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Shopify vs Tilda: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Shopify and Tilda side by side. This page compares data; it is not a hands-on review.

On the data: On the data below, Tilda leads on lower entry price and a free plan. We do not name an overall winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 11,934 user reviews compared Pricing checked Oct 12, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Shopify

Launch and grow your online store with ease

Best for you if:

  • • You want easy to use

Tilda

Website builder for creative projects

Best for you if:

  • • You want a free tier before you commit
At a glance: Shopify vs Tilda
At a Glance
Shopify Shopify
Tilda Tilda
Starts at
From $29/mo, billed monthly Basic plan
Free plan, paid from $10/mo, billed monthly Personal plan
Category
E-commerce Platforms Website Builders
Website Builders No-Code
Rating
4.5/5 Capterra 4.5 · G2 4.4 11,858 reviews 4.5/5 G2 4.5 76 reviews
Free plan
No Yes
Watch out for
Third-party payment surcharge: using PayPal, Stripe, or any non-Shopify payment processor triggers a 2% (Basic), 1% (Grow), or 0.6% (Advanced) surcharge ON TOP of the processor's own fees. Storage limits could be restrictive for media-heavy sites.

Choose Shopify or Tilda?

Shopify

Choose Shopify if

  • You want easy to use
  • You want all-in-one solution
  • You work in e-commerce platforms, not website builders
Tilda

Choose Tilda if

  • You want a free tier before you commit
  • You want website builder
  • You want good templates
  • Budget matters ($10/mo, billed monthly vs $29/mo, billed monthly)
  • You work in website builders, not e-commerce platforms

In-Depth Analysis

Shopify Shopify

Launch and grow your online store with ease

Good value

The biggest cost driver is transaction fees: using any payment provider other than Shopify Payments triggers a 2% surcharge ON TOP of the processor's fees, effectively forcing you into Shopify Payments.

Watch out

Third-party payment surcharge: using PayPal, Stripe, or any non-Shopify payment processor triggers a 2% (Basic), 1% (Grow), or 0.6% (Advanced) surcharge ON TOP of the processor's own fees.

Strengths

  • Pro: Easy to use
  • Pro: All-in-one solution
  • Pro: Great app ecosystem
  • Pro: Good for scaling

Weaknesses

  • Con: Transaction fees unless using Shopify Payments
  • Con: Monthly costs add up
  • Con: Limited customization on lower plans

Key features

Online store builder Payment processing Inventory management Multi-channel selling POS system Analytics & reports

Tilda Tilda

Website builder for creative projects

Good value

Tilda's pricing is quite fair, especially for individuals and small businesses.

Watch out

Storage limits could be restrictive for media-heavy sites.

Strengths

  • Pro: Website builder
  • Pro: Good templates
  • Pro: Fair pricing
  • Pro: Active development
  • Pro: Good for landing pages

Weaknesses

  • Con: Limited customization
  • Con: Feature gaps
  • Con: Better alternatives exist
  • Con: Learning curve
  • Con: Export limited

Key features

Website builder Block-based Templates Animations E-commerce Zero code

Plans and prices: Shopify vs Tilda

Plans and prices of Shopify and Tilda, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
Shopify
  • Basic: $29/mo, billed monthly
  • Grow: $79/mo, billed monthly
  • Advanced: $299/mo, billed monthly
  • Plus: Custom pricing
shopify.com/pricing read Oct 11, 2026
Tilda
  • Free: Free
  • Personal: $10/mo, billed monthly
  • Business: $20/mo, billed monthly
tilda.cc/pricing read Oct 12, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Shopify pricing and Tilda pricing.

Key Takeaways

Shopify

  • Choose if you want launch and grow your online store with ease

Tilda

  • Lower entry price: $10/mo, billed monthly vs $29/mo, billed monthly
  • Has a free plan

What the data shows

On the data below, Tilda leads on lower entry price and a free plan. We do not name an overall winner for this pair.

  • User ratings are within 0.2 points (4.5/5 from 11,858 reviews for Shopify, 4.5/5 from 76 reviews for Tilda).
  • Tilda has the lower entry price: $10/mo, billed monthly (Personal) against $29/mo, billed monthly (Basic) for Shopify.
  • Only Tilda has a free plan.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do Shopify and Tilda compare in 2026?

On the data below, Tilda leads on lower entry price and a free plan. We do not name an overall winner for this pair. User ratings are within 0.2 points (4.5/5 from 11,858 reviews for Shopify, 4.5/5 from 76 reviews for Tilda). Tilda has the lower entry price: $10/mo, billed monthly (Personal) against $29/mo, billed monthly (Basic) for Shopify. Only Tilda has a free plan.

What are Shopify and Tilda used for?

Shopify: Launch and grow your online store with ease. Tilda: Website builder for creative projects.

What does Shopify cost vs Tilda?

Shopify's cheapest paid plan is Basic at $29/mo, billed monthly. Tilda's cheapest paid plan is Personal at $10/mo, billed monthly; it also has a free plan. Prices read on the vendors' pricing pages, latest check Oct 12, 2026.

What's the main difference between Shopify and Tilda?

Shopify's main strength: easy to use. Tilda's main strength: website builder.

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