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Unlock mobile market insights and competitive intelligence for informed business decisions.

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Tracked since 2026

The Bottom Line

Price
Free plan available. Compare plans

Key facts

  • Mobile app analytics and market intelligence platform (formerly App Annie)
  • Track downloads, revenue, engagement, and ASO across iOS and Android
  • Competitive benchmarking with 3+ years of data across 15+ countries

Pros

  • Industry-leading mobile app market intelligence
  • Covers both iOS and Android with deep historical data
  • Competitive benchmarking against any app in the market
  • ConnectPlus offers 50+ free data connectors
  • Trusted by major gaming, retail, and media companies
  • Comprehensive advertising analytics across networks

Cons

  • Enterprise pricing is expensive and not publicly listed
  • Data estimates may not perfectly match actual figures
  • Steep learning curve for the full platform
  • Free tier has very limited functionality
  • Primarily focused on mobile, limited web analytics

What is data.ai?

data.ai (formerly App Annie) is a mobile app analytics and market intelligence platform used by businesses to track app performance, downloads, revenue, and engagement across iOS and Android. It provides competitive intelligence, app store optimization (ASO) tools, advertising analytics, and market trend data spanning 3+ years across 15+ countries. The platform helps gaming, retail, finance, and media companies make data-driven decisions about their app strategies. ConnectPlus offers 50+ free data connectors.

Key Features

  • App download and revenue estimates across iOS and Android
  • Competitive intelligence and market share tracking
  • App Store Optimization (ASO) with keyword rankings
  • Advertising analytics with cross-network attribution
  • Usage and engagement metrics for any app
  • 3+ years of historical app data across 15+ countries
  • App ratings and reviews monitoring worldwide
  • ConnectPlus with 50+ free data connectors
  • Custom dashboards and automated reporting
  • Coverage of App Store, Google Play, Mac App Store, and Amazon Appstore

Pricing

Freemium

data.ai offers a generous free tier with optional paid upgrades for advanced features.

View pricing

Is data.ai worth the price?

Good value

data.ai's pricing structure is typical for enterprise-grade market intelligence.

The free tier offers basic analytics, but the core 'Intelligence' platform requires custom pricing, indicating it's likely expensive and tailored for larger organizations. This model is best for established businesses and enterprises needing deep, comprehensive mobile market insights.

Hidden Costs & Gotchas

Minimum seat requirements possible for teams.

Full data.ai pricing: every plan, hidden costs and alternatives

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data.ai by the numbers

data.ai compared with 48 Market Intelligence tools on Toolradar, as of Nov 2026
Metric data.ai Peer median Position (1 is best)
Free plan Yes 17 of 48 have one n/a
Listed as an alternative to 6 tools 2 #9 of 48 (joint)
Compare-page visits, last 30 days 35 visits 35 #5 of 9 tools with 20+ compare-page visits

Listed as an alternative to: #8 on 2026-10-16 to #9 on 2026-11-02 (rank among 48 tools, 1 is best).

Each position is counted among the tools that have data for that row, as noted under it. All Market Intelligence data · How we compute this. Advertising and placement fees are not inputs to any position. Visit counts include visits from every source.

Cite this: Toolradar, “data.ai by the numbers”, Nov 2026.

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data.ai FAQ

How does data.ai help businesses understand mobile market trends?

data.ai provides market trend data spanning over three years across more than 15 countries, helping businesses analyze app performance, downloads, revenue, and engagement. This allows companies to make data-driven decisions about their app strategies in gaming, retail, finance, and media sectors.

Which teams benefit most from using data.ai?

Teams involved in mobile app strategy, marketing, product development, and competitive analysis in gaming, retail, finance, and media companies will find data.ai most beneficial. It helps them with app store optimization (ASO) and competitive intelligence.

How is data.ai priced?

data.ai offers a free tier with limited functionality, and paid plans are available for more extensive usage and features. Enterprise pricing, which is not publicly listed, can be expensive.

Can data.ai provide competitive insights for any mobile application?

Yes, data.ai enables competitive benchmarking against any app in the market, offering insights into competitor performance, downloads, revenue, and engagement. It covers both iOS and Android platforms with deep historical data.

What kind of data connectors does data.ai offer?

data.ai's ConnectPlus feature provides over 50 free data connectors, allowing users to integrate various data sources. This enhances its comprehensive advertising analytics across different networks.

How does data.ai compare to AppsFlyer?

data.ai focuses on mobile app market intelligence, competitive analysis, and app store optimization across iOS and Android, with extensive historical data. While both are in mobile analytics, data.ai provides broader market trend data and competitive benchmarking for strategic decision-making.

What are the main limitations of using data.ai?

The primary limitations of data.ai include its expensive enterprise pricing, which is not publicly listed, and the fact that its data estimates may not perfectly match actual figures. Additionally, the platform has a steep learning curve for its full functionality and primarily focuses on mobile analytics with limited web analytics capabilities.

Source: data.ai

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