Is Submagic worth the price?
Submagic's pricing is fair, especially for the Pro tier at $39/member/month, which offers significant AI capabilities and video features.
The Starter tier at $19/member/month is a good entry point but quickly becomes limiting for serious creators. This pricing structure is best for individual content creators and small teams looking to automate short-form video production.
Pricing Plans
Free TrialStarter
$19/member/month
- 15 videos (max. 2min)
- No Watermark
- Auto captions AI
- Free b-rolls & audio
- Export in 1080p & 30 FPS
Pro
$39/member/month
- 40 videos (max. 5min)
- 6 AI Credits
- Generate AI videos and AI images
- All in Starter
- Trendy animated captions
- Custom caption templates
- Storyblocks B-Rolls & Audio
- Remove bad takes & silences
- Generate AI hook titles
- Studio quality clean audio
- Translate captions globally
- Brand Kit
Business + API
$69/member/month
- 100 videos (max. 30min)
- 15 AI Credits
- Generate AI videos and AI images
- All in Professional
- Export in 4k & 60 FPS
- Create 10 custom templates
- Add logos & brand assets
- Custom words dictionary
- Priority support & rendering
- API & Integrations (100min/mo)
Custom Plan
Contact us
- Custom videos / month
- Custom minutes / video
- Custom number of members
- Custom Magic Clips limits
- Unlimited custom templates
- Custom API limits
- Dedicated customer success
- Advanced Security and SSO
Hidden Costs & Gotchas
Video length limits per tier
AI Credits limit on Pro/Business tiers
API limits on Business tier
Higher quality export (4k/60FPS) locked to Business tier
Which Plan Do You Need?
Individual content creators
Small marketing teams
Social media managers
How Submagic Compares to Competitors
Compared to tools like Opus Clip, which often charges around $9-19 for basic plans with fewer AI features, Submagic's Pro tier at $39/member/month offers more advanced AI video generation and editing. While tools like Descript offer broader editing suites, Submagic's focus on short-form viral content with dedicated AI features justifies its price point for its niche.
Submagic Pricing FAQ
How much does Submagic cost?
Submagic starts at $19/user/month on the Starter plan. It offers 3 paid tiers ranging from $19/user/month up to $69/user/month.
Does Submagic have a free plan?
Submagic does not offer a permanent free plan. However, a free trial is available.
Does Submagic offer a free trial?
Yes, Submagic offers a free trial. No credit card is typically required to start the trial, though this may vary.
What is the cheapest Submagic paid plan?
The cheapest paid plan for Submagic is "Starter" at $19/user/month. Key features include: 15 videos (max. 2min), No Watermark, Auto captions AI.
Is there a cheaper alternative to Submagic?
Yes. Popular alternatives to Submagic include Elai, Colossyan. Free alternatives include Elai. Compare them side-by-side on Toolradar.
How much does Submagic cost for a team of 10?
For a team of 10 users on the Starter plan, Submagic costs about $190/month, or $2,280/year. Larger teams may qualify for volume discounts on annual billing.
Cheaper alternatives to Submagic
Direct competitors with similar features. Many offer free tiers or lower per-seat pricing.