher prices for far fewer generations.

Watch out

Overage fees for exceeding monthly credits

Strengths

  • Pro: Access to a wide array of AI models
  • Pro: Numerous task-specific tools
  • Pro: Covers image, video, and audio generation/editing
  • Pro: Supports video upscaling
  • Pro: Web and iOS availability

Weaknesses

  • Con: Paid subscription required
  • Con: Credit system for usage
  • Con: No free tier

Key features

85+ purpose-built tools with preset styles, so users select a tool and style rather than writing model-specific prompts AI photoshoot tools (headshot, avatar, model shoot, baby, wedding, pet) with identity preservation, so outputs remain recognizably the same person Product photography and product-to-video tools that keep labels, text, and packaging unchanged while restaging the scene

Plans and prices: Filmora vs MagicShot AI

Plans and prices of Filmora and MagicShot AI, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
Filmora
  • Free: Free
  • Annual: $49.99/year
  • Perpetual: Usage-based, one-time or minimum-commitment pricing
filmora.wondershare.com read Sep 29, 2026
MagicShot AI
  • Premium: $19/mo
magicshot.ai read Oct 30, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Filmora pricing and MagicShot AI pricing.

Key Takeaways

Filmora

  • Lower entry price: $49.99/year vs $19/mo
  • Has a free plan

MagicShot AI

  • Choose if you want generate and edit images, video, and audio with 500+ AI models

What the data shows

On the data below, Filmora leads on lower entry price and a free plan. We do not name an overall winner for this pair.

  • Only Filmora has a published user rating (4.0/5 from 1,362 reviews); MagicShot AI has none we can show.
  • Filmora has the lower entry price: $49.99/year (Annual) against $19/mo (Premium) for MagicShot AI.
  • Only Filmora has a free plan.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do Filmora and MagicShot AI compare in 2026?

On the data below, Filmora leads on lower entry price and a free plan. We do not name an overall winner for this pair. Only Filmora has a published user rating (4.0/5 from 1,362 reviews); MagicShot AI has none we can show. Filmora has the lower entry price: $49.99/year (Annual) against $19/mo (Premium) for MagicShot AI. Only Filmora has a free plan.

What are Filmora and MagicShot AI used for?

Filmora: Edit video like a pro with AI-powered tools and creative assets. MagicShot AI: Generate and edit images, video, and audio with 500+ AI models.

What does Filmora cost vs MagicShot AI?

Filmora's cheapest paid plan is Annual at $49.99/year; it also has a free plan. MagicShot AI's cheapest paid plan is Premium at $19/mo. Prices read on the vendors' pricing pages, latest check Oct 30, 2026.

What's the main difference between Filmora and MagicShot AI?

Filmora's main strength: easy video editing. MagicShot AI's main strength: access to a wide array of AI models.

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