Add real-time AI video enhancements to any app
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Tracked since2026
0 reviews trackedThe Bottom Line
Entry price
Free plan available, paid tiers above
Biggest pro
Easy integration in a few hours with comprehensive documentation and support
Biggest con
Pricing structure may require custom quotes for flat fee licensing, adding complexity
TL;DR - Effects SDK
- Real-time AI video effects SDK for background blur, replacement, beautification, and auto-framing.
- Cross-platform support for Web, Windows, macOS, iOS, Android, and Linux with GPU acceleration.
- Flexible licensing with free tiers available and simple integration in a few hours.
Pricing: Free plan available
Best for: Growing teams
What is Effects SDK?
Effects SDK is a cross-platform software development kit that enables developers to integrate real-time AI-powered video enhancement into their applications. It provides a suite of effects including background blur and replacement, AI denoising, skin smoothness and beautification, AI color grading, and intelligent camera framing. The SDK is optimized for performance with GPU acceleration and supports DirectX, OpenGL, Metal, OpenVINO, WinML, and CoreML. It is available on Web, Windows, macOS, iOS, Android, and Linux, and can be integrated in a few hours with a simple, fully documented API and code samples. Effects SDK offers flexible licensing options: a Pay as you go model for Web and Electron SDKs (with free tiers for free plans and non-profits) and a Flat fee pricing model for all platforms, suitable for mid-sized to large companies with custom requirements, including on-premise deployment. The SDK is designed to help businesses quickly validate and add video meeting features, saving development time and enabling a professional look without high-end hardware.
Pros & Cons
Pros
- Easy integration in a few hours with comprehensive documentation and support
- Cross-platform availability covering all major desktop and mobile platforms
- Optimized ML models for a balance of speed and quality, with GPU acceleration
Cons
- Pricing structure may require custom quotes for flat fee licensing, adding complexity
- Free tier limitations are not explicitly detailed, potentially restricting testing on larger scales
Key Features
Automatic background blur with configurable intensity at runtimeBackground replacement with custom images or videosAI denoising to reduce graininess in low-light webcam footageReal-time face beautification including skin smoothing, acne and eye bag removalAI color grading for professional cinematic look (exposure, contrast, saturation, temperature)Intelligent camera framing that combines facial tracking and motion with digital zoomGPU acceleration supporting DirectX, OpenGL, Metal, OpenVINO, WinML, and CoreMLSimple, fully documented API with code samples and integration support
Pricing Plans
Free TrialPricing checked Jul 12, 2026
Free Trial
Free
- Full-featured 7-day access
- Comprehensive documentation and samples
Start up & Small companies
Starting at $50 /mo
- Full-featured 7 day trial
- Agile plans based on features and platforms
- Simple credit card based payment
- Pay as you go with auto session tracking
- Online pricing calculator (registration required)
- Mail support
- No sales representative calls needed
Enterprise
Custom pricing
- Full-featured 1 month trial
- Custom plans with the lowest session price
- Agreement and guarantee
- On-premises deployment
- Direct developer support
- Annual flat fee plans
- Account manager
- Wire transfer payment option
Reviews
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Effects SDK FAQ
Can I replace the background with a video instead of a static image?
Yes, the background replacement feature supports both custom images and videos at runtime.
Does the SDK require a GPU to run, or can it work on CPU only?
The SDK is GPU accelerated but can also run on CPU; however, optimal performance is achieved with GPU support.
Which platforms are covered under the Pay as you go pricing model?
The Pay as you go model is applicable for Web and Electron SDKs only, with one license unit per app per platform.
Can I use the Effects SDK in an on-premise application?
Yes, the Flat fee pricing model supports on-premise deployment for mid-sized and large companies.
Is there a free trial available to test the full-featured SDK?
Yes, a free trial with the full-featured SDK is available, allowing integration and testing with real users.
How long does a typical integration take?
Integration can be completed in a few hours thanks to the simple API, code samples, and integration support.
Does the SDK include face beautification features beyond skin smoothing?
Yes, it includes removal of acne and eye bags, skin smoothing, and adding softness to light for a more attractive appearance.
Can I adjust the intensity of the background blur at runtime?
Yes, the blur function's power can be configured at runtime to suit different preferences.
Source: effectssdk.ai