Microsoft Clarity vs Sumo: Which Should You Choose in 2026?
Choosing between Microsoft Clarity and Sumo comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
By Toolradar Team · Last updated May 6, 2026 · Methodology
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Microsoft Clarity
Free heatmaps and session recordings
Best for you if:
- 0
- • You need something completely free
- • You need screen recording features specifically
- • Microsoft Clarity is a free behavior analytics tool with session recordings
- • It provides heatmaps, recordings, and insights without sampling limits
Sumo
Free website traffic tools
Best for you if:
- 0
- • You need landing pages features specifically
- • SaaS discount marketplace offering permanent, locked-in pricing on premium software subscriptions
- • Savings compound annually — discounts carry through every renewal, not just year one
| At a Glance |  Microsoft Clarity |  Sumo |
|---|---|---|
Price | Free | Free + Paid |
Best For | Screen Recording | Landing Pages |
Rating | — | — |
| Feature | Microsoft Clarity | Sumo |
|---|---|---|
| Pricing Model | Free | Freemium |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 26 |
| Categories | Screen RecordingWeb Analytics | Landing PagesLead Generation |
How Microsoft Clarity and Sumo Compare
Microsoft Clarity
Free heatmaps and session recordings
Free
Sumo
Free website traffic tools
Free tier available
Microsoft Clarity is a screen recording tool. Sumo is in landing pages.
Who Should Use What?
On a budget?
Microsoft Clarity is free. Sumo is freemium.
Go with: Microsoft Clarity
Want the highest-rated option?
Neither has user reviews yet.
Go with: Microsoft Clarity
Value user reviews?
Neither has user reviews yet.
Go with: Sumo
3 Questions to Help You Decide
What's your budget?
Microsoft Clarity is free. Sumo is freemium. Go with Microsoft Clarity if free matters most.
What's your use case?
Microsoft Clarity is a screen recording tool. Sumo is in landing pages. Pick the category that matches your needs.
How important are ratings?
Neither has user reviews yet.
Key Takeaways
Sumo
- 0
- More community upvotes (26)
- Free tier available
- Our pick for this comparison
Microsoft Clarity
- Completely free
- Better fit for screen recording
The Bottom Line
Sumo is our pick. That said, Microsoft Clarity is free — hard to beat on price.
Frequently Asked Questions
Is Microsoft Clarity or Sumo better?
Sumo is rated high in our evaluation. Microsoft Clarity is free and Sumo is freemium.
What are Microsoft Clarity and Sumo used for?
Microsoft Clarity: Free heatmaps and session recordings. Sumo: Free website traffic tools.
What does Microsoft Clarity cost vs Sumo?
Microsoft Clarity is completely free. Sumo is freemium (free tier + paid plans). Visit their websites for detailed pricing.