Later starts at $18.75/month flat for the whole organisation on the Starter plan.
Verified Nov 2026 from the official pricing page.
Is Later worth the price?
Later's pricing is fair for small to medium businesses.
Pricing Plans
14-day Free TrialStarter
$18.75 / mo
- 1 social set (8 profiles)
- 30 posts per profile per month
- Visual planner
- Basic analytics
Growth
$37.50 / mo
- 2 social sets (16 profiles)
- 180 posts per profile per month
- AI credits
- Team features
Scale
$82.50 / mo
- 6 social sets (48 profiles)
- 4 users
- Unlimited posts
- Advanced analytics
Hidden Costs & Gotchas
Monthly billing costs about 33% more than yearly
What a team pays for Later
Toolradar data: the cheapest Later plan that allows the whole team, as a monthly bill, with seat minimums and required fees applied. Prices confirmed on Later's pricing page on November 10, 2026. Compare with 7 other tools.
| Team | Billed monthly | Billed annually |
|---|---|---|
| 5 users | not confirmed | $48.75/mo Growth |
| 20 users | not confirmed | $105/mo Growth |
| 50 users | not confirmed | $217.5/mo Growth |
How Later compares
2 of 6 direct competitors offer a free plan.
| Tool | Starting price | Free plan |
|---|---|---|
| Later | $18.75/month flat for the whole organisation | No |
| Buffer | $5/month, billing unit not specified | Yes |
| Hootsuite | $99/user/month | No |
| Sprout Social | $79/seat/month | No |
| Agorapulse | $99/user/month | No |
| Planoly | $14/month flat for the whole organisation | Yes |
| SocialBee | $29/month, billing unit not specified | No |
Later Pricing FAQ
How much does Later cost?
Later starts at $18.75/month flat for the whole organisation on the Starter plan. It offers 3 paid tiers ranging from $18.75/month flat for the whole organisation to $82.50/month flat for the whole organisation.
Does Later have a free plan?
Later does not offer a permanent free plan. A free trial is available for 14 days.
Does Later offer a free trial?
Yes. Later offers a free trial lasting 14 days.
What is the cheapest Later paid plan?
The cheapest paid plan for Later is "Starter" at $18.75/month flat for the whole organisation. Key features include: 1 social set (8 profiles), 30 posts per profile per month, Visual planner.
What are alternatives to Later?
Alternatives to Later include Buffer, Hootsuite, Sprout Social, Agorapulse. Buffer starts at $5/month, billing unit not specified; Hootsuite starts at $99/user/month; Sprout Social starts at $79/seat/month.
Does Later have a promo code or discount code?
As of November 7, 2026, Toolradar has no Later promo code, coupon or discount code on file. Later's own pricing page (https://later.com/pricing, read November 7, 2026) does list a 14-day free trial, so you can start without a code. Offers change, so confirm the terms at checkout.
Later alternatives
Direct competitors. Starting prices match the table above.
Sources
- Official Later pricing: later.com/pricing (verified Nov 2026)
- Cite this data: Toolradar, Later pricing verified Nov 2026, toolradar.com/tools/later/pricing

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