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Getresponse vs Zoho Campaigns: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Getresponse and Zoho Campaigns side by side. This page compares data; it is not a hands-on review.

On the data: On the data below, Zoho Campaigns leads on a free plan. We do not name an overall winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 2,500 user reviews compared Pricing checked Oct 31, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Getresponse

Email marketing, landing pages, and webinars in one platform

Best for you if:

  • • You want all-in-one marketing

Zoho Campaigns

Improve your marketing with a unified solution for email and SMS marketing.

Best for you if:

  • • You want a fully free tool (Getresponse requires payment)
At a glance: Getresponse vs Zoho Campaigns
At a Glance
Getresponse Getresponse
Zoho Campaigns Zoho Campaigns
Starts at
From $13/mo, billed monthly Starter plan
Free 100% free
Category
Marketing Automation Email Marketing
Marketing Automation Email Marketing
Rating
4.3/5 G2 4.3 1,141 reviews 4.3/5 G2 4.3 · Capterra 4.3 1,359 reviews
Free plan
No Yes
Watch out for
18% discount requires annual billing Overage fees for exceeding email/contact limits

Choose Getresponse or Zoho Campaigns?

Getresponse

Choose Getresponse if

  • You want all-in-one marketing
  • You want webinars included
Zoho Campaigns

Choose Zoho Campaigns if

  • You want a fully free tool (Getresponse requires payment)
  • You want combines email and SMS marketing in one platform
  • You want offers extensive personalization and automation capabilities

In-Depth Analysis

Getresponse Getresponse

Email marketing, landing pages, and webinars in one platform

Good value

Getresponse offers a fair pricing structure, especially with the Starter tier at $13/month for unlimited sends.

Watch out

18% discount requires annual billing

Strengths

  • Pro: All-in-one marketing
  • Pro: Webinars included
  • Pro: Landing pages
  • Pro: Automation
  • Pro: Fair pricing

Weaknesses

  • Con: UI can be confusing
  • Con: Deliverability varies
  • Con: Some features basic
  • Con: Support response time
  • Con: Less modern feel

Key features

Email marketing Automation Landing pages Webinars Conversion funnels E-commerce tools

Zoho Campaigns Zoho Campaigns

Improve your marketing with a unified solution for email and SMS marketing.

Good value

The 'Kostenlos' tier for Zoho Campaigns is quite generous, offering 6,000 emails and 2,000 contacts for free, which is more than many competitors provide in their free plans.

Watch out

Overage fees for exceeding email/contact limits

Strengths

  • Pro: Combines email and SMS marketing in one platform.
  • Pro: Offers extensive personalization and automation capabilities.
  • Pro: Provides a wide variety of professional and responsive email templates.
  • Pro: Includes robust analytics for campaign performance tracking.
  • Pro: Integrates with numerous other platforms, including Zoho CRM and Shopify.

Weaknesses

  • Con: The busy, layered interface with many settings and non-obvious concepts like topics gives Zoho Campaigns a steeper learning curve than lighter email tools, so new users need real time to configure and build campaigns.
  • Con: Deliverability is a recurring complaint, with reviewers reporting that newsletters often land in the spam folder (especially for Gmail recipients) unless you carefully set up SPF, DKIM, and DMARC domain authentication.
  • Con: The platform delivers most of its value only when paired with other Zoho products, and third-party integrations outside the Zoho ecosystem get mixed feedback, which limits it for teams built on non-Zoho stacks.
  • Con: Email design and template flexibility is restrictive for unique layouts, and reviewers say support can be slow or unhelpful, particularly outside business hours and on lower-tier plans.

Key features

Dynamic Personalization Interactive Emails (polls, surveys, attachments, GIFs, videos) A/B Testing Drag-and-drop Workflow Automation Contact Path Tracking Send Time Optimization

Plans and prices: Getresponse vs Zoho Campaigns

Plans and prices of Getresponse and Zoho Campaigns, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
Getresponse
  • Starter: $13/mo, billed monthly
  • Marketer: $44/mo, billed monthly
  • Creator: $51/mo, billed monthly
  • Enterprise: Custom pricing
getresponse.com/pricing read Oct 21, 2026
Zoho Campaigns
  • Kostenlos: Free
zoho.com/campaigns read Oct 31, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Getresponse pricing and Zoho Campaigns pricing.

Key Takeaways

Getresponse

  • Choose if you want email marketing, landing pages, and webinars in one platform

Zoho Campaigns

  • Has a free plan

What the data shows

On the data below, Zoho Campaigns leads on a free plan. We do not name an overall winner for this pair.

  • User ratings are within 0.2 points (4.3/5 from 1,141 reviews for Getresponse, 4.3/5 from 1,359 reviews for Zoho Campaigns).
  • Getresponse starts at $13/mo, billed monthly; Zoho Campaigns has no public paid plan price on file.
  • Only Zoho Campaigns has a free plan.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do Getresponse and Zoho Campaigns compare in 2026?

On the data below, Zoho Campaigns leads on a free plan. We do not name an overall winner for this pair. User ratings are within 0.2 points (4.3/5 from 1,141 reviews for Getresponse, 4.3/5 from 1,359 reviews for Zoho Campaigns). Getresponse starts at $13/mo, billed monthly; Zoho Campaigns has no public paid plan price on file. Only Zoho Campaigns has a free plan.

What are Getresponse and Zoho Campaigns used for?

Getresponse: Email marketing, landing pages, and webinars in one platform. Zoho Campaigns: Improve your marketing with a unified solution for email and SMS marketing.

What does Getresponse cost vs Zoho Campaigns?

Getresponse's cheapest paid plan is Starter at $13/mo, billed monthly. Zoho Campaigns is free. Prices read on the vendors' pricing pages, latest check Oct 31, 2026.

What's the main difference between Getresponse and Zoho Campaigns?

Getresponse's main strength: all-in-one marketing. Zoho Campaigns's main strength: combines email and SMS marketing in one platform.

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