Sprout Social Pricing 2026

Plans, hidden costs, and cheaper alternatives compared

Is Sprout Social worth the price?

70/10

Sprout Social's pricing is on the higher end compared to some market alternatives, with the Standard tier starting at $199/month.

The Professional tier at $299/month offers significant value with unlimited social profiles. This pricing structure is best suited for established businesses and agencies with a dedicated social media budget.

Pricing Plans

Free Trial

Standard

$199

5 social profiles
All-in-one social inbox
Publish and schedule content
Review management
Paid promotion tools
iOS and Android apps

Professional

$299

Unlimited social profiles
Competitive reports
Custom workflows
Scheduling for optimal times
Response rate reports
Trend analysis

Advanced

$399

Everything in Professional
Digital asset library
Chatbots with automation
Saved replies
Inbox rule builder
Automated link tracking

Enterprise

Custom

Everything in Advanced
Premium consulting
Priority support
Custom analytics
Dedicated account manager

Calculate your cost View full pricing

Hidden Costs & Gotchas

Additional users often incur extra fees.

Integrations might be premium add-ons.

Enterprise tier requires custom quote.

Optimal scheduling may be limited on lower tiers.

Which Plan Do You Need?

Established businesses & agencies

Teams needing advanced analytics

Companies with multiple social profiles

How Sprout Social Compares to Competitors

Compared to Buffer, which offers a Team plan for $120/month for 10 social channels, Sprout Social's Standard tier at $199/month for 5 profiles is significantly more expensive. Hootsuite's Business plan starts around $739/month, making Sprout Social's Professional and Advanced tiers more competitive for mid-to-large businesses seeking comprehensive features without the enterprise price tag.

Sprout Social Pricing FAQ

How much does Sprout Social cost?

Sprout Social starts at $199/month on the Standard plan. It offers 3 paid tiers ranging from $199/month up to $399/month.

Does Sprout Social have a free plan?

Sprout Social does not offer a permanent free plan. However, a free trial is available.

Does Sprout Social offer a free trial?

Yes, Sprout Social offers a free trial. No credit card is typically required to start the trial, though this may vary.

What is the cheapest Sprout Social paid plan?

The cheapest paid plan for Sprout Social is "Standard" at $199/month. Key features include: 5 social profiles, All-in-one social inbox, Publish and schedule content.

Is there a cheaper alternative to Sprout Social?

Yes. Popular alternatives to Sprout Social include Agorapulse, Loomly, CoSchedule, Buffer. Free alternatives include Agorapulse, Buffer, Snipfeed. Compare them side-by-side on Toolradar.