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Loomly vs Sprout Social: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Loomly and Sprout Social side by side. This page compares data; it is not a hands-on review.

On the data: On the data below, Loomly leads on lower entry price. We do not name an overall winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 9,733 user reviews compared Pricing checked Oct 11, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Loomly

Social media management for teams

Best for you if:

  • • You want social media management

Sprout Social

Social media management & analytics

Best for you if:

  • • You want excellent analytics
At a Glance
LoomlyLoomly
Sprout SocialSprout Social
Starts at
From $35/mo, billed monthly Base plan
From $199/mo, billed monthly Standard plan
Category
Social Media Management Marketing Automation
Social Media Management Marketing
Rating
4.6/5 G2 4.6 · Capterra 4.7 2,305 reviews4.4/5 G2 4.4 7,428 reviews
Free plan
No No

Choose Loomly or Sprout Social?

Loomly

Choose Loomly if

  • You want social media management
  • You want good for teams
  • Budget matters ($35/mo, billed monthly vs $199/mo, billed monthly)
Sprout Social

Choose Sprout Social if

  • You want excellent analytics
  • You want social listening

In-Depth Analysis

LoomlyLoomly

Social media management for teams

Fair value

Loomly's pricing is on the higher side compared to some market alternatives, especially for smaller teams, with the Base plan starting at $35/month for only 2 users.

Strengths

  • Pro: Social media management
  • Pro: Good for teams
  • Pro: Approval workflow
  • Pro: Fair pricing
  • Pro: Easy to use

Weaknesses

  • Con: Limited analytics
  • Con: Smaller platform
  • Con: Feature gaps
  • Con: Better alternatives exist
  • Con: Integration limits

Key features

Social media management Content calendar Workflows Analytics Post ideas Team collaboration

Sprout SocialSprout Social

Social media management & analytics

Good value

Sprout Social's pricing is on the higher end compared to some market alternatives, with the Standard tier starting at $199/month.

Strengths

  • Pro: Excellent analytics
  • Pro: Social listening
  • Pro: Great support

Weaknesses

  • Con: Premium pricing
  • Con: No free tier

Key features

Social media management Publishing Engagement Analytics Listening Advocacy

Plans and prices: Loomly vs Sprout Social

Plans and prices of Loomly and Sprout Social, as read on each vendor's pricing page. Each plan keeps its own billing unit.
ToolPlans and pricesSource
Loomly
  • Base: $35/mo, billed monthly
  • Standard: $79/mo, billed monthly
  • Advanced: $172/mo, billed monthly
  • Premium: $359/mo, billed monthly
loomly.com/pricingread Oct 7, 2026
Sprout Social
  • Standard: $199/mo, billed monthly
  • Professional: $299/mo, billed monthly
  • Advanced: $399/mo, billed monthly
  • Enterprise: Custom pricing
sproutsocial.com/pricingread Oct 11, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Loomly pricing and Sprout Social pricing.

Key Takeaways

Loomly

  • Lower entry price: $35/mo, billed monthly vs $199/mo, billed monthly

Sprout Social

  • Choose if you want social media management & analytics

What the data shows

On the data below, Loomly leads on lower entry price. We do not name an overall winner for this pair.

  • User ratings are within 0.2 points (4.6/5 from 2,305 reviews for Loomly, 4.4/5 from 7,428 reviews for Sprout Social).
  • Loomly has the lower entry price: $35/mo, billed monthly (Base) against $199/mo, billed monthly (Standard) for Sprout Social.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do Loomly and Sprout Social compare in 2026?

On the data below, Loomly leads on lower entry price. We do not name an overall winner for this pair. User ratings are within 0.2 points (4.6/5 from 2,305 reviews for Loomly, 4.4/5 from 7,428 reviews for Sprout Social). Loomly has the lower entry price: $35/mo, billed monthly (Base) against $199/mo, billed monthly (Standard) for Sprout Social.

What are Loomly and Sprout Social used for?

Loomly: Social media management for teams. Sprout Social: Social media management & analytics.

What does Loomly cost vs Sprout Social?

Loomly's cheapest paid plan is Base at $35/mo, billed monthly. Sprout Social's cheapest paid plan is Standard at $199/mo, billed monthly. Prices read on the vendors' pricing pages, latest check Oct 11, 2026.

What's the main difference between Loomly and Sprout Social?

Loomly's main strength: social media management. Sprout Social's main strength: excellent analytics.

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