Apphud
Claim this toolSkyrocket your app growth with a revenue data suite for iOS and Android in-app subscriptions.
From $49/mo, billed monthly (free plan available)Positions Apphud holds among the tools of each category it belongs to (Toolradar data, Nov 2026):
- #3 (joint) rated in Analytics, out of 591 tools with 20+ reviews in Analytics. Source: Toolradar data, Nov 2026.
- #6 (joint) rated in Marketing, out of 466 tools with 20+ reviews in Marketing. Source: Toolradar data, Nov 2026.
- #1 (joint) rated in Subscription Billing, out of 41 tools with 20+ reviews in Subscription Billing. Source: Toolradar data, Nov 2026.
The Bottom Line
- Price
- From $49/mo, billed monthly (free plan available). Compare plans
Key facts
- Integrates and analyzes iOS/Android in-app subscriptions.
- Provides real-time revenue analytics, A/B testing, and churn reduction tools.
- Helps optimize monetization funnels and increase app revenue.
Pros
- Comprehensive solution for subscription management and analytics
- Reduces churn and increases revenue through automated campaigns
- Supports both iOS and Android platforms
- Offers A/B testing for pricing and paywalls
- Provides detailed insights into user behavior and monetization funnels
Cons
- Some advanced features like Screens are currently iOS-only for Rules
- Overage charges apply for Monthly Tracked Revenue exceeding plan limits
What is Apphud?
Available on: iOS, Android, Web
Ratings Across the Web
Apphud holds an aggregate rating of 4.9 out of 5 from 25 reviews across G2, last checked September 17, 2026.
Ratings aggregated from independent review platforms. Learn more
Key Features
- Real-time app revenue analytics
- Cohorts and funnels analysis
- Advanced data filters (acquisition channel, age, location)
- 20+ integrations with MMPs, BI, and marketing tools
- Attribution for Apple Search Ads, Facebook, and TikTok campaigns
- Web-to-web solution for custom workflows and campaigns (Apphud Flow)
- Complete price testing toolkit with A/B tests
- Automated rules for push notifications (discounts, feedback, billing issues)
Pricing Plans
Pricing checked Nov 2, 2026. Source: apphud.com/pricing, read Nov 2, 2026
| Plan | Price | Details |
|---|---|---|
| Free | $0 / mo |
+3 more Show less
|
| Pro | $49 / mo |
+9 more Show less
|
| Expert | $59 / mo |
+8 more Show less
|
| Enterprise | Contact us |
+5 more Show less
|
Included in all plans
- Integrate and handle cross-platform in-app subscriptions
- Validate App Store and Google Play receipts
- Implement subscription offers with no server code
- Revenue analytics
- Understand why customers cancel subscriptions
- Run A/B experiments to test different in-app purchase prices
Is Apphud worth the price?
Apphud's pricing is quite competitive, especially with a robust Free tier that offers essential cross-platform subscription infrastructure and real-time analytics.
The jump to Pro at $49/mo and Expert at $59/mo is reasonable for advanced features and increased team access. This pricing model is best for mobile app developers and small to medium-sized businesses looking for comprehensive subscription management and analytics without breaking the bank.
Hidden Costs & Gotchas
Potential for higher costs with increased usage/volume on Enterprise.
No explicit mention of data retention limits on lower tiers.
How Apphud's pricing compares
Apphud starts at $49/mo, billed monthly. Its direct competitors are priced on a different basis (per user, or in another currency), so each entry price below is shown with its own unit and currency and is not ranked against the others.
Entry paid plan, monthly price (billing term shown per row), in each tool's own currency. Pricing checked Nov 2, 2026.
Apphud by the numbers
Toolradar data: Apphud's entry paid plan ($49/mo, billed monthly) ranks #14 of 35 (joint) for price among the Product Analytics tools with a verified entry price and no stated unit, where the median is $54/mo. As of Nov 2026.
- #3 (joint) rated in Analytics, out of 591 tools with 20+ reviews in Analytics. Source: Toolradar data, Nov 2026.
- #6 (joint) rated in Marketing, out of 466 tools with 20+ reviews in Marketing. Source: Toolradar data, Nov 2026.
- #1 (joint) rated in Subscription Billing, out of 41 tools with 20+ reviews in Subscription Billing. Source: Toolradar data, Nov 2026.
| Metric | Apphud | Peer median | Position (1 is best) |
|---|---|---|---|
| Entry paid plan | $49/mo, billed monthly | $54/mo | #14 of 35 (joint) tools with no stated price unit, verified price |
| Free plan | Yes | 61% have one | n/a |
| Listed as an alternative to | 2 tools | 3 | #44 of 84 (joint) |
| User rating | 4.9/5 (across the web, 25 ratings) | 4.6/5 | #1 of 51 (joint) tools with 20+ reviews |
Listed as an alternative to: #41 on 2026-10-16 to #44 on 2026-11-02 (rank among 84 tools, 1 is best).
Each position is counted among the tools that have data for that row, as noted under it. A lower entry price ranks higher; prices are read on vendor pages and compared only with tools priced on the same basis. All Product Analytics data · How we compute this. Advertising and placement fees are not inputs to any position.
Cite this: Toolradar, “Apphud by the numbers”, Nov 2026.
Reviews

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Across 25 verified user reviews on G2
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Apphud FAQ
How does Apphud help optimize in-app subscriptions for mobile applications?
Which teams benefit most from using Apphud?
How does Apphud compare to RevenueCat for subscription management?
What kind of limitations should users be aware of when using Apphud?
How is Apphud priced?
Can Apphud assist with A/B testing for monetization strategies?
How does Apphud pricing compare with other Product Analytics tools?
Source: apphud.com