Booker

Name: Booker
Brand: Mindbody
Price: 106.92 EUR
Rating: 4.2 (410 reviews)

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All-in-one software for spa and salon management, handling booking, payments, client management, and marketing.

From €106.92/mo, billed yearly

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4.2 (410 across the web)

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Reviews on SourceForge Capterra

410 reviews tracked

The Bottom Line

Updated Oct 6, 2026

Price: From €106.92/mo, billed yearly. Compare plans

Key facts

Manages online booking, payments, client data, and marketing for spas and salons.
Features an AI receptionist for 24/7 call handling and automated appointment booking.
Offers integrated POS, inventory tracking, and marketing automation to attract and retain clients.

Pros

Comprehensive all-in-one solution for beauty businesses.
AI receptionist significantly reduces missed calls and automates bookings.
Robust marketing automation helps attract and retain clients effectively.
Integrated payments and POS simplify transactions and reporting.
Mobile app allows for flexible business management from anywhere.

Cons

Pricing can be substantial, with paid tiers available.
The AI assistant feature is only available on the highest-tier plan.
May have a learning curve due to the extensive feature set.

What is Booker?

Booker is a comprehensive software solution designed specifically for spas and salons to streamline their daily operations and foster business growth. It automates critical tasks such as online appointment booking, point-of-sale transactions, client management, and marketing campaigns, allowing business owners to dedicate more time to client experiences rather than administrative burdens. The platform integrates various functionalities, from managing staff schedules and inventory to processing payments and attracting new clients through automated tools and listings on partner sites like Mindbody and Yelp. This platform is ideal for beauty and wellness businesses, including salons, spas, barbershops, and lash studios, seeking to enhance efficiency, improve client retention, and expand their reach. It offers features like a 24/7 AI receptionist to handle missed calls and bookings, customizable marketing emails and texts, and integrated payment processing. Booker aims to simplify the complexities of running an appointment-based business, providing tools for everything from initial client attraction to long-term relationship building and revenue growth.

Available on: Web

Data compiled by Toolradar Pricing checked Oct 6, 2026 · How we evaluate

Source mindbodyonline.com

Ratings Across the Web

4.2 (410 reviews)

Booker holds an aggregate rating of 4.2 out of 5 from 410 reviews across SourceForge and Capterra, last checked September 17, 2026.

SourceForge 2 reviews

2.5/5

Capterra 408 reviews

4.5/5

Ratings aggregated from independent review platforms. Learn more

Preview

Key Features

Online appointment booking (24/7)
Point-of-sale (POS) and eCommerce sales
Client management and tracking
Automated marketing campaigns (emails, texts)
Staff scheduling and management
Inventory tracking and management
Mobile Business app for management on the go
Messenger[AI] for automated call response and booking

Pricing Plans

Pricing checked Oct 6, 2026. Source: mindbodyonline.com/pricing, read Oct 6, 2026

Booker plans and prices, checked October 2026
Plan	Price	Details
Starter	€99 Euro/month	Business management tools Integrated payments Branded website booking widgets +7 more Show less Listing on the Mindbody app Basic reporting Comprehensive management tools Unlimited users Access to 2.8M+ monthly shoppers Point of sale & online payments Branded website widgets
Accelerate	Contact us	Everything in Starter Powerful analytics & reporting Room and resource management for scheduling spaces and rentals +5 more Show less Client Pick-a-Spot Promo codes to offer limited-time discounts Access to premium add-ons for customized growth Resource management and Pick-a-Spot Advanced reporting and analytics
Ultimate	Contact us	Everything in Accelerate Dynamic tools to grow your marketing lists Automated email and text campaigns and templates +5 more Show less Built-in sales pipeline to manage and convert leads Next-level analytics for client, growth, and retention insights Increased message limits and lower rates on marketing emails and texts Email and SMS marketing Lead management dashboard

Calculate your cost View full pricing

Is Booker worth the price?

