Boulevard

Boulevard is a comprehensive software platform designed specifically for appointment-based self-care businesses such as salons, medspas, spas, barbers, nail salons, and massage therapists. It aims to streamline operations, enhance the client experience, and drive business growth. The platform offers a modern, simple self-booking experience for clients, allowing them to schedule appointments directly from a business's website, Google, Facebook, and Instagram. For businesses, it provides Precision Scheduling™ to optimize calendars and an all-in-one Point of Sale (POS) system tailored for beauty and wellness brands. Additionally, Boulevard includes built-in marketing and loyalty programs, messaging, and membership management features to help businesses retain clients and foster long-term relationships. Its client management CRM surfaces critical data like purchase habits, lifetime value, and special requests, enabling personalized service.