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Azure AD vs Okta: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Azure AD and Okta side by side. This page compares data; it is not a hands-on review.

On the data: On the data below, Azure AD leads on higher user rating and a free plan. We do not name an overall winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 2,649 user reviews compared Pricing checked Nov 1, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Azure AD

Microsoft cloud identity and access management

Best for you if:

  • • You want a free tier before you commit

Okta

Enterprise identity management

Best for you if:

  • • You want enterprise-grade
At a glance: Azure AD vs Okta
At a Glance
Azure AD Azure AD
Okta Okta
Starts at
Free plan, paid from $6/user/mo, billed monthly P1 plan
From $6/user/mo, billed monthly Starter plan
Category
Identity & Access Security
Identity & Access Security
Rating
4.6/5 G2 4.5 · Capterra 4.7 945 reviews 3.5/5 G2 4.5 · Trustpilot 1.4 1,704 reviews
Free plan
Yes No
Watch out for
n/a Potential for significant add-on costs for specific modules.

Choose Azure AD or Okta?

Azure AD

Choose Azure AD if

  • You want a free tier before you commit
  • You want microsoft integration
  • You want enterprise-grade
Okta

Choose Okta if

  • You want enterprise-grade
  • You want many integrations

In-Depth Analysis

Azure AD Azure AD

Microsoft cloud identity and access management

Good value

Azure AD's pricing is quite fair and competitive, especially with its robust Free tier offering unlimited SSO and MFA.

Strengths

  • Pro: Microsoft integration
  • Pro: Enterprise-grade
  • Pro: Comprehensive features

Weaknesses

  • Con: Complex pricing
  • Con: Microsoft ecosystem bias

Key features

Single sign-on Multi-factor authentication Conditional access Identity protection App management B2B/B2C

Okta Okta

Enterprise identity management

Fair value

Okta's pricing is on the expensive side, especially for smaller businesses.

Watch out

Potential for significant add-on costs for specific modules.

Strengths

  • Pro: Enterprise-grade
  • Pro: Many integrations
  • Pro: Strong security

Weaknesses

  • Con: Expensive
  • Con: Complex setup

Key features

Single Sign-On Multi-Factor Authentication Universal Directory Lifecycle Management Access Governance Privileged Access

Plans and prices: Azure AD vs Okta

Plans and prices of Azure AD and Okta, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
Azure AD
  • Free: Free
  • P1: $6/user/mo, billed monthly
  • P2: $9/user/mo, billed monthly
azure.microsoft.com/products/active-directory read Sep 27, 2026
Okta
  • Starter: $6/user/mo, billed monthly
  • Core Essentials: $14/user/mo, billed monthly
  • Essentials: $17/user/mo, billed monthly
  • Professional: Custom pricing
  • Enterprise: Custom pricing
okta.com/pricing read Nov 1, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Azure AD pricing and Okta pricing.

Key Takeaways

Azure AD

  • Higher user rating: 4.6/5 vs 3.5/5
  • Has a free plan

Okta

  • Choose if you want enterprise identity management

What the data shows

On the data below, Azure AD leads on higher user rating and a free plan. We do not name an overall winner for this pair.

  • Azure AD has the higher user rating (4.6/5 from 945 reviews for Azure AD, 3.5/5 from 1,704 reviews for Okta).
  • Both start at the same entry price ($6/user/mo, billed monthly).
  • Only Azure AD has a free plan.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do Azure AD and Okta compare in 2026?

On the data below, Azure AD leads on higher user rating and a free plan. We do not name an overall winner for this pair. Azure AD has the higher user rating (4.6/5 from 945 reviews for Azure AD, 3.5/5 from 1,704 reviews for Okta). Both start at the same entry price ($6/user/mo, billed monthly). Only Azure AD has a free plan.

What are Azure AD and Okta used for?

Azure AD: Microsoft cloud identity and access management. Okta: Enterprise identity management.

What does Azure AD cost vs Okta?

Azure AD's cheapest paid plan is P1 at $6/user/mo, billed monthly; it also has a free plan. Okta's cheapest paid plan is Starter at $6/user/mo, billed monthly. Prices read on the vendors' pricing pages, latest check Nov 1, 2026.

What's the main difference between Azure AD and Okta?

Azure AD's main strength: microsoft integration. Okta's main strength: enterprise-grade.

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