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Buttondown Pricing 2026

Plans, hidden costs, and alternatives compared

Reviews onG2Capterra
6 plans tracked·Updated Sep 2026

Cite this data: Toolradar, Buttondown pricing verified Sep 2026, toolradar.com/tools/buttondown/pricing

Buttondown starts at $9/month on the Basic plan.

Verified Sep 2026 from the official pricing page.

Is Buttondown worth the price?

Good value

Buttondown's pricing is quite generous, especially for smaller newsletters.

The Free tier up to 100 subscribers and the Basic tier at $9 for 1,000 subscribers offer excellent value. It becomes more expensive at higher subscriber counts, but the add-ons allow for flexible customization.

This pricing is best for individual creators and small businesses who need a straightforward newsletter tool.

Pricing Plans

Free

  • Up to 100 subscribers
  • Rich text/markdown editor
  • Custom domain sending
  • Hosted archives
  • Privacy-first

Basic

$9

  • Up to 1,000 subscribers
  • All Free features

Standard

$29

  • Up to 5,000 subscribers
  • All Basic features

Professional

$79

  • Up to 10,000 subscribers
  • All Standard features

Advanced

$139

  • Up to 20,000 subscribers
  • All Professional features

Enterprise

Custom

  • Unlimited subscribers
  • Custom support

Hidden Costs & Gotchas

Add-ons can significantly increase monthly cost

How Buttondown compares

6 of 6 direct competitors offer a free plan.

ToolStarting priceFree plan
Buttondown$9/month, billing unit not specifiedYes
beehiiv$43/month, billing unit not specifiedYes
Substack10% feeYes
ConvertKit$33/month, billing unit not specifiedYes
Mailerlite$10/month, billing unit not specifiedYes
Ghost$18/month, billing unit not specifiedYes
SendinblueContact salesYes

Buttondown Pricing FAQ

How much does Buttondown cost?

Buttondown starts at $9/month on the Basic plan. It offers 4 paid tiers ranging from $9/month to $139/month. A free plan is also available.

Does Buttondown have a free plan?

Yes. Buttondown offers a free plan called "Free". It includes: Up to 100 subscribers, Rich text/markdown editor, Custom domain sending.

What is the cheapest Buttondown paid plan?

The cheapest paid plan for Buttondown is "Basic" at $9/month. Key features include: Up to 1,000 subscribers, All Free features.

What are alternatives to Buttondown?

Alternatives to Buttondown include beehiiv, Substack, ConvertKit, Mailerlite. beehiiv starts at $43/month, billing unit not specified; ConvertKit starts at $33/month, billing unit not specified; Mailerlite starts at $10/month, billing unit not specified.

Buttondown alternatives

Direct competitors. Starting prices match the table above.

Sources

  • Official Buttondown pricing: buttondown.email/pricing (verified Sep 2026)
  • Cite this data: Toolradar, Buttondown pricing verified Sep 2026, toolradar.com/tools/buttondown/pricing
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