Azure AD vs Okta: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Azure AD and Okta side by side. This page compares data; it is not a hands-on review.
On the data: On the data below, Azure AD leads on higher user rating and a free plan. We do not name an overall winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Azure AD
Microsoft cloud identity and access management
Best for you if:
- • You want a free tier before you commit
Okta
Enterprise identity management
Best for you if:
- • You want enterprise-grade
| At a Glance | ||
|---|---|---|
Starts at | Free plan, paid from $6/user/mo, billed monthly P1 plan | From $6/user/mo, billed monthly Starter plan |
Category | Identity & Access Security | Identity & Access Security |
Rating | 4.6/5 G2 4.5 · Capterra 4.7 945 reviews | 3.5/5 G2 4.5 · Trustpilot 1.4 1,704 reviews |
Free plan | Yes | No |
Watch out for | n/a | Potential for significant add-on costs for specific modules. |
Choose Azure AD or Okta?
Choose Azure AD if
- You want a free tier before you commit
- You want microsoft integration
- You want enterprise-grade
Choose Okta if
- You want enterprise-grade
- You want many integrations
In-Depth Analysis
Azure AD
Microsoft cloud identity and access management
Azure AD's pricing is quite fair and competitive, especially with its robust Free tier offering unlimited SSO and MFA.
Strengths
- Pro: Microsoft integration
- Pro: Enterprise-grade
- Pro: Comprehensive features
Weaknesses
- Con: Complex pricing
- Con: Microsoft ecosystem bias
Key features
Okta
Enterprise identity management
Okta's pricing is on the expensive side, especially for smaller businesses.
Watch out
Potential for significant add-on costs for specific modules.
Strengths
- Pro: Enterprise-grade
- Pro: Many integrations
- Pro: Strong security
Weaknesses
- Con: Expensive
- Con: Complex setup
Key features
Plans and prices: Azure AD vs Okta
| Tool | Plans and prices | Source |
|---|---|---|
| Azure AD |
| azure.microsoft.com/products/active-directory read Sep 27, 2026 |
| Okta |
| okta.com/pricing read Nov 1, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Azure AD pricing and Okta pricing.
Key Takeaways
Azure AD
- Higher user rating: 4.6/5 vs 3.5/5
- Has a free plan
Okta
- Choose if you want enterprise identity management
What the data shows
On the data below, Azure AD leads on higher user rating and a free plan. We do not name an overall winner for this pair.
- Azure AD has the higher user rating (4.6/5 from 945 reviews for Azure AD, 3.5/5 from 1,704 reviews for Okta).
- Both start at the same entry price ($6/user/mo, billed monthly).
- Only Azure AD has a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do Azure AD and Okta compare in 2026?
On the data below, Azure AD leads on higher user rating and a free plan. We do not name an overall winner for this pair. Azure AD has the higher user rating (4.6/5 from 945 reviews for Azure AD, 3.5/5 from 1,704 reviews for Okta). Both start at the same entry price ($6/user/mo, billed monthly). Only Azure AD has a free plan.
What are Azure AD and Okta used for?
Azure AD: Microsoft cloud identity and access management. Okta: Enterprise identity management.
What does Azure AD cost vs Okta?
Azure AD's cheapest paid plan is P1 at $6/user/mo, billed monthly; it also has a free plan. Okta's cheapest paid plan is Starter at $6/user/mo, billed monthly. Prices read on the vendors' pricing pages, latest check Nov 1, 2026.
What's the main difference between Azure AD and Okta?
Azure AD's main strength: microsoft integration. Okta's main strength: enterprise-grade.