Fair value

Booker's Starter tier at €99/month (or €106.92 when converted from USD) is on the higher side for basic salon/spa management software, especially considering many competitors offer similar features at lower price points or with more transparent pricing for advanced tiers.

It's best for businesses prioritizing integration with the Mindbody ecosystem and requiring robust core management tools from the outset.

Hidden Costs & Gotchas

Potential extra costs for premium add-ons

Full Booker pricing: every plan, hidden costs and alternatives

How Booker's pricing compares

Booker starts at €106.92/mo, billed yearly. Its direct competitors are priced on a different basis (per user, or in another currency), so each entry price below is shown with its own unit and currency and is not ranked against the others.

Booker

€106.92/mo, billed yearly

Fresha

$14.95/member/mo, billed monthly

Boulevard

$143/mo flat, whole organisation, billed monthly

Entry paid plan, monthly price (billing term shown per row), in each tool's own currency. Pricing checked Oct 6, 2026.

Booker by the numbers

Booker compared with 195 Payment Processing tools on Toolradar, as of Nov 2026
Metric	Booker	Peer median	Position (1 is best)
Free plan	No	31% have one	n/a
Listed as an alternative to	2 tools	3	#113 of 195 (joint)
User rating	4.2/5 (across the web, 410 ratings)	4.4/5	#70 of 104 (joint) tools with 20+ reviews

Listed as an alternative to: #109 on 2026-10-16 to #113 on 2026-11-02 (rank among 195 tools, 1 is best).

Each position is counted among the tools that have data for that row, as noted under it. All Payment Processing data · How we compute this. Advertising and placement fees are not inputs to any position.

Cite this: Toolradar, “Booker by the numbers”, Nov 2026.

Reviews

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4.2/5

Across 410 verified user reviews on Capterra, SourceForge

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Best Booker Alternatives

Top alternatives based on features, pricing, and user needs.

Fresha Paid

Discover and book beauty and wellness appointments with top-rated salons and spas nearby.

4.7

Boulevard Paid

The leading client experience platform for self-care services, optimizing bookings, payments, and client relationships.

4.5

See all marketing tools →

Still deciding?

Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.

Booker vs Fresha Head-to-head: features, pricing, who wins Booker vs Boulevard Head-to-head: features, pricing, who wins

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Booker FAQ

How does Booker streamline operations for spas and salons?

Booker automates critical tasks such as online appointment booking, point-of-sale transactions, client management, and marketing campaigns. This allows business owners to focus more on client experiences rather than administrative burdens, enhancing overall efficiency.

Which teams or businesses benefit most from Booker?

Booker is ideal for beauty and wellness businesses, including salons, spas, barbershops, and lash studios. It helps these businesses enhance efficiency, improve client retention, and expand their reach through its comprehensive features.

How does Booker compare to Fresha in terms of features?

Booker offers a 24/7 AI receptionist to handle missed calls and bookings, a feature not specified for Fresha. Both platforms aim to streamline operations for beauty and wellness businesses, but Booker emphasizes its comprehensive all-in-one solution and robust marketing automation.

What kind of marketing capabilities does Booker offer?

Booker provides customizable marketing emails and texts, along with automated tools for attracting new clients. It also lists businesses on partner sites like Mindbody and Yelp, helping with client acquisition and retention.

What are the main trade-offs when choosing Booker?

The pricing for Booker can be substantial, and its AI assistant feature is only available on the highest-tier plan. Additionally, users may experience a learning curve due to the extensive range of features included in the software.

Does Booker include a free tier?

Booker is a paid product and does not offer a permanently free tier. Its pricing starts at $139 per month, with different features available depending on the chosen plan.

How does Booker assist with client communication and scheduling?

Booker features a 24/7 AI receptionist that handles missed calls and automates bookings, ensuring no client inquiries are missed. It also provides tools for online appointment booking and client management to simplify scheduling.

Source: mindbodyonline.com

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