Apollo.io vs Landbase: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Apollo.io and Landbase side by side. This page compares data; it is not a hands-on review.
On the data: On the data below, Apollo.io leads on a free plan. We do not name an overall winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Apollo.io
Find leads, enrich contacts, automate outreach, and track engagement
Best for you if:
- • You want a free tier before you commit
Landbase
Find your next customer with agentic AI workflows and a continuously verified B2B database.
Best for you if:
- • You want high data accuracy (>90%) through live web enrichment, AI, and human validation
| At a Glance | ||
|---|---|---|
Starts at | Free plan, paid from $49/seat/mo, billed yearly Basic plan | Not published |
Category | Lead Generation Sales Intelligence | Lead Generation Sales Intelligence |
Rating | 4.1/5 G2 4.7 · Trustpilot 2.9 · Capterra 4.5 11,273 reviews | n/a |
Free plan | Yes | No |
Choose Apollo.io or Landbase?
Choose Apollo.io if
- You want a free tier before you commit
- You want massive B2B contact database with 275M+ contacts
- You want generous free tier with 50 credits/month
Choose Landbase if
- You want high data accuracy (>90%) through live web enrichment, AI, and human validation
- You want dynamic and continuously updated data, unlike static databases
In-Depth Analysis
Apollo.io
Find leads, enrich contacts, automate outreach, and track engagement
Apollo.io's pricing is fair for a sales intelligence and outreach platform.
Strengths
- Pro: Massive B2B contact database with 275M+ contacts
- Pro: Generous free tier with 50 credits/month
- Pro: All-in-one prospecting and engagement platform
- Pro: Strong CRM integrations with Salesforce and HubSpot
- Pro: AI-powered lead scoring and recommendations
Weaknesses
- Con: Data accuracy varies by region and industry
- Con: Credit system can be confusing
- Con: Email deliverability requires careful setup
- Con: Higher tiers needed for advanced features
- Con: Learning curve for full platform utilization
Key features
Landbase
Find your next customer with agentic AI workflows and a continuously verified B2B database.
Strengths
- Pro: High data accuracy (>90%) through live web enrichment, AI, and human validation.
- Pro: Dynamic and continuously updated data, unlike static databases.
- Pro: Natural language search simplifies audience building without complex filters.
- Pro: Ability to target highly specific criteria using 1500+ signals.
- Pro: AI agents provide advanced predictive and identity analysis.
Weaknesses
- Con: No explicit mention of a free trial or free tier.
- Con: Complex or custom searches may take up to 24 hours.
- Con: Pricing details are not publicly available, requiring a demo or contact.
Key features
Plans and prices: Apollo.io vs Landbase
| Tool | Plans and prices | Source |
|---|---|---|
| Apollo.io |
| apollo.io/pricing read Oct 14, 2026 |
| Landbase |
| landbase.com/pricing read Oct 21, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Apollo.io pricing and Landbase pricing.
Key Takeaways
Apollo.io
- Has a free plan
Landbase
- Choose if you want find your next customer with agentic AI workflows and a continuously verified B2B database
What the data shows
On the data below, Apollo.io leads on a free plan. We do not name an overall winner for this pair.
- Only Apollo.io has a published user rating (4.1/5 from 11,273 reviews); Landbase has none we can show.
- Apollo.io starts at $49/seat/mo, billed yearly; Landbase has no public paid plan price on file.
- Only Apollo.io has a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do Apollo.io and Landbase compare in 2026?
On the data below, Apollo.io leads on a free plan. We do not name an overall winner for this pair. Only Apollo.io has a published user rating (4.1/5 from 11,273 reviews); Landbase has none we can show. Apollo.io starts at $49/seat/mo, billed yearly; Landbase has no public paid plan price on file. Only Apollo.io has a free plan.
What are Apollo.io and Landbase used for?
Apollo.io: Find leads, enrich contacts, automate outreach, and track engagement. Landbase: Find your next customer with agentic AI workflows and a continuously verified B2B database.
What does Apollo.io cost vs Landbase?
Apollo.io's cheapest paid plan is Basic at $49/seat/mo, billed yearly; it also has a free plan. Landbase has no public paid-plan price on file. Prices read on the vendors' pricing pages, latest check Oct 21, 2026.
What's the main difference between Apollo.io and Landbase?
Apollo.io's main strength: massive B2B contact database with 275M+ contacts. Landbase's main strength: high data accuracy (>90%) through live web enrichment, AI, and human validation.