Fivetran vs Informatica: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Fivetran and Informatica side by side. This page compares data; it is not a hands-on review.
On the data: On the data below, Fivetran leads on a free plan. We do not name an overall winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Fivetran
Automated data integration and ELT
Best for you if:
- • You want a free tier before you commit
Informatica
Enterprise data management and integration
| At a Glance | Fivetran | Informatica |
|---|---|---|
Starts at | Free plan | Not published |
Category | ETL & Data Pipelines Data & Databases | Data & Databases ETL & Data Pipelines |
Rating | 4.3/5 G2 4.3 · Capterra 4.4 855 reviews | 4.3/5 G2 4.3 335 reviews |
Free plan | Yes | No |
Watch out for | Usage-based pricing on MAR can lead to overages | Consumption-based IPU pricing can lead to unpredictable costs. |
Choose Fivetran or Informatica?
Choose Fivetran if
- You want a free tier before you commit
Choose Informatica if
- You need data & databases features specifically.
In-Depth Analysis
Fivetran
Automated data integration and ELT
Fivetran's pricing is usage-based on monthly active rows (MAR) and can escalate quickly as data grows: there is no flat list price for the Standard plan, only a $5 base charge per standard connection plus a spend rate that falls with volume.
Watch out
Usage-based pricing on MAR can lead to overages
Strengths
- Pro: Best data integration
- Pro: Many connectors
- Pro: Fully managed
- Pro: Good reliability
- Pro: Enterprise ready
Weaknesses
- Con: Very expensive
- Con: Per-row pricing
- Con: Costs unpredictable
- Con: Limited transformations
- Con: Vendor lock-in
Key features
Informatica
Enterprise data management and integration
Informatica's pricing, being entirely custom and consumption-based for its Cloud tier and custom for Enterprise, positions it as an expensive option compared to many market alternatives.
Watch out
Consumption-based IPU pricing can lead to unpredictable costs.
Strengths
- Pro: Enterprise data platform
- Pro: Good ETL tools
- Pro: Data quality
- Pro: Wide integrations
- Pro: Industry standard
Weaknesses
- Con: Very expensive
- Con: Complex platform
- Con: Learning curve
- Con: Legacy feel
- Con: Modern alternatives exist
Key features
Plans and prices: Fivetran vs Informatica
| Tool | Plans and prices | Source |
|---|---|---|
| Fivetran |
| fivetran.com/pricing read Nov 12, 2026 |
| Informatica |
| informatica.com/pricing read Oct 5, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Fivetran pricing and Informatica pricing.
Key Takeaways
Fivetran
- Has a free plan
Informatica
- Worth considering for data & databases
What the data shows
On the data below, Fivetran leads on a free plan. We do not name an overall winner for this pair.
- User ratings are within 0.2 points (4.3/5 from 855 reviews for Fivetran, 4.3/5 from 335 reviews for Informatica).
- Only Fivetran has a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do Fivetran and Informatica compare in 2026?
On the data below, Fivetran leads on a free plan. We do not name an overall winner for this pair. User ratings are within 0.2 points (4.3/5 from 855 reviews for Fivetran, 4.3/5 from 335 reviews for Informatica). Only Fivetran has a free plan.
What are Fivetran and Informatica used for?
Fivetran: Automated data integration and ELT. Informatica: Enterprise data management and integration.
What does Fivetran cost vs Informatica?
Fivetran has no public paid-plan price on file. Informatica has no public paid-plan price on file. Prices read on the vendors' pricing pages, latest check Nov 12, 2026.
What's the main difference between Fivetran and Informatica?
Fivetran's main strength: best data integration. Informatica's main strength: enterprise data platform.
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