Getresponse vs Instapage: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Getresponse and Instapage side by side. This page compares data; it is not a hands-on review.
On the data: On the data below, Getresponse leads on lower entry price. We do not name an overall winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Getresponse
Email marketing, landing pages, and webinars in one platform
Best for you if:
- • You want all-in-one marketing
Instapage
Landing page platform for advertising teams
Best for you if:
- • You want powerful A/B testing
| At a Glance | Getresponse | Instapage |
|---|---|---|
Starts at | From $13/mo, billed monthly Starter plan | From $79/mo, billed monthly Build plan |
Category | Marketing Automation Email Marketing | Landing Pages Marketing Automation |
Rating | 4.3/5 G2 4.3 1,141 reviews | 4.4/5 G2 4.3 · Capterra 4.5 886 reviews |
Free plan | No | No |
Watch out for | 18% discount requires annual billing | n/a |
Choose Getresponse or Instapage?
Choose Getresponse if
- You want all-in-one marketing
- You want webinars included
- Budget matters ($13/mo, billed monthly vs $79/mo, billed monthly)
- You work in marketing automation, not landing pages
Choose Instapage if
- You want powerful A/B testing
- You want good conversion features
- You work in landing pages, not marketing automation
In-Depth Analysis
Getresponse
Email marketing, landing pages, and webinars in one platform
Getresponse offers a fair pricing structure, especially with the Starter tier at $13/month for unlimited sends.
Watch out
18% discount requires annual billing
Strengths
- Pro: All-in-one marketing
- Pro: Webinars included
- Pro: Landing pages
- Pro: Automation
- Pro: Fair pricing
Weaknesses
- Con: UI can be confusing
- Con: Deliverability varies
- Con: Some features basic
- Con: Support response time
- Con: Less modern feel
Key features
Instapage
Landing page platform for advertising teams
Instapage's pricing is on the expensive side for a landing page platform, especially the 'Converting' tier at $159/month.
Strengths
- Pro: Powerful A/B testing
- Pro: Good conversion features
- Pro: Many integrations
- Pro: Professional templates
Weaknesses
- Con: Expensive
- Con: No free plan
- Con: Learning curve for advanced features
Key features
Plans and prices: Getresponse vs Instapage
| Tool | Plans and prices | Source |
|---|---|---|
| Getresponse |
| getresponse.com/pricing read Oct 21, 2026 |
| Instapage |
| instapage.com/pricing read Oct 5, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Getresponse pricing and Instapage pricing.
Key Takeaways
Getresponse
- Lower entry price: $13/mo, billed monthly vs $79/mo, billed monthly
Instapage
- Choose if you want landing page platform for advertising teams
What the data shows
On the data below, Getresponse leads on lower entry price. We do not name an overall winner for this pair.
- User ratings are within 0.2 points (4.3/5 from 1,141 reviews for Getresponse, 4.4/5 from 886 reviews for Instapage).
- Getresponse has the lower entry price: $13/mo, billed monthly (Starter) against $79/mo, billed monthly (Build) for Instapage.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do Getresponse and Instapage compare in 2026?
On the data below, Getresponse leads on lower entry price. We do not name an overall winner for this pair. User ratings are within 0.2 points (4.3/5 from 1,141 reviews for Getresponse, 4.4/5 from 886 reviews for Instapage). Getresponse has the lower entry price: $13/mo, billed monthly (Starter) against $79/mo, billed monthly (Build) for Instapage.
What are Getresponse and Instapage used for?
Getresponse: Email marketing, landing pages, and webinars in one platform. Instapage: Landing page platform for advertising teams.
What does Getresponse cost vs Instapage?
Getresponse's cheapest paid plan is Starter at $13/mo, billed monthly. Instapage's cheapest paid plan is Build at $79/mo, billed monthly. Prices read on the vendors' pricing pages, latest check Oct 21, 2026.
What's the main difference between Getresponse and Instapage?
Getresponse's main strength: all-in-one marketing. Instapage's main strength: powerful A/B testing.