Linkody vs Serpstat: Which is Better in 2026?
Choosing between Linkody and Serpstat comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Linkody
Monitor, analyze, and manage your backlinks and competitor strategies with ease.
Best for you if:
- • Monitors backlinks 24/7 and notifies of changes or new links.
- • Analyzes backlink profiles with key SEO metrics and identifies harmful links for disavowal.
Serpstat
Marketing tool for SEO and content tasks, offering competitor analysis, keyword research, and site audits.
Best for you if:
- • You want to try before committing
- • Comprehensive SEO tool for competitor analysis, keyword research, and site audits.
- • Offers detailed recommendations for website improvement and technical issue prioritization.
| At a Glance |  Linkody |  Serpstat |
|---|---|---|
Starts at | Custom | FreeFree tier available |
Best For | SEO Tools | SEO Tools |
Rating | - | 4.6/5 |
Choose Linkody or Serpstat?
Choose Linkody if
Monitor, analyze, and manage your backlinks and competitor strategies with ease.
- Comprehensive backlink monitoring and analysis features.
- Excellent for agencies with multi-user and client management capabilities.
- Provides valuable insights into competitor strategies.
Choose Serpstat if
Marketing tool for SEO and content tasks, offering competitor analysis, keyword research, and site audits.
- Affordable SEO tool
- Good keyword research
- Fair pricing
- You want a free tier before you commit
| Feature | Linkody | Serpstat |
|---|---|---|
| Pricing Model | Paid | Freemium |
| User Rating | No ratings yet | ★4.6/5 632 reviews |
| Categories | SEO ToolsAnalytics | SEO ToolsMarketing |
In-Depth Analysis
Linkody
Monitor, analyze, and manage your backlinks and competitor strategies with ease.
Strengths
- +Comprehensive backlink monitoring and analysis features.
- +Excellent for agencies with multi-user and client management capabilities.
- +Provides valuable insights into competitor strategies.
- +Easy-to-use disavow tool to protect against negative SEO.
- +Strong customer support based on user testimonials.
Weaknesses
- -No free plan available, only a 30-day trial.
- -CSV/PDF export not available during the free trial.
Key features
Serpstat
Marketing tool for SEO and content tasks, offering competitor analysis, keyword research, and site audits.
Strengths
- +Affordable SEO tool
- +Good keyword research
- +Fair pricing
- +Active development
- +Good features
Weaknesses
- -Less data than Ahrefs
- -Learning curve
- -UI could improve
- -Data accuracy varies
- -Better alternatives exist
Key features
Pricing: Linkody vs Serpstat
| Plan | Linkody | Serpstat |
|---|---|---|
| Tier 1 | N/A | $59 Individual |
| Tier 2 | N/A | $119 Team |
| Tier 3 | N/A | $479 Agency |
Pricing verified from each vendor's public pricing page. Compare in detail on Linkody pricing and Serpstat pricing.
Who Should Use What?
On a budget?
Serpstat has a free tier. Linkody is paid only.
Go with: Serpstat
Want the highest-rated option?
Serpstat is rated 4.6/5. Linkody has no ratings yet.
Go with: Serpstat
Value user reviews?
Linkody: no ratings yet. Serpstat: 632 reviews (4.6/5).
Go with: Serpstat
3 Questions to Help You Decide
What's your budget?
Linkody is paid. Serpstat is freemium. Serpstat lets you start free.
What's your use case?
Both are seo tools tools. Compare their specific features to decide.
How important are ratings?
Serpstat is rated 4.6/5; Linkody has no ratings yet.
Key Takeaways
Serpstat
- Free tier available
- Our pick for this comparison
Linkody
- Choose if you want monitor, analyze, and manage your backlinks and competitor strategies with ease
The Bottom Line
Serpstat is our pick.
Frequently Asked Questions
Is Linkody or Serpstat better?
Serpstat is rated in our evaluation. Linkody is paid and Serpstat is freemium.
What are Linkody and Serpstat used for?
Linkody: Monitor, analyze, and manage your backlinks and competitor strategies with ease.. Serpstat: Marketing tool for SEO and content tasks, offering competitor analysis, keyword research, and site audits..
What does Linkody cost vs Serpstat?
Linkody is a paid tool. Serpstat is freemium (free tier + paid plans). Visit their websites for detailed pricing.