Imagify vs Shortpixel: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Imagify and Shortpixel side by side. This page compares data; it is not a hands-on review.
On the data: On the data below the two are close or not directly comparable, so we do not name a winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Imagify
Optimize and compress images for a faster website with one click.
Best for you if:
- • You want significantly improves website loading speed and performance metrics
Shortpixel
Compress and optimize images to boost website speed and improve SEO.
Best for you if:
- • You want a fully free tool (Imagify requires payment)
| At a Glance | Imagify | Shortpixel |
|---|---|---|
Starts at | Free plan, paid from $4.99/mo, billed monthly growth plan | Free 100% free |
Category | SEO Tools Image Editing | Image Editing Developer Tools |
Rating | n/a | 4.5/5 G2 4.5 69 reviews |
Free plan | Yes | Yes |
Watch out for | Growth plan: $5 per additional GB overage. | n/a |
Choose Imagify or Shortpixel?
Choose Imagify if
- You want significantly improves website loading speed and performance metrics
- You want easy to use with automatic 'Smart Compression' settings
- You work in SEO tools, not image editing
Choose Shortpixel if
- You want a fully free tool (Imagify requires payment)
- You want significantly improves website loading speed and SEO
- You want automates image optimization, saving time and effort
- You work in image editing, not SEO tools
In-Depth Analysis
Imagify
Optimize and compress images for a faster website with one click.
Imagify's pricing is quite generous, especially with its "infinite" plan at $11.99/month for truly unlimited usage.
Watch out
Growth plan: $5 per additional GB overage.
Strengths
- Pro: Significantly improves website loading speed and performance metrics.
- Pro: Easy to use with automatic 'Smart Compression' settings.
- Pro: Supports next-gen image formats (WebP, AVIF) recommended by Google.
- Pro: Offers a WordPress plugin for seamless integration.
- Pro: Uses its own servers for optimization, reducing server load for users.
Weaknesses
- Con: Free plan has a limited monthly image optimization allowance (20MB/month).
Key features
Shortpixel
Compress and optimize images to boost website speed and improve SEO.
The extensive feature set suggests it's designed for high-volume users or agencies.
Strengths
- Pro: Significantly improves website loading speed and SEO.
- Pro: Automates image optimization, saving time and effort.
- Pro: Supports modern image formats for enhanced performance.
- Pro: Offers various compression levels to suit different quality needs.
- Pro: Provides extensive tools for both non-developers and developers.
Weaknesses
- Con: Some advanced features require development skills for integration.
- Con: Free plan has credit limitations.
Key features
Plans and prices: Imagify vs Shortpixel
| Tool | Plans and prices | Source |
|---|---|---|
| Imagify |
| imagify.io/pricing read Oct 15, 2026 |
| Shortpixel |
| shortpixel.com/pricing read Oct 1, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Imagify pricing and Shortpixel pricing.
Key Takeaways
Imagify
- Choose if you want optimize and compress images for a faster website with one click
Shortpixel
- Choose if you want compress and optimize images to boost website speed and improve SEO
What the data shows
On the data below the two are close or not directly comparable, so we do not name a winner for this pair.
- Only Shortpixel has a published user rating (4.5/5 from 69 reviews); Imagify has none we can show.
- Imagify starts at $4.99/mo, billed monthly; Shortpixel has no public paid plan price on file.
- Both have a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do Imagify and Shortpixel compare in 2026?
On the data below the two are close or not directly comparable, so we do not name a winner for this pair. Only Shortpixel has a published user rating (4.5/5 from 69 reviews); Imagify has none we can show. Imagify starts at $4.99/mo, billed monthly; Shortpixel has no public paid plan price on file. Both have a free plan.
What are Imagify and Shortpixel used for?
Imagify: Optimize and compress images for a faster website with one click. Shortpixel: Compress and optimize images to boost website speed and improve SEO.
What does Imagify cost vs Shortpixel?
Imagify's cheapest paid plan is growth at $4.99/mo, billed monthly; it also has a free plan. Shortpixel is free. Prices read on the vendors' pricing pages, latest check Oct 15, 2026.
What's the main difference between Imagify and Shortpixel?
Imagify's main strength: significantly improves website loading speed and performance metrics. Shortpixel's main strength: significantly improves website loading speed and SEO.