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Shortpixel

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Compress and optimize images to boost website speed and improve SEO.

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Reviews onG2
69 reviews tracked

The Bottom Line

Entry price

Free, no paid tier

Biggest pro

Significantly improves website loading speed and SEO.

Biggest con

Some advanced features require development skills for integration.

TL;DR - Shortpixel

  • Optimizes images for faster website loading speeds.
  • Converts images to modern formats like WebP and AVIF.
  • Offers WordPress plugins, APIs, and client tools for various platforms.
Pricing: Free forever
Best for: Individuals & startups
4.5/5 across review platforms

What is Shortpixel?

Editorial review
ShortPixel is an image optimization service designed to make websites faster by significantly reducing image file sizes without compromising visual quality. It employs proprietary algorithms to optimize images multiple times, ensuring the smallest possible size while maintaining an original-looking appearance. The service supports various image formats including JPG, PNG, GIF, and PDF, and can automatically convert them to modern formats like WebP and AVIF for better performance and SEO. ShortPixel caters to a wide range of users, from individual website owners to agencies managing multiple sites. It offers WordPress plugins for automatic optimization of existing and new images, as well as adaptive image delivery through a global CDN. Beyond WordPress, ShortPixel provides a web interface for PHP websites, a command-line tool, and a comprehensive set of APIs and client libraries for developers to integrate image optimization into their applications. Its core benefit is saving time and effort in image management, leading to faster loading pages, improved user experience, and better search engine rankings.

Available on: Web

Pros & Cons

Pros

  • Significantly improves website loading speed and SEO.
  • Automates image optimization, saving time and effort.
  • Supports modern image formats for enhanced performance.
  • Offers various compression levels to suit different quality needs.
  • Provides extensive tools for both non-developers and developers.

Cons

  • Some advanced features require development skills for integration.
  • Free plan has credit limitations.

Ratings Across the Web

4.5(69 reviews)

Ratings aggregated from independent review platforms. Learn more

Key Features

SmartCompress for optimal image quality at smallest sizeAutomatic conversion to WebP and AVIF formatsLossy, Glossy, and Lossless image compression algorithmsBatch image optimizationWordPress plugins (Image Optimizer, Adaptive Images, FastPixel Caching, ReGenerate Thumbnails Advanced)API for developers (Reducer API, Post Reducer API, Adaptive Images API)Support for JPG, PNG, GIF, and PDF optimizationCMYK to RGB conversion and progressive JPEGs

Pricing Plans

Unlimited

Contact us

  • SmartCompress image optimization
  • Lossy/Glossy/Lossless algorithms
  • Automatic conversion to WebP/AVIF
  • Bulk optimization
  • BMP, TIFF auto-conversion
  • PNG, BMP, TIFF conversion to JPEG
  • EXIF management
  • Animated GIF to animated WebP/MP4 conversion
  • 24/7/365 support
  • WP-CLI support
  • Select individual thumbnail sizes to be optimized
  • Advanced optimization exclusion
  • CMYK to RGB conversion
  • Compatible with WordPress multisite install
  • API KEY aliases - ideal for agencies
  • Fully compatible with the WP Offload Media plugin
  • Compatible with WPML and WPML Media plugins
  • GDPR compliant
  • Direct integration with Cloudflare by using a Cloudflare Token

Reviews

4.5/5

Across 69 verified user reviews on G2

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Shortpixel FAQ

What is Shortpixel?

ShortPixel is an image optimization service that compresses and converts images to reduce their file size, thereby speeding up website loading times. It uses advanced algorithms to maintain image quality while offering various compression levels and converting images to modern formats like WebP and AVIF.

How much does Shortpixel cost?

ShortPixel offers both unlimited monthly subscription plans and one-time credit packages. Specific pricing details are available on their pricing page, which includes options for different credit volumes.

Is Shortpixel free?

Yes, ShortPixel offers a free plan that includes a certain number of image optimization credits per month. Users can also purchase additional credits or subscribe to paid plans for higher volumes.

Who is Shortpixel for?

ShortPixel is for anyone looking to improve their website's performance by optimizing images. This includes website owners, bloggers, e-commerce businesses, photographers, web developers, and agencies managing multiple client websites.

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