Snagit

Name: Snagit
Brand: Snagit
Price: 39 USD
Rating: 4.7 (6285 reviews)

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Create visual documentation with screenshots, GIFs, and video

Screenshot Tools Video & Media Image Editing Documentation

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4.7(6,285 across the web)

PaidVisit Website

Reviews onG2Capterra

6285 reviews tracked

The Bottom Line

Entry price

Paid plans only

Biggest pro

Powerful editor

Biggest con

Expensive

TL;DR - Snagit

Snagit is a screen capture tool with editing and annotation features
It captures screens, creates GIFs, and adds markup for documentation
One-time purchase at $62.99

Pricing: Paid only

Best for: Enterprises & pros

4.7/5 across review platforms

What is Snagit?

Editorial review

Snagit is screen capture and video recording software for creating visual documentation. Capture screenshots, GIFs, and video walkthroughs. Powerful editor adds annotations, callouts, and effects. Templates create consistent documentation quickly. Library organizes and searches past captures. The tool technical writers and trainers use to create professional documentation and tutorials.

Available on: Windows, macOS

LCLouis CorneloupUpdated Jul 20, 2026 · how we evaluateSourcetechsmith.com ↗

Pros & Cons

Pros

Powerful editor
Templates included
Cross-platform

Cons

Expensive
Perpetual license model

Ratings Across the Web

4.7(6,285 reviews)

What people say

“Best screencapturing app out there. Beats any native screencapturing tool for Windows or macOS.”via Capterra

Ratings aggregated from independent review platforms. Learn more

Key Features

Screen captureVideo recordingAnnotationsTemplatesLibraryCross-platform

Pricing Plans

Free Trial

Pricing checked Aug 14, 2026

Individual

$39/year

Screen capture
Screen recording
Image editing
1 license for 2 machines

Business

$48/user/year

All Individual features
Volume discounts
Team management
Priority support

One-Time

$62.99/one-time

Perpetual license
1 year maintenance included
Windows & macOS

Calculate your cost View full pricing

Is Snagit worth the price?

80/100

Snagit's pricing is fair, especially the $39/year Individual plan, which offers good value for its feature set.

The $62.99 One-Time perpetual license is also a strong offering, making it a cost-effective choice for long-term users. It's best for individuals and small businesses needing a robust, one-time purchase screen capture and recording tool.

Hidden Costs & Gotchas

Maintenance renewal after 1st year for One-Time license

Volume discounts only for Business tier

Priority support exclusive to Business tier

How Snagit Compares to Competitors

Compared to Loom, which offers a free tier and paid plans starting around $12.50/month ($150/year), Snagit's $39/year Individual plan is significantly more affordable for similar core functionality. While Camtasia (also by TechSmith) is a more advanced video editor at a higher price point, Snagit positions itself as a more accessible and cost-effective screen capture solution.

Reviews

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4.7/5

Across 6,285 verified user reviews on G2, Capterra

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Best Snagit Alternatives

Top alternatives based on features, pricing, and user needs.

OBS StudioFree

Record and stream video with powerful, free, open-source software

4.7

GreenshotFree

Capture, annotate, and share screenshots effortlessly on Windows.

4.8

LightshotFree

Capture, edit, and share customizable screenshots quickly and easily.

4.8

ShareXFree

Capture, annotate, and share screenshots and files with extensive customization options.

4.8

CleanShot XPaid

Capture, annotate, and share screenshots and recordings

4.9

See all screenshot tools →

Still deciding?

Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.

Snagit vs OBS StudioHead-to-head: features, pricing, who wins Snagit vs GreenshotHead-to-head: features, pricing, who wins Snagit vs LightshotHead-to-head: features, pricing, who wins

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Snagit FAQ

How does Snagit help create visual documentation?

Snagit allows users to capture screenshots, GIFs, and video walkthroughs, which can then be enhanced with its powerful editor. This editor enables the addition of annotations, callouts, and effects, streamlining the creation of professional visual documentation.

What kind of user benefits most from Snagit?

Snagit is particularly beneficial for technical writers and trainers who need to create professional documentation and tutorials. Its features support the creation of consistent and clear visual guides for various audiences.

How is Snagit priced?

Snagit is offered as a paid product, meaning it does not include a permanently free tier for its features. It operates on a perpetual license model.

Can Snagit organize past screen captures?

Yes, Snagit includes a library feature designed to organize and search through past captures. This helps users quickly locate and reuse previously created screenshots, GIFs, and videos.

How does Snagit compare to Greenshot?

Snagit offers a more powerful editor with features like annotations, callouts, and effects, along with templates for consistent documentation, while Greenshot is a more basic screenshot tool. Snagit also supports video recording and GIF creation, which Greenshot does not.

What are the main trade-offs when choosing Snagit?

The primary trade-offs for Snagit are its cost and its perpetual license model, which may be a consideration for some users. Despite this, it offers a powerful editor and cross-platform compatibility.

Does Snagit include templates for documentation?

Yes, Snagit includes templates to help users create consistent documentation quickly. These templates assist in maintaining a uniform look and feel across various visual guides and tutorials.

Source: techsmith.com