Apollo.io vs WhoAmILookingFor: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Apollo.io and WhoAmILookingFor side by side. This page compares data; it is not a hands-on review.
On the data: On the data below the two are close or not directly comparable, so we do not name a winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Apollo.io
Find leads, enrich contacts, automate outreach, and track engagement
Best for you if:
- • You want massive B2B contact database with 275M+ contacts
WhoAmILookingFor
Search your LinkedIn connections privately and locally using AI to find the right person for any need.
Best for you if:
- • You want a fully free tool (Apollo.io requires payment)
| At a Glance | Apollo.io | WhoAmILookingFor |
|---|---|---|
Starts at | Free plan, paid from $49/seat/mo, billed yearly Basic plan | Free 100% free |
Category | Lead Generation Sales Intelligence | HR & Recruiting AI Agents |
Rating | 4.1/5 G2 4.7 · Trustpilot 2.9 · Capterra 4.5 11,273 reviews | n/a |
Free plan | Yes | Yes |
Choose Apollo.io or WhoAmILookingFor?
Choose Apollo.io if
- You want massive B2B contact database with 275M+ contacts
- You want generous free tier with 50 credits/month
- You work in lead generation, not HR & recruiting
Choose WhoAmILookingFor if
- You want a fully free tool (Apollo.io requires payment)
- You want maintains complete privacy of LinkedIn connection data
- You want leverages AI for intelligent and specific searches
- You work in HR & recruiting, not lead generation
In-Depth Analysis
Apollo.io
Find leads, enrich contacts, automate outreach, and track engagement
Apollo.io's pricing is fair for a sales intelligence and outreach platform.
Strengths
- Pro: Massive B2B contact database with 275M+ contacts
- Pro: Generous free tier with 50 credits/month
- Pro: All-in-one prospecting and engagement platform
- Pro: Strong CRM integrations with Salesforce and HubSpot
- Pro: AI-powered lead scoring and recommendations
Weaknesses
- Con: Data accuracy varies by region and industry
- Con: Credit system can be confusing
- Con: Email deliverability requires careful setup
- Con: Higher tiers needed for advanced features
- Con: Learning curve for full platform utilization
Key features
WhoAmILookingFor
Search your LinkedIn connections privately and locally using AI to find the right person for any need.
Strengths
- Pro: Maintains complete privacy of LinkedIn connection data.
- Pro: Leverages AI for intelligent and specific searches.
- Pro: Easy to use with a simple CSV upload process.
- Pro: No affiliation with LinkedIn, built independently.
- Pro: Free to use.
Weaknesses
- Con: Requires manual CSV export from LinkedIn, which can take up to 24 hours.
- Con: Functionality is limited to LinkedIn connections only.
- Con: No clear indication of ongoing support or updates.
Key features
Plans and prices: Apollo.io vs WhoAmILookingFor
| Tool | Plans and prices | Source |
|---|---|---|
| Apollo.io |
| apollo.io/pricing read Oct 14, 2026 |
| WhoAmILookingFor | No plan prices on file | whoamilookingfor.com |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Apollo.io pricing and WhoAmILookingFor pricing.
Key Takeaways
Apollo.io
- Choose if you want find leads, enrich contacts, automate outreach, and track engagement
WhoAmILookingFor
- Choose if you want search your LinkedIn connections privately and locally using AI to find the right person for any need
What the data shows
On the data below the two are close or not directly comparable, so we do not name a winner for this pair.
- Only Apollo.io has a published user rating (4.1/5 from 11,273 reviews); WhoAmILookingFor has none we can show.
- Apollo.io starts at $49/seat/mo, billed yearly; WhoAmILookingFor has no public paid plan price on file.
- Both have a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do Apollo.io and WhoAmILookingFor compare in 2026?
On the data below the two are close or not directly comparable, so we do not name a winner for this pair. Only Apollo.io has a published user rating (4.1/5 from 11,273 reviews); WhoAmILookingFor has none we can show. Apollo.io starts at $49/seat/mo, billed yearly; WhoAmILookingFor has no public paid plan price on file. Both have a free plan.
What are Apollo.io and WhoAmILookingFor used for?
Apollo.io: Find leads, enrich contacts, automate outreach, and track engagement. WhoAmILookingFor: Search your LinkedIn connections privately and locally using AI to find the right person for any need.
What does Apollo.io cost vs WhoAmILookingFor?
Apollo.io's cheapest paid plan is Basic at $49/seat/mo, billed yearly; it also has a free plan. WhoAmILookingFor is free. Prices read on the vendors' pricing pages, latest check Oct 14, 2026.
What's the main difference between Apollo.io and WhoAmILookingFor?
Apollo.io's main strength: massive B2B contact database with 275M+ contacts. WhoAmILookingFor's main strength: maintains complete privacy of LinkedIn connection data.