Format vs Hostinger Website Builder: Which Should You Choose in 2026?
Choosing between Format and Hostinger Website Builder comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Format
Create stunning online portfolios and manage your creative business with ease.
Best for you if:
- • You need website builders features specifically
- • Build professional, no-code online portfolio websites with customizable themes.
- • Manage clients with branded galleries, file transfers, and contracts.
Hostinger Website Builder
AI-powered website builder from Hostinger
Best for you if:
- • You want the higher-rated option (7.8/10 vs 0.0/10)
- • You need ai assistants features specifically
- • Hostinger Website Builder is a drag-and-drop site builder with AI-powered features
- • It creates websites quickly with templates, eCommerce, and built-in SEO tools
| At a Glance |  Format |  Hostinger Website Builder |
|---|---|---|
Price | Paid | Paid |
Best For | Website Builders | AI Assistants |
Rating | —/100 | 78/100 |
| Feature | Format | Hostinger Website Builder |
|---|---|---|
| Pricing Model | Paid | Paid |
| Editorial Score | — | 78 |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 0 |
| Categories | Website BuildersClient Portals | AI AssistantsWebsite Builders |
Understanding the Differences
Both Format and Hostinger Website Builder solve similar problems, but they approach them differently.Format positions itself as "create stunning online portfolios and manage your creative business with ease." while Hostinger Website Builderfocuses on "ai-powered website builder from hostinger". These differences matter depending on what you're trying to accomplish.
When to Choose Format
Format makes sense if you're looking for a comprehensive paid solution.
When to Choose Hostinger Website Builder
Hostinger Website Builder is worth considering if you need a professional-grade tool. Scoring 78/100, it edges ahead in our evaluation.
Who Should Use What?
Bootstrapped or small team?
Neither is free, but both have their value. Test them both and see which clicks.
We'd pick: Hostinger Website Builder
Growing fast?
Your team doubled last quarter and you need tools that won't break when you add 50 more people. Hostinger Website Builder is built for teams that are leveling up.
We'd pick: Hostinger Website Builder
Enterprise with complex needs?
You need SSO, compliance certifications, and a support team that picks up the phone. Format is built for organizations like yours.
We'd pick: Format
Still not sure? Answer these 3 questions
How much can you spend?
Both are paid tools. If money isn't the issue, go with Hostinger Website Builder—it scored higher.
Do you care what other users think?
Both have similar review counts. Read a few before you commit.
Expert opinion or crowd wisdom?
Our team rated Hostinger Website Builder higher (78/100). But the community has upvoted Hostinger Website Builder more (0 votes). Pick your source of truth.
Key Takeaways
What Hostinger Website Builder Does Better
- Higher overall score (78/100)
- Our recommendation for most use cases
Consider Format If
- Its specific features better match your workflow
- You prefer its interface or design approach
The Bottom Line
If we had to pick one, we'd go with Hostinger Website Builder (78/100). But the honest answer is that "better" depends on your situation. Hostinger Website Builder scores higher in our analysis, but Format might be the right choice if its specific strengths align with what you need most. Take advantage of free trials to test both before committing.
Frequently Asked Questions
Is Format or Hostinger Website Builder better?
Based on our analysis, Hostinger Website Builder scores higher with 78/100. Format ispaid while Hostinger Website Builder is paid. The best choice depends on your specific needs and budget. We recommend testing both with free trials if available.
Can I switch from Format to Hostinger Website Builder easily?
Migration difficulty varies. Check if both tools support data export/import in compatible formats. Some tools offer migration assistance or have integration partners who can help with the transition.
Do Format and Hostinger Website Builder offer free trials?
Most software in this category offers free trials or free tiers. Format is paid with potential trial.Hostinger Website Builder is paid with potential trial. Visit their websites for current trial offers.