Visual planner for social media
Visit WebsiteThe Bottom Line
Entry price
Free plan available, paid tiers above
Biggest pro
Instagram planning
Biggest con
Instagram focused
TL;DR - Planoly
- Planoly is a visual social media planner for Instagram and Pinterest
- It schedules posts, manages content calendars, and tracks analytics
- Free tier available, paid plans offer tiers
What is Planoly?
Available on: Web
Pros & Cons
Pros
- Instagram planning
- Visual planner
- Good for creators
- Fair pricing
- Easy to use
Cons
- Instagram focused
- Limited features
- Post limits
- Better alternatives exist
- Analytics basic
Ratings Across the Web
Planoly holds an aggregate rating of 4.3 out of 5 from 122 reviews across G2 and Capterra, last checked March 18, 2026.
Ratings aggregated from independent review platforms. Learn more
Key Features
Pricing Plans
Free TrialPricing checked Aug 25, 2026
Free
1 social set
- 30 uploads/mo
- Instagram/Pinterest
- Basic analytics
Starter
$13/month
Annual
- 60 uploads/mo
- Auto-post
- Saved captions
- Hashtag manager
Growth
$23/month
Annual
- Unlimited uploads
- 2 users
- TikTok
- Advanced analytics
Pro
$43/month
Annual
- All Growth
- 6 users
- Multi-set
- Priority support
Is Planoly worth the price?
Planoly's pricing is fair, especially for Instagram-focused users.
The Free and Starter ($13/month) plans offer good value for individuals and small businesses, though the upload limits on Starter could be restrictive. Growth ($23/month) and Pro ($43/month) become more expensive, but offer unlimited uploads and multi-user support.
It's best for visual content creators and small businesses prioritizing Instagram and Pinterest planning.
Hidden Costs & Gotchas
Annual commitment for listed prices
Upload limits on lower paid tiers
Multi-set feature only on Pro
Additional users increase cost
How Planoly Compares to Competitors
Compared to Later, which offers a free plan and paid plans starting around $18/month for similar features, Planoly's Starter at $13/month is more accessible. However, Buffer's Essentials plan at $6/month offers more social channels and posts, making Planoly's higher tiers potentially less competitive for broader social media management.
How Planoly's pricing compares
At $13/mo, Planoly is mid-range of its 5 direct competitors ($5 to $199/mo across the set).
Entry paid plan, monthly. Pricing checked Aug 25, 2026.
Reviews
Review Planoly, get a free AI guide
Share your experience and we will send you Improve Your Thinking Patterns Using ChatGPT, free.
Across 122 verified user reviews on G2, Capterra
Add your hands-on experience using the offer above to help the next buyer.
Best Planoly Alternatives
Top alternatives based on features, pricing, and user needs.
Social media management & analytics
Grow your audience on social media
Social media management platform
Social media management made easy
AI-powered social media scheduling and content recycling
Utility-first CSS for rapid, component-based web development
Still deciding?
Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.
Explore More
Planoly FAQ
How does Planoly help visual marketers on Instagram and Pinterest?
What kind of user benefits most from Planoly?
How does Planoly compare to Later for social media planning?
What are the main limitations of using Planoly for social media management?
How is Planoly priced?
Can Planoly be used for content scheduling beyond Instagram?
Source: planoly.com