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Mailshake vs Woodpecker: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Mailshake and Woodpecker side by side. This page compares data; it is not a hands-on review.

On the data: On the data below, Mailshake leads on higher user rating and lower entry price. We do not name an overall winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 1,282 user reviews compared Pricing checked Nov 10, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Mailshake

Sales engagement for modern sales teams

Best for you if:

  • • You want a tool that manages email and LinkedIn campaigns in one platform, eliminating the need to switch tools

Woodpecker

Automate cold email outreach and personalize at scale

Best for you if:

  • • You want to automate cold email outreach and personalize at scale
At a glance: Mailshake vs Woodpecker
At a Glance
Mailshake Mailshake
Woodpecker Woodpecker
Starts at
From $25/user/mo, billed yearly Starter plan
From $26/mo, billed yearly Email: 5,000 sends/month plan
Category
Sales Engagement Email
Sales Engagement Email
Rating
4.6/5 Trustpilot 4.8 · G2 4.7 · TrustRadius 4.0 1,117 reviews 4.0/5 G2 4.5 · Capterra 4.5 · Trustpilot 2.8 165 reviews
Free plan
No No
Watch out for
Mailbox infrastructure and extra data credits can cost more. LinkedIn accounts and email infrastructure can add to plan costs.

Choose Mailshake or Woodpecker?

Mailshake

Choose Mailshake if

  • You want a tool that manages email and LinkedIn campaigns in one platform, eliminating the need to switch tools
  • You want a tool that includes robust deliverability tools like email domain setup assistant, free email warm-up, list cleaning, and an in-app copy analyzer
  • Budget matters ($25/user/mo, billed yearly vs $26/mo, billed yearly)
Woodpecker

Choose Woodpecker if

  • You want to automate cold email outreach and personalize at scale

In-Depth Analysis

Mailshake Mailshake

Sales engagement for modern sales teams

Good value

Mailshake Starter costs $25/user/month annually ($29 monthly), Email Outreach $45 ($49) and Sales Engagement $85 ($99).

Watch out

Mailbox infrastructure and extra data credits can cost more.

Strengths

  • Pro: Manages email and LinkedIn campaigns in one platform, eliminating the need to switch tools.
  • Pro: Includes robust deliverability tools like email domain setup assistant, free email warm-up, list cleaning, and an in-app copy analyzer.
  • Pro: Features SHAKEspeare AI writer for generating email content, offering inspiration or full automation.
  • Pro: Provides detailed analytics on opens, replies, and clicks, with a Lead Drivers dashboard and Lead Catcher to identify engaged prospects.
  • Pro: Offers multi-channel outreach automation across phone, email, and social media, including LinkedIn automation and a power phone dialer.

Weaknesses

  • Con: The Starter plan limits users to one email address per account and 1,500 email sends per month.
  • Con: The Sales Engagement plan, which includes LinkedIn automation and phone features, is significantly more expensive than the email-only plans.
  • Con: The Data Finder and Ready to Use Mailboxes features are add-ons that incur additional monthly costs.

Key features

Email outreach Phone dialer Social selling A/B testing Analytics Integrations

Woodpecker Woodpecker

Automate cold email outreach and personalize at scale

Fair value

Woodpecker now prices Email by sends/month.

Watch out

LinkedIn accounts and email infrastructure can add to plan costs.

Strengths

  • Pro: Cold email tool
  • Pro: Good deliverability
  • Pro: Active development
  • Pro: Good features
  • Pro: Fair pricing

Weaknesses

  • Con: Email only
  • Con: Ethical concerns
  • Con: Learning curve
  • Con: Feature gaps
  • Con: Support varies

Key features

Cold email Follow-ups A/B testing Deliverability Team features Integrations

Plans and prices: Mailshake vs Woodpecker

Plans and prices of Mailshake and Woodpecker, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
Mailshake
  • Starter: $25/user/mo, billed yearly
  • Email Outreach: $45/user/mo, billed yearly
  • Sales Engagement: $85/user/mo, billed yearly
  • Agency Plan: Custom pricing
mailshake.com/pricing read Nov 10, 2026
Woodpecker
  • Email: 5,000 sends/month: $26/mo, billed yearly
  • Email: 50,000 sends/month: $52.67/mo, billed yearly
  • Email: 100,000 sends/month: $79.33/mo, billed yearly
  • Email: 250,000 sends/month: $146/mo, billed yearly
  • Email: 500,000 sends/month: $332.67/mo, billed yearly
  • Email: 1,000,000 sends/month: $666/mo, billed yearly
woodpecker.co/pricing read Oct 21, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Mailshake pricing and Woodpecker pricing.

Key Takeaways

Mailshake

  • Higher user rating: 4.6/5 vs 4.0/5
  • Lower entry price: $25/user/mo, billed yearly vs $26/mo, billed yearly

Woodpecker

  • Choose Woodpecker if you want to automate cold email outreach and personalize at scale

What the data shows

On the data below, Mailshake leads on higher user rating and lower entry price. We do not name an overall winner for this pair.

  • Mailshake has the higher user rating (4.6/5 from 1,117 reviews for Mailshake, 4.0/5 from 165 reviews for Woodpecker).
  • Mailshake has the lower entry price: $25/user/mo, billed yearly (Starter) against $26/mo, billed yearly (Email: 5,000 sends/month) for Woodpecker.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do Mailshake and Woodpecker compare in 2026?

On the data below, Mailshake leads on higher user rating and lower entry price. We do not name an overall winner for this pair. Mailshake has the higher user rating (4.6/5 from 1,117 reviews for Mailshake, 4.0/5 from 165 reviews for Woodpecker). Mailshake has the lower entry price: $25/user/mo, billed yearly (Starter) against $26/mo, billed yearly (Email: 5,000 sends/month) for Woodpecker.

What are Mailshake and Woodpecker used for?

Mailshake: Sales engagement for modern sales teams. Woodpecker: Automate cold email outreach and personalize at scale.

What does Mailshake cost vs Woodpecker?

Mailshake's cheapest paid plan is Starter at $25/user/mo, billed yearly. Woodpecker's cheapest paid plan is Email: 5,000 sends/month at $26/mo, billed yearly. Prices read on the vendors' pricing pages, latest check Nov 10, 2026.

What's the main difference between Mailshake and Woodpecker?

Mailshake's main strength: manages email and LinkedIn campaigns in one platform, eliminating the need to switch tools. Woodpecker's main strength: cold email tool.

Spotted an outdated price or a wrong fact? Suggest a correction: we check it against the vendor's own page. Work for one of these vendors? Claim your listing to update it yourself.

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